Question of the Day: Are there too many metrics?

Are there too many metrics? Brands may want to see every detail, but agencies with their varied priorities often need a sherpa to guide them through the treacherous peaks and passes of media metrics. We sat down with Samantha Skey, CRO of SheKnows, at the Digiday Publishing Summit in Vail, Colorado for a fireside chat about how publishers can help their partners navigate a path through the whiteout data conditions of a metrics blizzard. Sponsored content by Parse.ly The post Question of the Day: Are there too many metrics? appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2017-04-05 00:00:00 UTC ]
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World Book Day launches 2016 Patterson school library award

The World Book Day Award 2016 (WoBoD), funded by James Patterson, is offering school libraries the chance to win up to £10,000 of new books. Continue reading at The Bookseller

[ The Bookseller | 2015-10-15 00:00:00 UTC ]
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Frankfurt Book Fair 2015: Hachette's Nourry on Publishing's Big Questions

Arnaud Nourry, chairman and chief executive of Hachette Livre, answered questions on hot-button topics like self-publishing, agency pricing, and threats to copyright. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #arnaud nourry #hachette livre #big questions #agency pricing

7 Key Questions that Will Be Answered at the The Markets: Global Publishing Summit

The Markets Global Publishing Summit at the Frankfurt Book Fair is a platform where publishers can do business with international experts from seven markets. The post 7 Key Questions that Will Be Answered at the The Markets: Global Publishing Summit appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-10-13 00:00:00 UTC ]
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Random's Edition of 'Rabbit' Sells 10,000 Copies in Two Days

Random House Children’s Books’ edition of 'The Rabbit Who Wants to Fall Asleep' sold just over 10,000 copies in its first two days on sale, according to data from Nielsen BookScan which tracks about 85% of all print sales. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fall asleep #nielsen bookscan #print sales

Hawking and Bean mark National Poetry Day

National Poetry Day marks its 21st year today (Thursday 8th October), backed by celebrity support. To celebrate the occasion, digital sharing project Make Like a Poet has engaged Professor Stephen Hawking, Sean Bean, Samantha Morton, Juliet Stevenson and Neil Nunes to read the words of Hafez,... Continue reading at The Bookseller

[ The Bookseller | 2015-10-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #juliet stevenson #dylan thomas #sarah howe #poetry written

Frankfurt Book Fair 2015: Four Questions for BISG Executive Director Mark Kuyper

On June 15, Mark Kuyper, former CEO of the Evangelical Christian Publishers Association, succeeded Len Vlahos as executive director of the Book Industry Study Group, the U.S.’s leading book trade association for standardized best practices, research, information, and educational events. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-09 00:00:00 UTC ]
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Here's the question Mark Zuckerberg asked that almost made the Indian prime minister cry

Facebook's Town Hall Q&As - where Facebook users around the world get to ask Mark Zuckerberg questions - aren't typically emotional events. This changed Sunday during a special Q&A Zuckerberg held with Indian Prime Minister Narendra Modi. Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-09-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook users

Readers Drawn to SIBA's First Consumer Day

More than 150 consumers attended SIBA's Triangle Reads, SIBA's first consumer day at its annual trade show September 20. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #consumer day

Oculus Connect: 5 key questions at the big virtual reality conference in Hollywood

Oculus VR, the virtual reality technology company owned by Facebook Inc., is set to make several announcements Thursday in the final stretch before its first products start shipping early next year. Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-09-24 00:00:00 UTC ]
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Solomon and Ross to speak at Bookseller's first Author Day

Nicola Solomon, chief executive of the Society of Authors (pictured), and Orna Ross, founder of the Alliance of Independent Authors, are among more than 30 speakers lined up to speak to authors and publishers at The Bookseller’s first ever Author Day, launched as part of suite of events in the... Continue reading at The Bookseller

[ The Bookseller | 2015-09-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nicola solomon #orna ross #independent authors #author day

Amazon set to slash price of Prime membership for one day only

Amazon Prime is a good deal to begin with, bringing two day free shipping, video streaming of movies and TV shows, as well as original content, music streaming and even a Kindle lending library for those books you've been meaning to read. For all of that you pay an annual fee of $99, which is... Continue reading at Betanews

[ Betanews | 2015-09-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #amazon set #prime membership #amazon prime #good deal #video streaming #tv shows #original content #music streaming #annual fee

Here Is Your WIRED Star Wars Challenge for Day 138

Time to bring out that comic book collection. The post Here Is Your WIRED Star Wars Challenge for Day 138 appeared first on WIRED. Continue reading at Wired

[ Wired | 2015-09-18 00:00:00 UTC ]
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Four Questions for...Poet Mira Gonzalez

When Gonzalez's first collection, 'i will never be beautiful enough to make us beautiful together' made its way onto singer Lily Allen’s Instagram feed last month, the poet was thrust into the spotlight. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-16 00:00:00 UTC ]
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The Best Book Day of 2015

On September 14, there are more great books hitting than on any other pub date this year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-11 00:00:00 UTC ]
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Trinity Mirror Local Titles to Increase Focus on Metrics with New Digital Strategy

Trinity Mirror's new digital strategy for its regional titles will see an increased focus on analytics and a drive to boost audience engagement, the publisher announced yesterday. Neil Benson, editorial director for regionals at Trinity Mi ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-09-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital strategy #trinity mirror #regional titles #increased focus

Rebekah Brooks’ email to News UK staff on first day back – full text

Ex-News of the World chief executive says it ‘feels good to be home’ following appointment as head of Rupert Murdoch’s UK publishing arm Good morning,It is a privilege to be back and many thanks for the warm welcome. Related: Rebekah Brooks' return confirmed as Tony Gallagher is named Sun editor... Continue reading at The Guardian

[ The Guardian | 2015-09-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #day back #rebekah brooks #full text #rupert murdoch #return confirmed #tony gallagher

SIBA To Try a Consumer Day At Its Fall Show

The organization is selling $99 tickets to the reading public for the first time, and offering author meet-and-greets as part of the package. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #consumer day #fall show #reading public

Back to Hogwarts: 'Harry Potter' fans celebrate the traditional first day of school

In the 'Potter' books, Hogwarts students always head back to school on Sept. 1. Many fans are celebrating today and 'Potter' fanatics have a new book (by Rowling although not set in the 'Potter' universe), a new theme park, and – a bit farther out – a new movie to look forward to. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2015-09-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harry potter #head back #theme park