Nielsen Boosts Addressable TV Ambitions With Tru Optik Tie-Up

Nielsen is beta testing new features in its addressable TV platform through a data-integration with Tru Optik, a company recently purchased by TransUnion for a reputed $100 million. The tie-up will see Tru Optik's identity data from more than 80 million homes fuel Nielsen's addressable TV platform in the measurement company's bid to get to... Continue reading at 'AdWeek'

[ AdWeek | 2020-10-14 10:00:00 UTC ]
News tagged with: #beta testing #measurement company #nielsen

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Cultural ties to Europe 'more important than ever'

The British Council has released a collection of essays from leading culture figures in the UK following the result of the EU referendum, with its regional director saying cultural and educational ties to Europe "are more important than ever". Continue reading at The Bookseller

[ The Bookseller | 2016-06-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #cultural ties #british council #eu referendum #regional director


Alice-Miranda books will be turned into TV series

Roald Dahl's Matilda may have her own stage show but Australian author Jacqueline Harvey's Alice-Miranda character has snaffled her first animated international television series. Continue reading at The Sydney Morning Herald

[ The Sydney Morning Herald | 2016-06-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tv series #roald dahl #stage show


TV presenter Dunlop pens The Century Girls

Simon & Schuster UK is to publish The Century Girls, a "unique, social history, female-narrative" by Tessa Dunlop. Continue reading at The Bookseller

[ The Bookseller | 2016-06-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #social history #tessa dunlop


Former Nielsen president Nowell joins Trillium Partners

Former Nielsen Book c.e.o. and president Jonathan Nowell has joined financial advice firm Trillium Partners as a senior advisor. Continue reading at The Bookseller

[ The Bookseller | 2016-06-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nielsen book #senior advisor


Daniel Craig to star in Purity TV adaptation

Jonathan Franzen’s Purity is to be made into a television show starring Daniel Craig. Continue reading at The Bookseller

[ The Bookseller | 2016-06-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #daniel craig #jonathan franzen


New Alexander Hamilton Novel Gets Presale Boost from Hit Musical

Riding the wave of Alexander Hamilton mania drummed up by the Broadway hit about the Founding Father, Elizabeth Cobbs’s forthcoming novel, ‘The Hamilton Affair,’ has been given a presale boost from two major chains. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-05-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #alexander hamilton #hit musical #hamilton affair #major chains


The Spring’s Data: A Few UK and US Charts From Nielsen Book Research

Who's buying the books, who's coloring them, and how are they finding them? Here are a few glimpses from Nielsen's 2015 research. The post The Spring’s Data: A Few UK and US Charts From Nielsen Book Research appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-05-26 00:00:00 UTC ]
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Romancing the Data: Nielsen’s First Romance Book Summit at RWA

'There is no area in publishing today more transformed by digital than romance,' Nielsen's conference organizers say. And they're creating an unprecedented event for both authors and publishers in July. The post Romancing the Data: Nielsen’s First Romance Book Summit at RWA appeared first on... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-05-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing today


Glimpses of the US Market: Charts from Nielsen’s Kempton Mooney

From some of the material presented at BookExpo America, looks at the US market courtesy of Nielsen Book and Kempton Mooney: So far, it's a great year for Dr. Seuss. Again. The post Glimpses of the US Market: Charts from Nielsen’s Kempton Mooney appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-05-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nielsen book #kempton mooney #bookexpo america #great year


Robinson novel gets sales boost following Japanese animation

Joan G Robinson’s 1967 classic children’s novel When Marnie Was There has received an international sales boost thanks to the Japanese animation version, as agent Caroline Sheldon has sold the rights to 10 countries. Continue reading at The Bookseller

[ The Bookseller | 2016-05-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sales boost


Sandstone's Norwegian detective bound for TV

Sandstone author Jorn Lier Horst has partnered with Norway's Cinenord and Danish production company Good Company Films to bring the protagonist of his novels, Chief Inspector William Wisting, to TV. Continue reading at The Bookseller

[ The Bookseller | 2016-05-12 00:00:00 UTC ]
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BEA 2016: E-book Sales Fell 13% in 2015, Nielsen Reports

Unit sales of ebooks published by traditional publishers fell 13% in 2015 compared to 2014, said Kempton Mooney of Nielsen during a Thursday panel aimed at examining different publishing markets. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-05-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kempton mooney #publishing markets


TV deal for Dawn Kurtagich

Production company Lime Pictures has acquired the TV rights to Dawn Kurtagich’s YA novel The Dead House. Continue reading at The Bookseller

[ The Bookseller | 2016-05-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tv deal #tv rights


Inside Harvard Business Review’s Plans to Boost High-Frequency Traffic

How the 94-year-old publisher is taking a 21st-century approach to driving loyalty among its digital audience. The post Inside Harvard Business Review’s Plans to Boost High-Frequency Traffic appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-05-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital audience


Corvus title Distress Signals optioned for TV

Atlantic Books title Distress Signals, a thriller from debut Irish author Catherine Ryan Howard, has been optioned for TV by Great Point Media-backed Jet Stone Productions. Continue reading at The Bookseller

[ The Bookseller | 2016-04-27 00:00:00 UTC ]
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March Religion Bestsellers: Furtick Breaks the Top Five, Films Boost Fiction Sales

Steven Furtick’s latest, ‘(Un)Qualified,’ debuted at #4 on our Religion Nonfiction bestsellers list for the month of March, while five books with a presence in Hollywood ranked among the top 10 in Religion Fiction. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #religion fiction


Nielsen to Measure Performance of Facebook Instant Articles

Expanded Digital Content Ratings aim to give publishers a more complete picture of their digital audiences. The post Nielsen to Measure Performance of Facebook Instant Articles appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-04-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post nielsen #give publishers #complete picture #digital audiences


TV deal for O’Neill’s Asking For It

Bandit Television has acquired the television rights to Louise O’Neill’s Asking for It, a novel about sexual assault. Continue reading at The Bookseller

[ The Bookseller | 2016-04-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tv deal #television rights #sexual assault


Ex paramedic wins three-book and TV deals for detective thriller

The Bournemouth-based 33-year-old was offered a six-figure sum for his series about a troubled Met investigator in the sights of a serial killerA former paramedic has received a three-book publishing and television deal for his debut crime series, which publishers and producers describe as... Continue reading at The Guardian

[ The Guardian | 2016-04-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #serial killer #production company #undisclosed fee #rejection letters


Duncliffe ties up illustrated pair for Pavilion

Pavilion children’s publisher Neil Duncliffe secured two multi-book deals on the eve of the fair, both of which are for illustrated titles. Continue reading at The Bookseller

[ The Bookseller | 2016-04-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pavilion children #illustrated titles