Nielsen Boosts Addressable TV Ambitions With Tru Optik Tie-Up

Nielsen is beta testing new features in its addressable TV platform through a data-integration with Tru Optik, a company recently purchased by TransUnion for a reputed $100 million. The tie-up will see Tru Optik's identity data from more than 80 million homes fuel Nielsen's addressable TV platform in the measurement company's bid to get to... Continue reading at 'AdWeek'

[ AdWeek | 2020-10-14 10:00:00 UTC ]
News tagged with: #beta testing #measurement company #nielsen

Other Publishing stories related to: 'Nielsen Boosts Addressable TV Ambitions With Tru Optik Tie-Up'


Media General to Buy Magazine Publisher, TV Broadcaster Meredith

Media General Inc said it would buy diversified media company Meredith Corp for about $2.34 billion to create the third-largest local TV station owner in the United States.   The deal marks Media General's return to the print business, after ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-09-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media general #print business


As Mexico Rises, Rights Center at Guadalajara Book Fair Gets Boost

The Guadalajara Book Fair's Rights Center, which offers 125 tables, is sold out, further proof of Mexico's growth as a center for Spanish rights activity. The post As Mexico Rises, Rights Center at Guadalajara Book Fair Gets Boost appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-09-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #boost appeared #rights center


Riddell doodles boost Book Trust

Chris Riddell and Macmillan Children’s Books are raising money for Book Trust with a new Doodle-a-Day diary, featuring 366 pages of ideas to encourage doodling (one for each day of the year and another for leap years). Riddell’s Doodle-a-Day, due for publication on 22nd October (£9.99), is an... Continue reading at The Bookseller

[ The Bookseller | 2015-08-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #chris riddell #book trust #macmillan children #raising money


‘The Plain Choice’ Author Addresses Amish Stereotypes: ‘We Don’t Live By Rules’

Sherry Gore left behind a life dominated by tragedy and sorrow when she became one of the few people to join the Amish from the outside. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-08-21 00:00:00 UTC ]
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Can an Asia Ambassador Boost a UK Bookstore’s Fortune?

Struggling Heywood Hill bookstore in London has come up with a novel approach to sell books - it has appointed its first bookseller-at-large in Asia. The post Can an Asia Ambassador Boost a UK Bookstore’s Fortune? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-08-17 00:00:00 UTC ]
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Bookshop footfall gets a 'Watchman' boost

Booksellers say they are enjoying a “bumper summer”, with the release of Harper Lee's Go Set a Watchman encouraging people to “re-engage with books and bookshops again.” James Daunt, m.d of Waterstones, said the release of the William Heinnemann title last month had injected life into the... Continue reading at The Bookseller

[ The Bookseller | 2015-08-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harper lee #james daunt #book sales


Candace Cameron Bure’s ‘Dancing with the Stars’ Memoir Arrives Amid Actress’ TV Comeback

'Dancing Through Life' chronicles Candace Cameron Bure's experience on 'Dancing with the Stars' while the actress explores her Christian faith. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-07-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #christian faith


A TV Talk Show Appearance That Can Change an Author’s Future

Seth Meyers on Late Night, a US TV talk show, has embraced interviewing novelists and the result is often a boost in book sales following broadcast. The post A TV Talk Show Appearance That Can Change an Author’s Future appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-07-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #future appeared #seth meyers #late night #book sales


Twitter’s New Article Preview Cards Could Be a Boost for Publishers

Here's another one for the Twitter-is-becoming-Facebook files: some article previews to external sites have started auto-expanding in your timeline on Android and iOS devices. As you browse your feed, you'll notice that tweets from some publi ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-07-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #external sites #ios devices


VIDEO: Harper Lee's ambitions revealed

Harper Lee's second novel, which is being published on Tuesday and was written before To Kill A Mockingbird, makes Amazon bestseller list. Continue reading at BBC World

[ BBC World | 2015-07-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harper lee


New Man Booker International Prize a 'huge boost'

Publishers and booksellers have enthusiastically welcomed the merger of the Man Booker International Prize and the Independent Foreign Prize for Fiction, saying it will create a prize with "a new stature", making "a good counterpoint" to the Man Booker itself. Continue reading at The Bookseller

[ The Bookseller | 2015-07-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #huge boost #man booker


Hugless Douglas optioned for TV

Production company Kindle Entertainment has bought the rights to develop David Melling’s Hugless Douglas character into a TV show.   The deal was brokered by Karen Lawler, executive manager of licensing at Hachette Children’s Group (HCG), and Nirmal Sandhu, head of rights at HCG, with Val... Continue reading at The Bookseller

[ The Bookseller | 2015-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tv show #group hcg #kindle entertainment #hachette children #pre-school audience


James ties down second consecutive number one, half-year market gains

E L James’ Grey had its second straight 300,000-plus weekly print sale—pushing the book's combined UK ebook and physical sales over the 1 million unit mark—while the overall British print books market has experienced its first half-year rise in seven years.    Continue reading at The Bookseller

[ The Bookseller | 2015-07-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #consecutive number #physical sales


L.A. River art project gets a boost from Michael Bloomberg

Plans to display artworks alongside the Los Angeles River and to educate the public about water conservation and the drought have received a significant boost thanks to a grant from Bloomberg Philanthropies, the charitable organization of New York billionaire Michael Bloomberg. Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-06-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #significant boost #michael bloomberg #bloomberg philanthropies


Google launches News Lab to help journalists, boost its own publishing cred

Google has launched News Lab, a one-stop website that shows journalists how its tools can help them research, report and promote their stories. The intent is to "collaborate with journalists and entrepreneurs to help build the future of media." Google is joining a crowded field of websites... Continue reading at Digiday

[ Digiday | 2015-06-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #crowded field #including facebook


BAFTA seeks writers for children’s film and TV

The British Academy of Film and Television Arts (BAFTA) is looking for aspiring writers of children’s films and TV shows for its new writing forum. The competition is part of the BAFTA Rocliffe New Writing Forum, a long-running initiative which was created to give a platform to undiscovered... Continue reading at The Bookseller

[ The Bookseller | 2015-06-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tv shows #british academy #aspiring writers


Everett gets a big boost: Boeing lands largest 747 order in 25 years

Big is back. Boeing (NYSE: BA) has landed its largest order for the four-engine 747 jet in a quarter century, a 20-jet order from Volga-Dnepr Group, a Russian cargo carrier. The intent to order, announced at the Paris Air Show, is for 747-8F freighters, and probably is worth about $3.8 billion... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2015-06-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big boost #quarter century


For TV shows based on books or comics, fans are a mixed blessing

During a recent talk show chat, "Game of Thrones" actress Maisie Williams revealed she had listened to fans' online opinions when crafting her scrappy Arya Stark character, originally written as a left-handed swordswoman in George R.R. Martin's book series. "The fans are so die-hard; they're... Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-06-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mixed blessing #originally written #book series


Mantle debut optioned for TV

A debut novel published by Mantle, Ray Celestin’s The Axeman’s Jazz, has been optioned for television by independent film production company See-Saw Films.  See-Saw Films, which produced “The King’s Speech” and “Shame”, optioned the rights from Lucinda Prain at Casarotto, Ramsay &... Continue reading at The Bookseller

[ The Bookseller | 2015-06-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jane finigan #lutyens rubinstein


Nielsen: Self-Publishing Now More Like Traditional Publishing

With £58 million in sales and 5% of the UK book market in 2014, self-publishing is gaining further acceptance with readers, reports Nielsen. The post Nielsen: Self-Publishing Now More Like Traditional Publishing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-06-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post nielsen #traditional publishing