Penguin Random House UK is hoping to engage with 16-19 year-olds with targeted teen content across social media platforms. The publisher, which closed its online teen book community Spinebreakers last September, will now produce targeted content for branded spaces on Tumblr, Twitter, YouTube and Instagram through an initiative it is calling Penguin Platform. Content will include author interviews, writing advice, playlists and book recommendations, and is launching this week with interviews with Sally Green and Owen Jones. Continue reading at 'The Bookseller'
[ The Bookseller | 2015-04-03 00:00:00 UTC ]
News tagged with:
#book recommendations
#sally green
#owen jones
The Good Journal, a quarterly literary journal launched by Nikesh Shukla and Julia Kingsford to showcase UK BAME writers, has exceeded its £40k crowd-funding target. Continue reading at The Bookseller
[ The Bookseller | 2017-11-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#julia kingsford
#nikesh shukla
#good journal
A book co-authored by disgraced political journalist Mark Halperin has been cancelled by Penguin Press in America, according to reports. Continue reading at The Bookseller
[ The Bookseller | 2017-10-31 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#book co-authored
#penguin press
During town hall-style meetings and working groups, attendees identified the biggest issues on their minds, including GDPR enforcement worries and social media platforms. The post On the minds of European publishers: Platform pushback, GDPR enforcement and ad fraud appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-10-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#biggest issues
#ad fraud
#european publishers
Penguin Life is publishing pregnancy guru Rebecca Shiller’s "empowering" guide, Your No-Guilt Pregnancy Plan, in March 2018. Continue reading at The Bookseller
[ The Bookseller | 2017-10-18 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#penguin life
#publish guide
BookishFirst is being marketed to publishers as a promotional site that can expand discoverability, connect with readers and generate prepublication buzz for books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-10-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#promotional site
The head of Penguin Random House explains his belief that the global book business is doing better today than at any point in the last 50 years. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-10-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#full remarks
Kevin Systrom said Instagram and Facebook realize media companies are important to their ecosystems and want to make sure publishers thrive there. The post Instagram’s Kevin Systrom on publishing on platforms: ‘The big question is, what’s the business model?’ appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-10-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#publishers thrive
#business model
#big question
#kevin systrom
Ruby Wax, author, comedian and mental health campaigner, is publishing a new book with Penguin Life, How to Be Human: The Manual. Continue reading at The Bookseller
[ The Bookseller | 2017-10-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#ruby wax
#penguin life
The Seattle-based house, which was named one of PW’s fast-growing independent publishers of 2016, was bought by Penguin Random House for an undisclosed sum. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-10-04 00:00:00 UTC ]
More news stories like this |
They're either spending less time on Facebook either in absolute or relative to time they’re spending on other platforms. The post Facebook loses attention as publishers shift focus to other platforms appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-09-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#platforms appeared
Publishers said they want more data sharing, better subscription options and greater flexibility in how articles and ads can be designed within distributed platforms. The post ‘It is harder to differentiate in the platforms’: Publishers want more data, monetization options from Facebook, Google... Continue reading at Digiday
[ Digiday | 2017-09-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#greater flexibility
#monetization options
#apple appeared
#distributed platforms
#data sharing
Advertisers on Facebook no longer can use offensive search terms such as “Jew hater” and “how to burn Jews” to target specific audiences, the company said Wednesday. The new policy comes a week after ProPublica published a story demonstrating how advertisers could reach thousands of Facebook... Continue reading at Los Angeles Times
[ Los Angeles Times | 2017-09-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#propublica published
#facebook users
#facebook moves
In an increasingly inhospitable digital ad market, some luxury publishers are either turning to -- or reinforcing their commitment to -- print publications. The post High-end digital publishers discover a new platform: print appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-09-18 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#print appeared
Gamergate's first target has a new book that's part memoir, part manifesto, and all about combating online harassment. Continue reading at Wired
[ Wired | 2017-09-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#part manifesto
#part memoir
W H Smith said it expects its financial results for the year to be in line with expectations, with a continued “strong” performance in its Travel arm with new openings in Italy. Continue reading at The Bookseller
[ The Bookseller | 2017-08-31 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#financial results
Penguin Random House is the world’s leading trade book publisher, comprised of nearly 250 imprints and brands on five continents, with more than 15,000 new titles and 800 million print, audio and ebooks sold annually. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-08-25 00:00:00 UTC ]
More news stories like this |
Penguin Life and mental health charity SANE are partnering on the release of The Little Book of Lykke by Danish author and happiness expert Meik Wiking. Continue reading at The Bookseller
[ The Bookseller | 2017-08-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#penguin life
HarperCollins’ audiobook catalogue will now be available on a pay-per-use basis on bibliotheca’s cloudLibrary. Continue reading at The Bookseller
[ The Bookseller | 2017-08-09 00:00:00 UTC ]
More news stories like this |
Two new people are joining the Penguin General communications team: Hannah Ludbrook and Cat Mitchell. Continue reading at The Bookseller
[ The Bookseller | 2017-07-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#communications team
A major Polish retailer is betting on 'small format bookstores' and proliferating locations to make a success of its new Mole Mole bookshops. The post In Poland, Empik Banks on Smaller, Targeted ‘Mole Mole’ Bookstores appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-07-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#bookstores appeared