A number of trade publishers have enjoyed success at the annual D&AD Awards, and will hope to win one of the body’s coveted Pencils at a prize ceremony this evening. Continue reading at 'The Bookseller'
[ The Bookseller | 2018-04-27 00:00:00 UTC ]
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When the concept of native advertising first gained widespread attention in 2012, it was expected to lift publishers' fortunes and rescue digital advertising from the perpetual downward slide of display ad rates.Fast-forward three years, and native has largely delivered on that promise.... Continue reading at Advertising Age
[ Advertising Age | 2015-09-04 00:00:00 UTC ]
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As the digital media and advertising industries come to grips with the rise of ad blocking, so is one of the industry's more prominent organizing bodies.A month before Apple revealed in June that later this year it would enable ad blocking on its mobile Safari browser, the Interactive... Continue reading at Advertising Age
[ Advertising Age | 2015-09-04 00:00:00 UTC ]
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Folio's cornerstone awards program is returning to the Folio: Show! Join our team and hundreds of your magazine media peers to celebrate gorgeous design and uncompromising journalism. The post 2015 Folio: Eddie Digital Award Finalists appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-09-04 00:00:00 UTC ]
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Folio's cornerstone awards program is returning to the Folio: Show! Join our team and hundreds of your magazine media peers to celebrate gorgeous design and uncompromising journalism. The post 2015 Folio: Eddie Award Finalists appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-09-04 00:00:00 UTC ]
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After two months of speculation, AOL has acquired mobile ad network Millennial Media for $238 million, or about $1.75 per share. The Millennial deal is the newest step in building out AOL's tools to compete in mobile advertising against behemoths like Facebook, Yahoo and Google. With the deal,... Continue reading at AdWeek
[ AdWeek | 2015-09-03 00:00:00 UTC ]
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The Scottish Children’s Book Awards shortlist has been revealed, with every Primary 1 child given three free shortlisted titles during Book Week Scotland. Never Tickle a Tiger by Pamela Butchart and Marc Boutavant (Bloomsbury), Wanted! Ralfy Rabbit Book Burglar by Emily MacKenzie (Bloomsbury)... Continue reading at The Bookseller
[ The Bookseller | 2015-09-02 00:00:00 UTC ]
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Animals, World War Two and an aspiring Olympic runner are among the subjects of stories shortlisted for the Scottish Children's Book Awards. Continue reading at BBC News
[ BBC News | 2015-09-02 00:00:00 UTC ]
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Like all traditional publishers, Condé Nast has had to adapt its brands as readers and advertisers shift their habits and spending to digital platforms. The changes haven’t gone unnoticed by ad buyers. They applauded Condé Nast’s greater flexibility, manifest in its native ad platform 23 Stories... Continue reading at Digiday
[ Digiday | 2015-08-31 00:00:00 UTC ]
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Pan Macmillan has acquired a dystopian trilogy, the first draft of which was published on story writing community Wattpad, at auction for a six-figure sum. Senior commissioning editor Bella Pagan bought UK and Commonwealth rights to Slavedays and its sequels by Vic James [pictured] from Robert... Continue reading at The Bookseller
[ The Bookseller | 2015-08-27 00:00:00 UTC ]
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BuzzFeed, the fast-growing media site, and GroupM, the world's largest buyer of online advertising, announced a partnership Thursday that underscores the rising lure of digital publishing to leading brands. Continue reading at Los Angeles Times
[ Los Angeles Times | 2015-08-27 00:00:00 UTC ]
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Two science fiction translations, one from the Dutch and another from Chinese, took home the best novella and best novel honors at this year's Hugo Awards. The post Hugo Awards Honor Chinese Novel, Multiculturalism appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-08-27 00:00:00 UTC ]
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Cixin Liu has won the best novel prize at this year’s Hugo Awards, although no awards were given in five categories, reflecting recent controversy over how the prizes are given. The annual Hugo Awards are for science fiction and fantasy works and are voted for by anyone who is a member of (i.e.... Continue reading at The Bookseller
[ The Bookseller | 2015-08-25 00:00:00 UTC ]
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Why weren't there winners announced in five categories for the prestigious science fiction Hugo Awards? The prizes have been engulfed in controversy this year. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-08-25 00:00:00 UTC ]
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Traditional and online publishers are struggling to cash in on their surging mobile traffic, raising questions about their future growth as consumers increasingly turn to smartphones and tablets for media. Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-08-24 00:00:00 UTC ]
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In November 2014, then Twitter CEO Dick Costolo touted the idea that around 500 million people consume the microblogging platform's tweets even though they don't have an account on it. During an earnings call at the time, Costolo was trying to explain why the company's persistent user-growth... Continue reading at AdWeek
[ AdWeek | 2015-08-20 00:00:00 UTC ]
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The 2015 Teen Choice Awards, held at the USC Galen Center in Los Angeles, drew more than 25 million voters online and to social media outlets including Facebook, Twitter and Instagram. Voters chose their favorite teen icons in film, television, music, sports, fashion, comedy and on the Web. Continue reading at Los Angeles Times
[ Los Angeles Times | 2015-08-17 00:00:00 UTC ]
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It was only a matter of time before marketers started squeezing native ads into every nook of a publisher's site, and now Condé Nast, The Wall Street Journal, CNN and Fox News can sell promos that pop up in story comments. Today, Livefyre—a tech company that powers online discussions—is... Continue reading at AdWeek
[ AdWeek | 2015-08-17 00:00:00 UTC ]
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A novel with an anti-whaling message has taken the title of the Margaret Mahy Book of the Year at the New Zealand Book Awards for Children and Young Adults. Continue reading at Stuff
[ Stuff | 2015-08-13 00:00:00 UTC ]
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If you're already annoyed with the autoplay video ads in your Facebook timeline, you might want to brace yourself. The social network is opening up that advertising tech to outside apps, or more specifically, to publishers who leverage Menlo Park's... Continue reading at Engadget
[ Engadget | 2015-08-12 00:00:00 UTC ]
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It's a big problem for the magazine industry and it doesn't show signs of slowing down. The post Ad Blocking is Eating Up More than $20 Billion in Global Revenues appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-08-12 00:00:00 UTC ]
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