Influential venture investor Marc Andreessen isn't blinking an eye over Snapchat turning down a $3 billion buyout offer from Facebook. And don't count him among those who are worried that we are in another tech investment bubble. Those are a couple of the points made in an interview published Friday in the Wall Street Journal's new WSJ:D section that popped up after the crew at All Things Digital went rogue and started Re/code. Ben Horowitz, the other half of the nameplate at Andreessen Horowitz,… Continue reading at 'Silicon Valley Business Journal'
[ Silicon Valley Business Journal | 2014-01-04 00:00:00 UTC ]
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UK publishers have upped their presence at the 25th annual Taipei Book Fair (running 8th to 13th February). Continue reading at The Bookseller
[ The Bookseller | 2017-02-11 00:00:00 UTC ]
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As Snapchat plugs away at proving that its vertical video ads work with data and machine-learning targeting, marketers are increasingly testing longer video and direct-response campaigns on the platform. For the past three weeks, Adweek has tracked 53 campaigns within Discover, the section of... Continue reading at AdWeek
[ AdWeek | 2017-01-27 00:00:00 UTC ]
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Problems associated with keeping pace with Educational Development Corp.'s rapid sales growth over the last two years has led to a backlog of orders and a doubling of inventory levels. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-01-25 00:00:00 UTC ]
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Newspapers and other media outlets are struggling to make money from their partnerships with tech giants like Facebook and Snapchat, raising concerns over their business models in a news landscape increasingly dominated by social media platforms.Some publishers are scaling back on Facebook... Continue reading at Advertising Age
[ Advertising Age | 2017-01-25 00:00:00 UTC ]
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Snapchat Discover is one of today's hottest sources of news, but it's possibly ... too hot? With an expected IPO just months away, Snapchat wants to start cleaning up Discover's often racy content—created by a select group of publishers including Daily Mail, Cosmopolitan and MTV—by moving away... Continue reading at AdWeek
[ AdWeek | 2017-01-24 00:00:00 UTC ]
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The ambassador of the United Arab Emirates to Russia addresses extremist propaganda and other challenges modern Muslims face in ‘Letters to a Young Muslim.’ Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-01-19 00:00:00 UTC ]
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Macmillan c.e.o. John Sargent and Nielsen’s Jonathan Stolper kicked off the Digital Book World conference in New York on a positive note about the survival of print, both men reminding us that it could easily have been very different, as the decimated music and video businesses well know. Continue reading at The Bookseller
[ The Bookseller | 2017-01-19 00:00:00 UTC ]
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Snapchat is encouraging brands to run longer video by buying bigger packages of ads. According to sources, Snap has started pitching brands on a new type of ad package called sequenced messaging, a type of sequential advertising, in recent weeks. The new ad pricing bundles video ads together... Continue reading at AdWeek
[ AdWeek | 2017-01-19 00:00:00 UTC ]
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Revell, a division of Bethany Publishing Group, signed a multi-book deal with novelist Dekker as part of an expansion plan for suspense titles. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-01-19 00:00:00 UTC ]
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In a major focus on its metadata, Cambridge University Press is working this year to improve the discoverability of its material for library users. The post Cambridge University Press: A Marked Improvement in MARC Records appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-01-18 00:00:00 UTC ]
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With gains in unit sales of print books offsetting declines of ebook the trade market has been relatively stable over the last four years, Nielsen's Jonathan Stolper said at the start of the Digital Book World conference. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-01-18 00:00:00 UTC ]
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Penguin Random House 'holds an effective veto on the success of ebook subscription services," says Shelfie's Peter Hudson. The post What Canada’s Shelfie Data Suggests About Ebook Subscriptions appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-01-13 00:00:00 UTC ]
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Publisher’s short-form Facebook videos have been on the wane after the algorithm has prioritized Facebook Live and the news feed has become flooded with content. Six months ago a well-performing video from The Sun would fetch 250,000 views, now it’s good to get over 100,000. In 2016, The... Continue reading at Digiday
[ Digiday | 2017-01-13 00:00:00 UTC ]
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The audiobooks story of the year in 2016 was—again—the continued strong sales growth of the digital audio market, and many audio publishers expect to see more gains in 2017. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-01-13 00:00:00 UTC ]
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Why has Margaret Wise Brown’s picture book Goodnight Moon sold upward of 48 million copies? To the adult eye, it’s appealingly illustrated but oddly written, with rhymes that seem improvised and a meter that turns itself off and on. It has none of the virtuoso wit, rigor, or invention of, say,... Continue reading at Slate
[ Slate | 2017-01-12 00:00:00 UTC ]
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With book production down 40 percent in Russia, the country's publishers are looking to favorable book pricing as a source of revenue growth in 2017. The post Growing Russian Book Market Looks to Educational and Children’s Books in 2017 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-01-12 00:00:00 UTC ]
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The book market has seen strong Christmas trading, with the week leading up to the big day ranking the highest in value since 2007, figures from Nielsen BookScan have shown. Continue reading at The Bookseller
[ The Bookseller | 2017-01-04 00:00:00 UTC ]
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Gary Vaynerchuk is a wine blogger turned entrepreneurs’ self-help guru. He talks about fake news, fear of change and the future for social mediaBorn in 1975 in Belarus, Gary Vaynerchuk moved to the US with his family when he was three, part of the mass emigration of Soviet Jews agreed in the... Continue reading at The Guardian
[ The Guardian | 2017-01-01 00:00:00 UTC ]
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Snapchat could appeal to more diverse audiences with its latest media partners that are helping reach African-Americans and Hispanics.On Monday, Essence , a magazine celebrating black women, posted its third pop-up Discover channel. Essence was Time Inc.'s first publication on Discover, which is... Continue reading at Advertising Age
[ Advertising Age | 2016-12-19 00:00:00 UTC ]
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It's a challenging time for magazine publishers, right? Of course, because it's a challenging time for anyone in the business of creating content and attracting audiences -- even (or especially) pure-play digital companies.The truth is, there are countless Silicon Valley startups, propped up by... Continue reading at Advertising Age
[ Advertising Age | 2016-12-19 00:00:00 UTC ]
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