Nielsen is beta testing new features in its addressable TV platform through a data-integration with Tru Optik, a company recently purchased by TransUnion for a reputed $100 million. The tie-up will see Tru Optik's identity data from more than 80 million homes fuel Nielsen's addressable TV platform in the measurement company's bid to get to... Continue reading at 'AdWeek'
[ AdWeek | 2020-10-14 10:00:00 UTC ]
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HQ has won two books by debut author Vicky Newham with TV rights selling to Playground Entertainment after a "hard-fought" five-way auction. Continue reading at The Bookseller
[ The Bookseller | 2016-12-10 00:00:00 UTC ]
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The London Book Fair's Quantum Conference and Nielsen's BookInsights merge, while the Authors Guild and Media Coalition get together on freedom of speech. The post Teaming Up: London Book Fair and Nielsen, Authors Guild and Media Coalition appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-12-08 00:00:00 UTC ]
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Television rights to Tom Marcus’ memoir Soldier Spy have been sold to Kudos, producers of "Broadchurch", "Spooks" and "Human", who are planning a returnable series. Continue reading at The Bookseller
[ The Bookseller | 2016-12-08 00:00:00 UTC ]
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#television rights
Nielsen Book and Specsavers are launching the Specsavers Bestseller Awards to celebrate book sales in all formats. Continue reading at The Bookseller
[ The Bookseller | 2016-12-07 00:00:00 UTC ]
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#nielsen book
Authors Val McDermid [pictured], Joanna Trollope and Francesca Simon have criticised the government's Ambition report for Public Libraries as "too little, too late". Continue reading at The Bookseller
[ The Bookseller | 2016-12-06 00:00:00 UTC ]
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#joanna trollope
A political manifesto written by Rebecca Solnit in 2004 has received a boost after the election, with publisher Haymarket Books giving away 30,500 ebooks and selling out of print copies. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-12-06 00:00:00 UTC ]
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The Beano Annual 2017 (D C Thomson) is on track to be the biggest selling children’s annual this Christmas, with sales of 13,401 units (£52,549 in value terms) to date, according to Nielsen BookScan. Continue reading at The Bookseller
[ The Bookseller | 2016-12-03 00:00:00 UTC ]
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As tech giants continue their push to speed up load times for advertising and publishers across the mobile web, early numbers from one of them seem to show that faster ads really do work better. According to research released today by Google and Teads, the video tech company, mobile publishers... Continue reading at AdWeek
[ AdWeek | 2016-12-03 00:00:00 UTC ]
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A post-election sales bounce made for a solid Thanksgiving week at many independent bookstores. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-12-02 00:00:00 UTC ]
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The long-awaited Ambition report for Public Libraries has been published, urging local authorities to use libraries to deliver other public services such as health, with the help of a £4m dedicated fund. Continue reading at The Bookseller
[ The Bookseller | 2016-12-02 00:00:00 UTC ]
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The BBC has joined the growing throng of publishers to embrace vertical video on its mobile apps. And it plans to monetize its international app with vertical video ads. The format, made popular due to Snapchat, is becoming a larger part of other publisher video plans including The Sun, Mail... Continue reading at Digiday
[ Digiday | 2016-12-01 00:00:00 UTC ]
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David Walliams has once again secured the UK Official Top 50 number one spot, with The Midnight Gang (HarperCollins Children's) shifting 81,216 copies for £467,852, according to Nielsen BookScan’s Total Consumer Market. Continue reading at The Bookseller
[ The Bookseller | 2016-11-30 00:00:00 UTC ]
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Publishers like Joe Media and Bleacher Report have been testing TV-like programming for Facebook Live. But polished live videos don’t necessarily receive higher viewership or more shares than rawer, conversational ones, and building content worthy of appointment viewing is a big challenge on... Continue reading at Digiday
[ Digiday | 2016-11-29 00:00:00 UTC ]
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Zadie Smith's just-published novel Swing Time (Hamish Hamilton) has secured a TV deal with Steve Coogan’s production company Baby Cow. Continue reading at The Bookseller
[ The Bookseller | 2016-11-20 00:00:00 UTC ]
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Walker Books is publishing a Christmas title based on this year’s festive advert from Sainsbury’s. Continue reading at The Bookseller
[ The Bookseller | 2016-11-15 00:00:00 UTC ]
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To encourage parents and kids to read together, Apple has debuted a new app for tvOS. The iBooks StoryTime app features "Read-Aloud" tool that narrates books and flips pages automatically. For the times when you'd rather read to your child yourself,... Continue reading at Engadget
[ Engadget | 2016-11-12 00:00:00 UTC ]
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Facebook is bringing its ad network to Apple TV and beyond.The social network is feeling for new advertising ground in Apple TV and Roku by delivering ads to apps on those streaming video platforms, according to people familiar with the plans.The test represents an expansion of Facebook Audience... Continue reading at Advertising Age
[ Advertising Age | 2016-11-05 00:00:00 UTC ]
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With the faith of more than a billion people at the center of current events, academic publishers are churning out more books about Islam, and some are publishing in the field for the first time. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-11-04 00:00:00 UTC ]
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#deeper understanding
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The publishing industry needs to improve the diversity of its staff and open itself up to writers of all backgrounds if it is to increase the range of its output, publishers have told The Bookseller. Continue reading at The Bookseller
[ The Bookseller | 2016-11-04 00:00:00 UTC ]
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#publishing industry
In a combination of analysis, commentary, and rights-center deal-making, the 35th Sharjah fair clarifies issues and opportunities for industry growth. The post Sharjah Book Fair’s Professional Program: Boosting Business in the Arab World appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-11-02 00:00:00 UTC ]
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