Nielsen ratings give credit for Facebook, YouTube and Hulu views

Media ratings giant Nielsen announced today that publishers will now get credit for digital video content aired on Facebook, Hulu and YouTube. "Through capturing this audience, Nielsen is providing publishers, agencies and advertisers with a better p... Continue reading at 'Engadget'

[ Engadget | 2017-08-15 00:00:00 UTC ]

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Grisham: 'some don't deserve prison for viewing child images'

US thriller giant John Grisham has made widespread headlines by telling the UK press that prison sentences for some people convicted of viewing indecent images of children are “harsh”. Continue reading at The Bookseller

[ The Bookseller | 2014-10-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #prison sentences


What topped Facebook's 'books that stayed with you' meme around the world?

Last month Facebook analyzed a user meme looking at '10 books that have stayed with you.' Now the company's data scientists have done another analysis looking at responses from foreign-language users and have found some different results. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-10-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #data scientists


Publishing houses are throwing book deals at YouTube 'stars'

Let's say you can't get enough of it'sGrace (above) on YouTube but you're taking a week-long no-tech camping trip soon and aren't excited about missing her wit and charm. Well, host Grace Helbig's book Grace's Guide: The Art of Pretending to Be a... Continue reading at Engadget

[ Engadget | 2014-10-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing houses


Minecraft maker talks movies, YouTube and why it's not making birthday cakes

Mojang COO Vu Bui: Licensing is a small portion of our business and we want to keep it that wayWhat is Minecraft? Its a game, obviously: one that its developer Mojang has sold nearly 54m copies of across computers, consoles and mobile devices so far.Its a series of books published by Egmont that... Continue reading at The Guardian

[ The Guardian | 2014-10-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #products sold #small portion #mobile devices


Facebook's location-based ads can pitch you on the store you just walked by

If you’re like me, you might stroll past a local coffee shop or book store numerous times before you notice it’s there or go inside. Facebook thinks an ad might give that extra nudge.On Tuesday, the company began rolling out a new feature for local advertising that lets businesses target users... Continue reading at PC World

[ PC World | 2014-10-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #local advertising #smaller businesses #revenue stream


Facebook Expands Mobile Ad Net to Make a Run at Google, Yahoo

Facebook's mobile ad network is officially open for business.Five months after the social network formally launched its Audience Network with a small set of app publishers and advertisers, Facebook is opening up the mobile ad network to any media buyer and seller. The company is also adding a... Continue reading at Advertising Age

[ Advertising Age | 2014-10-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media buyer #ad unit #drive traffic #mobile sites #sell ads #le monde


Now You Can Get In on the Facebook Ad Network That Made Millions for the Kardashian Game

Facebook is taking the wraps off its mobile ad network after saying the early results helped lead to big gains for apps like Shazam and game makers like Glu Mobile, the developer behind Kim Kardashian: Hollywood. The company said today that the Facebook Audience Network is now open to all... Continue reading at AdWeek

[ AdWeek | 2014-10-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad revenue #in-app purchases #mobile advertising #ad server #drive traffic #mobile website


Facebook, armed with data, helps others show mobile ads

A “like” on Facebook is worth a lot to advertisers there. Now it’s also worth something to advertisers in other mobile apps.Facebook’s having a coming-out party for its “audience network,” an ad network that lets existing advertisers on Facebook also have their ads placed in a large number of... Continue reading at PC World

[ PC World | 2014-10-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile apps #audience network #ad network #large number #mobile advertising


Facebook admits it screwed up, but its proposed research guidelines are meaningless

Facebook is no stranger to controversy, nor is the social network unfamiliar with upsetting its users. It seems as though Zuckerberg's baby has been hitting the headlines for all the wrong reasons lately, and it's not all that long since users vented their fury after it was revealed that their... Continue reading at Betanews

[ Betanews | 2014-10-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #wrong reasons


Frankfurt Book Fair 2014: Nielsen: E-books Growth Continues in U.S. and U.K.

E-book sales continue to grow in both the U.S. and U.K., but to varying degrees. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #varying degrees


9 Lessons Publishers Should Take from Google's Leaked "Search Quality Rating Guidelines"

By D. Eadward Tree Google, the epitome of the internet ventures that have so disrupted the magazine industry, turns out to have a crush on traditional publishers, a recently leaked report reveals. But... Continue reading at Publishing Executive

[ Publishing Executive | 2014-10-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #traditional publishers #eadward tree #magazine industry


Facebook Serves Up User Data to Measure Ads on Others' Sites, Apps

Google was supposed to uproot digital advertising's foundation. But Facebook may beat the search giant to the punch.Confirming what has become advertising's latest worst-kept secret, Facebook said it will begin applying its user data to ads shown outside the social network through a retooled... Continue reading at Advertising Age

[ Advertising Age | 2014-09-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad server #actual ads #demand-side platform #buy ads #real-time auctions #company plans


Minecraft, YouTube, David Walliams and more: children's books in 2014

What we learned from The Bookseller Childrens Conference about how kids are reading and how publishers are respondingIn 2014, childrens books are facing more competition than ever from other forms of entertainment, particularly digital: games, apps, YouTube and social networking.Does this mean... Continue reading at The Guardian

[ The Guardian | 2014-09-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #childrens books #digital opportunities #david walliams #social networking


Big names give backing to Books Are My Bag

Celebrities and authors including Graham Norton and Ross Kemp have thrown their weight behind the... Continue reading at The Bookseller

[ The Bookseller | 2014-09-25 00:00:00 UTC ]
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How Facebook is courting publishers

The social network has built a formidable group of former journalist and publishing execs to forge partnerships with media companies new and old. The post How Facebook is courting publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-09-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing execs #media companies


Websites Are Wary of Facebook Tracking Software

Online retailers and publishers are pushing back against Facebook Inc. FB -0.20% 's efforts to track users across the Internet, fearing that the data it vacuums up to target ads will give the social network too much of an edge. Web traffic exp ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-09-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online retailers #pushing back #track users #target ads


Brand Publishers Are Ditching Facebook in Favor of Microsites

Brand publishers are more aware that they’re really just renting social media space on Facebook and are moving resources away from the social network. One agency said its clients are pulling away from Facebook in “dramatic numbers”—reallocating their resources to microsites and alternate social... Continue reading at AdWeek

[ AdWeek | 2014-09-22 00:00:00 UTC ]
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Amazon Gives KU Authors $2.7M Bonus

Kindle Direct Publishing "All-Stars," which includes the top 100 authors and top 100 books, will split a multi-million dollar incentive. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-09-17 00:00:00 UTC ]
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Facebook's 'books that stayed with you' meme: Here are the top picks

Facebook recently revealed some of the books that users picked most often when participating in a meme about what books 'stayed with you.'  Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-09-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #top picks


Facebook tests vanishing posts

The social network is testing a feature that allows users to set their published posts to be deleted at a specific time. Continue reading at BBC World

[ BBC World | 2014-09-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #published posts