The Publishers Association has tentatively welcomed the outcome of last night’s no-confidence vote, with Theresa May’s continued leadership increasing the chances of a deal-based Brexit which would at least give publishers "a basis on which they can plan for the future". Continue reading >> [ Source: The Bookseller | 2018-12-14 00:00:00 UTC ]
This week, our top stories examined Amazon’s video platform and Facebook’s tool that will give publishers more Instant Articles performance data. The post Best of the week: Amazon makes push for video publishers appeared first on Digiday. Continue reading >> [ Source: Digiday | 2017-07-21 00:00:00 UTC ]
Expanded Digital Content Ratings aim to give publishers a more complete picture of their digital audiences. The post Nielsen to Measure Performance of Facebook Instant Articles appeared first on Folio:. Continue reading >> [ Source: Folio Magazine | 2016-04-13 00:00:00 UTC ]
Just as it has for airlines, yield management -- controlling inventory availability in a way that affects prices and maximizes revenue -- will significantly improve revenue for online publishers. A unified yield management platform will give publishers a unified marketplace in which all buyers... Continue reading >> [ Source: Digiday | 2015-06-10 00:00:00 UTC ]
Conde Nast, publisher of Vogue and The New Yorker, has asked its editors and publishers to review a roughly 4,000-word document that lays out how the company will handle native advertising online, according to several Conde Nast executives.The document's aim is to give publishers and editors who... Continue reading >> [ Source: Advertising Age | 2014-05-28 00:00:00 UTC ]
A German online copyright law that will give publishers the exclusive right to the commercial use of their publications on the Internet will come into effect on Aug. 1. The law was published in Germany’s Federal Law Gazette (Bundesgesetzblatt) on Tuesday. After a law is published in the... Continue reading >> [ Source: PC World | 2013-05-16 00:00:00 UTC ]