Perplexity will put ads in its AI search engine and share revenue with publishers

When people type a question into Perplexity, the two-year-old search engine scours the internet and uses information from multiple sources, including online publishers, to synthesize an answer using AI. Soon, Perplexity will start sharing revenue with some publishers as part of an advertising platform it plans to launch around the end of September, the company announced on Tuesday. The initiative, known as the Perplexity Publishers’ Program, comes less than two months after the San Francisco-based startup backed by investors like Jeff Bezos and NVIDIA, and valued at $3 billion, came under fire from Forbes, Wired, and Condé Nast for allegedly scraping content without permission and ignoring robots.txt, a type of file that websites use to block page-crawling bots. Perplexity’s initial partners include TIME, Fortune, The Texas Tribune, Der Spiegel and Automattic, the company behind WordPress.com. It’s not clear exactly how much revenue Perplexity will share with publishers. Dmitry Shevelenko, the company’s chief business officer, declined to reveal numbers but told Engadget that it would be a “meaningful double-digit percentage shared back with the publishers that contributed source input to the answer." He also said that the partnership would extend across multiple years without specifying how many. What this wasn’t, Shevelenko insisted repeatedly, was a response to the critical press coverage in the last few months. “We’ve been talking to publishers since January,” he... Continue reading at 'Engadget'

[ Engadget | 2024-07-30 13:00:52 UTC ]
News tagged with: #$5 million #$250 million #ai-generated answers #shows follow- #ad formats #video unit #run ads #makes sense #summarize answers #ad impression #declining traffic #toshit panigrahi #recent controversies #great place #publishers make #publishers including

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Association Publishers, Keep Your Board Close

The more your board knows about your member value, the better positioned you’ll be to get, or keep, the resources you need. The post Association Publishers, Keep Your Board Close appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-04-29 00:00:00 UTC ]
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Apocalypse never: Facebook’s actually getting more predictable for publishers

Pundits have speculated for two years that the Facebook Apocalypse will arrive any day now. The newest roll-out may take several weeks to see completion. And data is still rolling in. But the battle for news feed space is competitive, and the reach of a typical fan will diminish over time as... Continue reading at Digiday

[ Digiday | 2015-04-29 00:00:00 UTC ]
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Tolino Launches Self-Publishing Platform in Germany

Tolino, a German alliance of booksellers, launched a self-publishing platform, Tolino Media, which has already attracted notable, self-published authors in Germany. The post Tolino Launches Self-Publishing Platform in Germany appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-04-29 00:00:00 UTC ]
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Kiser Named President and Publisher at Running Press

Kiser succeeds Chris Navratil, who left that post in October as a part of a Perseus reorganization. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-28 00:00:00 UTC ]
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Publisher 2000AD removes all DRM

Graphic novel and comic publisher 2000AD is making all of its titles available DRM-free. Readers will be given access to DRM-free copies of books and comics by 2000AD, even if bought through stores such as the iOS and Android app. A new ID system will link together all purchases, meaning that a... Continue reading at The Bookseller

[ The Bookseller | 2015-04-28 00:00:00 UTC ]
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Bloomberg's New Publishing Platform Is 'Like Tinder for Video'

Bloomberg Media made a case to advertisers today that it could target consumers of various generations across distribution platforms at its first Digital Content NewFronts presentation. Part of the 34-year-old media company's pitch revolved around a message that suggested we're all acting like... Continue reading at AdWeek

[ AdWeek | 2015-04-28 00:00:00 UTC ]
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Self-Publishing Day: German Indie Authors Unite

The second annual Self-Publishing Day in Münster, Germany, brought together authors, distributors and bestselling self-publishers like Poppy J. Anderson. The post Self-Publishing Day: German Indie Authors Unite appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-04-28 00:00:00 UTC ]
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New Mobile Ads Recommend Videos Based on the News You're Reading

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[ AdWeek | 2015-04-28 00:00:00 UTC ]
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Ghomeshi Bio to Be First Original Title Published by Kobo

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[ Publishers Weekly | 2015-04-27 00:00:00 UTC ]
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BuzzFeed Maps Social Sharing's Ripple Effect With New Analytics Tool

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[ Advertising Age | 2015-04-27 00:00:00 UTC ]
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Pinterest Makes It Easier for Brands to Post Pins, Buy Ads

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[ Advertising Age | 2015-04-27 00:00:00 UTC ]
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Packed Field Stokes Competition for Digital Ad Dollars

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[ Editor & Publisher | 2015-04-27 00:00:00 UTC ]
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Halt sales of Jonasson bestseller, court tells UK publisher

High court backs Hachette against Hesperus Press, British publisher of Jonas Jonasson’s The 100-Year-Old Man, after claims of missing royalty paymentsThe high court has ordered the British publisher of Jonas Jonasson’s smash-hit novel The 100-Year-Old Man Who Climbed Out of the Window and... Continue reading at The Guardian

[ The Guardian | 2015-04-27 00:00:00 UTC ]
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Conran Octopus to publish Vogue jewellery title

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[ The Bookseller | 2015-04-25 00:00:00 UTC ]
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McGough deplores lack of poetry publishing

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[ The Bookseller | 2015-04-25 00:00:00 UTC ]
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Apple Watch Creates Wrist-y Business for Publishers, Advertisers

The Apple Watch is officially out today, but the so-called wearable has already sparked an arms race among media companies vying for attention on your wrist.(Does that make it a wrist race?)Newspapers, TV news networks, magazine publishers and radio stations have introduced apps for the Watch.... Continue reading at Advertising Age

[ Advertising Age | 2015-04-24 00:00:00 UTC ]
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Hearst’s Troy Young: The modern publisher needs a platform

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[ Digiday | 2015-04-24 00:00:00 UTC ]
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Obituary: Courage Books Publisher Donald H. McGee, 76

Donald H. McGee, former president and publisher of Courage Books, an imprint of Running Press passed away in Sarasota, Fla. on April 20. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-24 00:00:00 UTC ]
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Malcolm made publishing strategy director at HC

HarperCollins has appointed Oli Malcolm to the role of publishing strategy director for fiction, non-fiction and Avon. Continue reading at The Bookseller

[ The Bookseller | 2015-04-24 00:00:00 UTC ]
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5 challenges the Apple Watch poses for publishers

The Apple Watch is now for sale and strategy leads from digital media companies the world over are bracing themselves for the question: “What’s our wearables strategy?” It’s early. It’s OK not to dive into wearable product creation yet. Things are pretty locked down on the software side anyway.... Continue reading at Digiday

[ Digiday | 2015-04-23 00:00:00 UTC ]
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