Penguin Platform will target teen audience

Penguin Random House UK is hoping to engage with 16-19 year-olds with targeted teen content across social media platforms. The publisher, which closed its online teen book community Spinebreakers last September, will now produce targeted content for branded spaces on Tumblr, Twitter, YouTube and Instagram through an initiative it is calling Penguin Platform. Content will include author interviews, writing advice, playlists and book recommendations, and is launching this week with interviews with Sally Green and Owen Jones. Continue reading at 'The Bookseller'

[ The Bookseller | 2015-04-03 00:00:00 UTC ]
News tagged with: #book recommendations #sally green #owen jones

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Suspected gang rape of Chicago teen streamed on Facebook Live; no one calls police

A 15-year-old Chicago girl was apparently sexually assaulted by five or six men or boys on Facebook Live, and none of the roughly 40 people who watched the live video reported the attack to police, authorities said Tuesday. Police only learned of the attack when the girl's mother approached... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-03-22 00:00:00 UTC ]
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Uber President and Former Target CMO Jeff Jones Quits Amid Turmoil

Uber Technologies President Jeff Jones is quitting after less than a year, amid multiple controversies engulfing the ride-hailing company.The scandals range from allegations of sexual harassment and a toxic work culture to the combative behavior of Chief Executive Officer Travis Kalanick. After... Continue reading at Advertising Age

[ Advertising Age | 2017-03-20 00:00:00 UTC ]
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Hachette and Penguin Random House lead British Book Awards Books of the Year shortlists

Hachette and Penguin Random House have earned 11 shortlistings each in the British Book Awards’ Books of the Year awards, with Pan Macmillan garnering three nods and Faber and HarperCollins both winning two nominations. Continue reading at The Bookseller

[ The Bookseller | 2017-03-16 00:00:00 UTC ]
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Washington Post’s Arc Platform Gets a New Partner in Tronc

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[ AdWeek | 2017-03-14 00:00:00 UTC ]
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Bonnier launches self-publishing platform Type & Tell

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[ The Bookseller | 2017-03-09 00:00:00 UTC ]
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Bonnier’s New Self-Publishing Platform, Type & Tell: Authors Keep 100 Percent of Royalties

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[ Publishing Perspectives | 2017-03-08 00:00:00 UTC ]
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[ Publishing Perspectives | 2017-03-02 00:00:00 UTC ]
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[ Stuff | 2017-03-02 00:00:00 UTC ]
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[ The Guardian | 2017-03-01 00:00:00 UTC ]
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[ Publishers Weekly | 2017-03-01 00:00:00 UTC ]
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[ The New York Times | 2017-03-01 00:00:00 UTC ]
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[ AdWeek | 2017-02-28 00:00:00 UTC ]
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[ The Guardian | 2017-02-25 00:00:00 UTC ]
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[ Publishers Weekly | 2017-02-17 00:00:00 UTC ]
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[ Digiday | 2017-02-15 00:00:00 UTC ]
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[ The Bookseller | 2017-02-08 00:00:00 UTC ]
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[ Publishing Perspectives | 2017-02-06 00:00:00 UTC ]
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[ Digiday | 2017-01-30 00:00:00 UTC ]
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[ The Bookseller | 2017-01-25 00:00:00 UTC ]
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