Media ratings giant Nielsen announced today that publishers will now get credit for digital video content aired on Facebook, Hulu and YouTube. "Through capturing this audience, Nielsen is providing publishers, agencies and advertisers with a better p... Continue reading at 'Engadget'
[ Engadget | 2017-08-15 00:00:00 UTC ]
The Swiss book industry is reeling under a double whammy of declining sales and the weak euro. The decision by the Swiss National Bank to abandon the euro cap on the Swiss franc in mid-January has led to a double-digit revaluation of the currency. The trade association Schweizer Buchhändler-und... Continue reading at The Bookseller
[ The Bookseller | 2015-02-26 00:00:00 UTC ]
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Even if you've never heard of PlayBuzz, you've probably come across its end product. Its platform is behind such Facebook quizzes as "Which Disney Mom Are You?" and lists like "18 Photos That Prove That Online Dating Is Terrifying." The company, thanks to the virality of such content, has become... Continue reading at Advertising Age
[ Advertising Age | 2015-02-25 00:00:00 UTC ]
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A look at the top shared stories on Facebook can be a depressing exercise, unless you're a big fan of quizzes and listicles. But it's not all bad for traditional publishers. As Facebook has tweaked its algorithm and publishers get more savvy about social, news outlets are also showing... Continue reading at Digiday
[ Digiday | 2015-02-20 00:00:00 UTC ]
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Just ask Bilbo Baggins — there’s something very appealing about having one ring to rule them all. So it goes with the Facebook Audience Network, which was launched in 2014 to help digital marketers place ads across all mobile apps — not just Facebook’s — using a single platform while making it... Continue reading at Digiday
[ Digiday | 2015-02-18 00:00:00 UTC ]
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One of Peru's fledgling publishers, Colmena Editores, is making room for edgy new generation of authors, while also offering classics and criticism. The post Peru’s Colmena Editores Gives Edgy Debut Authors a Voice appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-02-13 00:00:00 UTC ]
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While other publishers are trying to maximize their Facebook referrals, the site for sports fans goes for a diversified approach. The post How Bleacher Report is Facebook-proofing its traffic appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2015-02-11 00:00:00 UTC ]
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What if there were an ad that you just couldn't draw your eyes from? It's oddly captivating, almost hypnotic, and it would halt your thumb from scrolling farther down your Facebook feed. There's one such creative format that is only now catching on as the digital world's equivalent of the... Continue reading at AdWeek
[ AdWeek | 2015-02-10 00:00:00 UTC ]
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Office, PDFs, ebooks, archives, audio, video, images: the average PC owner regularly encounters a lengthy list of file formats, and viewing them all typically requires an entire library of software. Free Editor claims it can simplify all that by opening 70-plus file formats from a single... Continue reading at Betanews
[ Betanews | 2015-02-05 00:00:00 UTC ]
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Facebook is allowing a new ad type in its yearly awards: Instagram campaigns. The Facebook Awards started taking submissions last week, and for the first time, Instagram ads are up for consideration, the social network said. This is the fourth year Facebook is hosting the ad awards, and Adweek... Continue reading at AdWeek
[ AdWeek | 2015-02-04 00:00:00 UTC ]
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Facebook continues to do what few digital publishers can pull off: Over each of the last five quarters, the social network has been able to boost revenue even as it sells fewer ads.The ability to raise prices has rocketed Facebook's overall revenue to $3.85 billion in the most recent quarter. In... Continue reading at Advertising Age
[ Advertising Age | 2015-01-29 00:00:00 UTC ]
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Snapchat has introduced a new feature which allows its users to view articles, images, and videos from a variety of publishers inside the company’s messaging application. It’s called Discover, and it’s a major depar ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-01-28 00:00:00 UTC ]
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Over the weekend a court in Turkey told Facebook to block several pages that had been deemed to insult the Prophet Mohammad. A court order was delivered to the social network with the threat that if Facebook failed to comply, the site would be completely blocked in Turkey. Turkey's banging of... Continue reading at Betanews
[ Betanews | 2015-01-26 00:00:00 UTC ]
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Carmen Callil’s publishing company has set about proving that there are many excellent but neglected women writers well worth publishing and reprintingMore women than men buy books; more women read books and more women write books, especially novels, and they always have. Yet women writers are... Continue reading at The Guardian
[ The Guardian | 2015-01-26 00:00:00 UTC ]
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“Uncertainty is the new normal.” The post What the Latest USPS Rate Hike Means for Magazines appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-01-23 00:00:00 UTC ]
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Facebook announced yet another tweak to the algorithm that governs its users’ News Feeds yesterday. The social network has introduced a new tool that allows users to flag a post as “a false news story.” The move follows ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-01-22 00:00:00 UTC ]
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Zuckerberg is asking Facebook users to join him in reading certain titles this year. The next book to be part of the program is Steven Pinker's 'The Better Angels of Our Nature.' Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-01-22 00:00:00 UTC ]
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Social network will ensure fewer people see posts reported as false by users, but it’s sticking to its policy of being a platform, not a publisherNo, Bill Gates isn’t giving away $5,000 if you share his Facebook photo. No, the Talking Angela app isn’t a front for online paedophiles. And no, an... Continue reading at The Guardian
[ The Guardian | 2015-01-21 00:00:00 UTC ]
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Mark Zuckerberg’s second book for his Facebook book club is The Better Angels of Our Nature by Steven Pinker (Penguin). The book is currently showing as not in stock on Amazon.co.uk until January 21st, and on Amazon.com until January 24th. The book is showing as available on the Waterstones’... Continue reading at The Bookseller
[ The Bookseller | 2015-01-20 00:00:00 UTC ]
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Two words: talent grab.You may not recognize the Toronto-based design firm Teehan+Lax, but you probably know some of the hit products it's behind, like the social publishing platform Medium and the reading app Readability. Now, the firm is closing, as Facebook—in a play for total publishing... Continue reading at Fast Company
[ Fast Company | 2015-01-20 00:00:00 UTC ]
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After signing a book deal with Faber in December, YouTube blogger Louise Pentland, also known as Sprinkle of Glitter, has signed a second deal with Simon & Schuster UK. Abigail Bergstrom, commissioning editor of non-fiction at S&S, bought world rights to a “glitzy and personal”... Continue reading at The Bookseller
[ The Bookseller | 2015-01-17 00:00:00 UTC ]
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