Nielsen Boosts Addressable TV Ambitions With Tru Optik Tie-Up

Nielsen is beta testing new features in its addressable TV platform through a data-integration with Tru Optik, a company recently purchased by TransUnion for a reputed $100 million. The tie-up will see Tru Optik's identity data from more than 80 million homes fuel Nielsen's addressable TV platform in the measurement company's bid to get to... Continue reading at 'AdWeek'

[ AdWeek | 2020-10-14 10:00:00 UTC ]
News tagged with: #beta testing #measurement company #nielsen

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Microsoft's latest Surface Pro 4, Surface Book update addresses screen flicker issue

Microsoft’s November updates to the Surface Pro 4 and Surface Book appear to be designed to fix complaints that users have had about the screen flickering on both devices. According to Microsoft, the Surface Book received five updates, while the SP4 received four. The only difference is that... Continue reading at PC World

[ PC World | 2015-11-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #surface book


IPA President Richard Charkin Addresses Arab Publishers Association

Bloomsbury chief Richard Charkin, the President of the IPA, spoke to the Arab Publishers Association, encouraging support for copyright and the freedom. The post IPA President Richard Charkin Addresses Arab Publishers Association appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-11-03 00:00:00 UTC ]
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German Daily Die Welt Wants to Bundle Print, Digital, and TV into a Single Newsroom

When The New York Times announced that it would create a separate, centralized group of editors and designers to focus on producing its daily print product, those at the German publishing giant Axel Springer’s Die Welt took particular notic ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bundle print


Nielsen and Germany’s GfK to Partner on Book Industry Data

Market research companies Nielsen and GfK announced a partnership on Monday with the aim of providing insights about global book publishing. The post Nielsen and Germany’s GfK to Partner on Book Industry Data appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-10-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post nielsen


Bloomsbury sales up 13% boosted by children's

Bloomsbury Publishing's sales grew 13% in the first half of the year, boosted by a particularly strong performance from the children’s and educational department. For the six months ending 31st August 2015, turnover totalled £52.7m, 13% higher than £46.6m for the same period in 2014. Adjusted... Continue reading at The Bookseller

[ The Bookseller | 2015-10-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #adjusted profit #bloomsbury publishing #strong performance


New International Publishing Standards Address Discovery and Global Commerce

A host of organizations are working to make publishing more effective worldwide. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #make publishing


Nielsen Values Indian Publishing at $3.9 Billion

Nielsen's India Book Market Report tries to quantify a complex market, valuing Indian publishing at $3.9 billion and pegging growth at 20% annually. The post Nielsen Values Indian Publishing at $3.9 Billion appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-10-21 00:00:00 UTC ]
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Marie Claire and NME publisher Time Inc UK boosts profits to £23m

Company reports 6% rise in pre-tax profits as top executives paid more than £5mMarie Claire and NME publisher Time Inc UK boosted profits to almost £23m last year while paying out more than £5m to staff and top executives at the magazine company.Time Inc UK reported a 6% rise in pre-tax profits... Continue reading at The Guardian

[ The Guardian | 2015-10-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marie claire #pre-tax profits #top executives #magazine company #6% rise


How Rich Wilkerson is Advancing the Gospel with Books, Reality TV

The celebrity pastor defends against what critics have branded 'cool Christianity' while discussing his reality series, church, and new book 'Sandcastle Kings.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reality tv


TV Guide Magazine is sold for the third time in less than 10 years to NTVB Media

TV Guide Magazine, once the unrivaled bible for television fans and a powerhouse in the publishing business, has been sold for the third time in less than 10 years. NTVB Media, the Troy, Mich., publisher of the TV listings books Channel Guide and TV Weekly, will announce Wednesday that it has... Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-10-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing business #announce wednesday


Kudos acquires TV rights to Faber's Viral

Kudos has acquired television rights to "break-out" thriller Viral by Helen FitzGerald, after a "hotly" contested auction. The book is about mothers, daughters and a viral sex tape, and tells the story of one mother’s quest for truth and vengeance following the online shaming of her... Continue reading at The Bookseller

[ The Bookseller | 2015-10-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #helen fitzgerald


Why the Fall TV Lineup is Loaded With Shows You Already Know

The Muppets is just one of several freshman shows with a pre-sold brand the networks hope give them an edge this fall. The prime-time schedule includes two movie adaptations (Fox's Minority Report, CBS' Limitless), a spinoff (NBC's Chicago Med), a revival (NBC's Heroes Reborn) and a comic book... Continue reading at AdWeek

[ AdWeek | 2015-09-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media director #adweek magazine


Infographic: How Twitter Is Reshaping the TV Landscape

TV lovers who tweet can have real-time and potentially very profitable benefits for shows and advertisers, according to newly updated research from Twitter. The TVxTwitter Playbook features research from Twitter compiled using its own internal data as well as data from Nielsen and others.  ... Continue reading at AdWeek

[ AdWeek | 2015-09-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #consumer attitudes #key findings #carlos monteiro #adweek magazine


3 Key Takeaways from the Nielsen Children’s Book Summit

Children's books boosting the global publishing industry. Here's what you need to know to capitalize on this opportunity. The post 3 Key Takeaways from the Nielsen Children’s Book Summit appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-09-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nielsen children #book summit


Nielsen Summit Shows the Data Behind the Children's Book Boom

The book team at Nielsen held its second-annual Children's Book Summit, to discuss the current children's publishing market, presenting data that showed a wide range of sales and demographic trends. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book summit #publishing market #wide range


Football: This week's TV and web schedule

Time Warner Cable will be televising Friday night's nonleague game between Gardena Serra and host Narbonne. Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-09-15 00:00:00 UTC ]
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National Book Tokens boosts Book Aid International

National Book Tokens is to partner with Book Aid International to help support the charity's work to provide books and develop library services in sub-Saharan Africa. A specially designed National Book Tokens gift card will go on sale this week with 1% of the value of each card sold to be... Continue reading at The Bookseller

[ The Bookseller | 2015-09-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #provide books #money raised


Comma Press to issue Constantine film tie-in

Comma Press is publishing In Another Country: Selected Stories and The Life-Writer by David Constantine to coincide with the release of the film “45 Years”, which is based on Constantine’s short story of the same name. Continue reading at The Bookseller

[ The Bookseller | 2015-09-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #comma press #selected stories #short story


Harris: 'TV book shows could help BBC survive'

Novelist Robert Harris has said that developing dedicated TV books programming is one of the ways in which the BBC can fight back against funding cuts. Continue reading at The Bookseller

[ The Bookseller | 2015-09-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fight back #funding cuts


Johnston Press strikes three-year Sky deal for local TV ads

Regional newspaper publisher extends trial of AdSmart targeted television advertising serviceJohnston Press is seeking to bolster revenues striking a three-year regional advertising deal with Sky to sell targeted TV ad slots to clients.The regional newspaper publisher started a trial to use... Continue reading at The Guardian

[ The Guardian | 2015-09-10 00:00:00 UTC ]
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