The Financial Times and New York Media suspended their paid media on Facebook over concerns about how news publishers are treated under its new ad policy. The post Publishers stop Facebook ad spending over policy that treats publishers as political advertisers appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2018-05-25 00:00:00 UTC ]
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Pharrell Williams and his book publisher have launched a "Happy" campaign for young readers. Continue reading at Stuff
[ Stuff | 2015-09-30 00:00:00 UTC ]
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Scott Cunningham, svp at the Interactive Advertising Bureau and general manager of the IAB Tech Lab, told Adweek after a press conference today that he's been privy to ad-blocking data from major publishers that have recently begun using software that detects ad blocking. Pressed to characterize... Continue reading at AdWeek
[ AdWeek | 2015-09-30 00:00:00 UTC ]
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Some of the UK’s most famous authors and publishers are donating their earnings from book sales to raise £1m for Syrian refugees. The post UK Authors, Publishers Donate Book Sales to Syrian Refugees appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-09-30 00:00:00 UTC ]
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Publishers are more content about how the book business is weathering the digital transition than authors, early results of the FutureBook Digital Census have found. The Digital Census, the annual tracker of the book business’ digital evolution, was launched two weeks ago and so far more than... Continue reading at The Bookseller
[ The Bookseller | 2015-09-29 00:00:00 UTC ]
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Pronoun, a new self-publishing platform backed by venture capitalist firms, has launched today (24th September). Formed in May, the platform brings together the "technology, data, and expertise" developed by multimedia publishing platform, Vook; data and analytics platform, Booklr; and... Continue reading at The Bookseller
[ The Bookseller | 2015-09-29 00:00:00 UTC ]
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CompletelyNovel's 'Lord of the Book Covers' competition revealed many indie authors are using the same professional designers as traditional houses. The post Why Self-Published Book Covers Are Better Than You Think appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-09-29 00:00:00 UTC ]
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When authors describe editor Lee Boudreaux— ex-Doubleday, ex-Random House, ex-Harper/ Ecco, who has been given the notable mandate to build a fiction imprint at Little, Brown, launching in January—they say she reminds them of a 1940s movie star, larger than life and inflected with a strong... Continue reading at The Bookseller
[ The Bookseller | 2015-09-29 00:00:00 UTC ]
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Ted Dawe's 'Into the River,' which earlier this month became the first book in over two decades to be banned in New Zealand, has been acquired by Jason Pinter at Polis Books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-09-29 00:00:00 UTC ]
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The Interactive Advertising Bureau elevated its fight against ad blockers on Tuesday, with President-CEO Randall Rothenberg renewing what he called his "cri de coeur" against the practice and showcasing small publishers being hurt by the practice. The organization also said it was taking new... Continue reading at Advertising Age
[ Advertising Age | 2015-09-29 00:00:00 UTC ]
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One honoree on our annual Media Mavens list markets cord cutting to millennials while taking a paycheck from a cord company -- well, a satellite company, but you get the idea. Another uses the data in Walmart's vaults to run a media-buying platform that informs hundreds of other advertisers'... Continue reading at Advertising Age
[ Advertising Age | 2015-09-28 00:00:00 UTC ]
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Although translated books dominate Turkish book sales, a growing audience of readers in Turkey means small publishers still have a chance to compete. The post In Turkey, Small Publishers Have a Chance to Compete appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-09-28 00:00:00 UTC ]
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The long-called-for migration of digital ads from using Adobe Flash to HTML5 is becoming a reality. It's a shift underscored by, among other developments, Amazon's switch to HTML5-only promos earlier this month, as well as The Washington Post last week committing to publishing its content on... Continue reading at AdWeek
[ AdWeek | 2015-09-28 00:00:00 UTC ]
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In her column, Wrongs of Rights, literary agent Clare Alexander says she believes no rights department in publishing has "the necessary skills any more" to sell rights. Aside from my team, who work incredibly hard to help acquire and then sell our authors to as many territories as possible, I... Continue reading at The Bookseller
[ The Bookseller | 2015-09-26 00:00:00 UTC ]
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In a creative use of the platform, crowdfunding publishing site Inkshares has recruited indie bookstores to publish original anthologies with the site. The post Indie Bookstores Use Inkshares to Publish Own Anthologies appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-09-25 00:00:00 UTC ]
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Just how much of a problem is ad fraud? If you're a regular reader of Ad Age, you know it's a big problem -- though just how big depends on lots of variables, including the specific digital agencies, ad-tech vendors and publishers a given marketer choses to work with. And if you read our recent... Continue reading at Advertising Age
[ Advertising Age | 2015-09-25 00:00:00 UTC ]
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Richard Mollet, chief executive of the Publishers Association, is to step down next year to become head of European Government Affairs at RELX Group (formerly known as Reed Elsevier). Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-09-25 00:00:00 UTC ]
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In the early 1960s Jeremy Tarcher packaged book deals for celebrities, which resulted in such comical titles as "Phyllis Diller's Housekeeping Hints" and Johnny Carson's "Happiness Is a Dry Martini." Continue reading at Los Angeles Times
[ Los Angeles Times | 2015-09-25 00:00:00 UTC ]
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Facebook has added 360-degree videos to its news feed, an immersive feature the Menlo Park-based social media platform said will capitalize on a growing number of video publishers using the format. And to pique the interest of users, The Walt Disney Co. (NYSE: DIS) and Lucasfilm have published... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2015-09-24 00:00:00 UTC ]
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#star wars
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When I started in advertising, there was no guarantee that your job would still be yours after maternity leave. No law protected you against sexual harassment.It was 1975, and my first job after graduating Phi Beta Kappa magna cum laude from Smith College was as a secretary at a prestigious... Continue reading at Advertising Age
[ Advertising Age | 2015-09-24 00:00:00 UTC ]
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#york office
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The former publisher of Penguin India, Chiki Sarkar, has founded her own publishing company, Juggernaut. Sarkar left Penguin Random House India in April this year and Juggernaut’s first 25 titles will be released in April next year. The company will publish in physical and digital, but with an... Continue reading at The Bookseller
[ The Bookseller | 2015-09-24 00:00:00 UTC ]
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