Get your science fiction and fantasy fix in short form with these excellent novellas -- perfect for the 2020 Read Harder challenge. Continue reading >> [ Source: Book Riot | 2020-01-03 11:32:42 UTC ]
As Snapchat plugs away at proving that its vertical video ads work with data and machine-learning targeting, marketers are increasingly testing longer video and direct-response campaigns on the platform. For the past three weeks, Adweek has tracked 53 campaigns within Discover, the section of... Continue reading >> [ Source: AdWeek | 2017-01-27 00:00:00 UTC ]
TV networks have been teaming up with digital publishers, hoping to tap into their often-younger audiences as their own viewers age. Along those lines, A+E Networks is tapping PureWow to produce 12 45-second recipe videos for FYI, A+E's 2-year-old lifestyle channel. The deal lets A+E tap into... Continue reading >> [ Source: Digiday | 2016-07-22 00:00:00 UTC ]
First the Serial podcast became wildly popular. Then President Barack Obama sat down for an interview with Marc Maron for the comedian's WTF program, and the audio-only format that is podcasting was validated like never before. The developments largely flew in the face of the increasingly... Continue reading >> [ Source: AdWeek | 2015-07-22 00:00:00 UTC ]