#customer base

Publishing news tagged with #customer base


TikTok meets Tolkien: how the Folio Society attracted gen Z readers

The publishing house is booming thanks to sci-fi and fantasy novels – and a love of artisanal editions Founded in 1947, the Folio Society was once a membership club known for publishing classic tomes and history books, with a customer base of predominantly “old white men”, according to its... Continue reading >>
[ Source: The Guardian | 2024-09-08 10:00:45 UTC ]

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Ingram U.K. Wholesale Division Adds Titles from IPS UK

The addition of titles from Ingram's U.K. distribution arm to its newly launched wholesale business will expand the number of titles available through IW UK and give titles carried by IPS access to IW UK’s customer base. Continue reading >>
[ Source: Publishers Weekly | 2023-04-18 04:00:00 UTC ]

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McClatchy: newspaper publisher bankruptcy is 'a loss for democracy', experts warn

Struggling company insists there will be no changes in its 30 newsrooms, but experts worry powerful journalism could be lost To executives of McClatchy, Thursday’s bankruptcy of the second largest newspaper chain in the US is the fault of its pensioners, who outnumber current employees by a... Continue reading >>
[ Source: The Guardian | 2020-02-14 09:00:26 UTC ]

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Walmart partners with Rakuten to broaden Kobo's US reach

Kobo's parent company Rakuten has struck a "strategic alliance" with Walmart which will see the ebook retailer broaden its customer base in the US. Continue reading >>
[ Source: The Bookseller | 2018-01-30 00:00:00 UTC ]

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Blackwell’s to broaden appeal with new store

Blackwell’s is to open a new 3,000 sq ft store in the new Westgate Shopping Centre in Oxford, with a "completely different" format designed to broaden its customer base.  Continue reading >>
[ Source: The Bookseller | 2017-10-23 00:00:00 UTC ]

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Washington Post’s Arc Platform Gets a New Partner in Tronc

Since The Washington Post completed its own migration in 2015 to Arc, the customizable publishing platform built in-house but intended to be licensed out to other publications, WaPo has been slowly building out its customer base, starting with a test run on college publications that were offered... Continue reading >>
[ Source: AdWeek | 2017-03-14 00:00:00 UTC ]

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Lands’ End apologizes for Gloria Steinem interview after offending conservative shoppers

Lands' End is finding out that its customer base can be very conservative. On Tuesday, it published an interview with feminist leader Gloria Steinem, which didn't mention her abortion views. Regardless, it flung its pro-life shoppers into a rage, many posting on its Facebook page that they're... Continue reading >>
[ Source: Digiday | 2016-02-26 00:00:00 UTC ]

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Publishers need to focus on metadata

Publishers must participate in the evolution of metadata standards, improve the accuracy of inputting that data, and broaden the access to companies outside of their customer base, according to industry experts. Continue reading >>
[ Source: The Bookseller | 2015-12-22 00:00:00 UTC ]

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Booksellers Advised to Keep Momentum Going

Booksellers should use the current favorable trends to tap into new and existing markets to expand their customer base, said ABA CEO Oren Teicher at SIBA 's Day of Education. Continue reading >>
[ Source: Publishers Weekly | 2015-03-13 00:00:00 UTC ]

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AOL Rolls Out Its Supply-Side Platform

Google and Adobe have garnered their share of attention as they assemble their end-to-end advertising technology stacks to span the buying and selling of online ad inventory. But AOL has also, albeit relatively quietly, been lining up its own ad tech stack through AOL Networks (formerly the... Continue reading >>
[ Source: AdWeek | 2013-04-09 00:00:00 UTC ]

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