Lululemon Athletica is saying, "namaste" with a new in-store initiative, inviting consumers to linger as well as shop. The Vancouver-based seller of yoga apparel will open its largest flagship to date in Manhattan's Flatiron District neighborhood on Wednesday. Roughly one-third of the 11,500-square-foot shop will be dedicated to a new concept called Hub Seventeen, a community gathering place where shoppers can take yoga workshops, view art or films and attend concerts. The store will also boast a concierge service to help shoppers book nearby gym classes or other city events.According to Carolyn Manning, U.S. director of brand and community at Lululemon, the new features are another example of the brand's grassroots approach to marketing to consumers. "Our local teams seek out and partner with leaders in the community to create experiences that excite and inspire our guests," she said.While Hub Seventeen is unique to the Flatiron store, a spokeswoman noted that the concierge service is in the testing phase and could be rolled out to other locations. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2015-11-18 00:00:00 UTC ]
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The miracle on Third Street continues. With beloved New York City indie St. Mark's Bookshop on the brink of shutting its doors, owner Bob Contant has revealed there is a “real possibility” that a new store will open in St. Mark's current location. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-02-22 00:00:00 UTC ]
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Publishers, writers and agents praised the new Waterstones Tottenham Court Road as “fresh” and “funky” at its official opening last night. Continue reading at The Bookseller
[ The Bookseller | 2016-02-05 00:00:00 UTC ]
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Dominique Raccah's popular Put Me In the Story line of personalized kids' books from Sourcebooks is picked up by Barnes & Noble. The post Sourcebooks’ ‘Put Me In the Story’: B&N Puts It In the Stores appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-02-05 00:00:00 UTC ]
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When Vina Castillo, Natalie Noboa, and Holly Nikodem worked at the Forest Hills store, they often joked about opening a bookstore. Now that B&N has closed all three Queens stores, they're moving forward with their plans. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-01-24 00:00:00 UTC ]
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Exclusive Books has redesigned its flagship Johannesburg store, with the result breaking “the shackles and restraints of the chain-store mentality” in order to make books “sexy” again. Continue reading at The Bookseller
[ The Bookseller | 2016-01-16 00:00:00 UTC ]
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A shuffling step carries Leonard Bernstein onto Grand Avenue. The pilasters and garlands of the PacMutual Building rise above him. Nearly 70, a balding man with a gray cattle-catcher mustache, he finds his keys and stoops to the lock in the threshold. Two bells tied to a red ribbon jingle as the... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-01-01 00:00:00 UTC ]
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Hearst Magazines president David Carey says that the company will test out new print magazine concepts in 2016, and partner with "next-generation content creators and technology companies" to launch new editorial products and joint ventu ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-12-28 00:00:00 UTC ]
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Philly’s Locust Moon comics store will close but continue its publishing program and its annual comics festival. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-12-08 00:00:00 UTC ]
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According to the National Retail Federation, more than 151 million people shopped in stores and/or online over Thanksgiving weekend. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-11-30 00:00:00 UTC ]
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Digital publishers are looking for all kinds of alternatives to the traditional banner ad. They've typically looked at new ways of fusing editorial and advertising -- sponsored articles, branded videos, etc. -- but Mashable has come up with a way to add e-commerce to the mix.On Cyber Monday... Continue reading at Advertising Age
[ Advertising Age | 2015-11-25 00:00:00 UTC ]
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Family Christian Stores is reemerging with pledges of better customer service, no active solicitation for its charities, and improved merchandising and product mix. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-11-20 00:00:00 UTC ]
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Four months after emerging from bankruptcy, Family Christian Stores is counting on better customer service, no active solicitation for its charities, and improved merchandising and product mix to lift year-end sales. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-11-20 00:00:00 UTC ]
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Target's taking kids and grown-ups alike on a "holiday odyssey," one that brings shopping and storytelling together in digitally fueled new ways. The Minneapolis-based retailer's 2015 campaign from 72andSunny is rooted in a digital children's book narrated by actor Neil Patrick Harris. The... Continue reading at AdWeek
[ AdWeek | 2015-11-13 00:00:00 UTC ]
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Hearst Magazines has been adapting its traditional magazines to match the speed of the Web, and now it’s starting to apply what it’s learned to new launches. Hearst is about to unwrap the first of a few new d ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-10-26 00:00:00 UTC ]
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Doing the reading before class may not have been the highest priority while you were in school. But here’s some text you may actually want to dive into: a primer on all the cool, new features of Android Marshmallow. Google just published its Quick Start Guide, a free eBook that anyone can grab... Continue reading at PC World
[ PC World | 2015-10-17 00:00:00 UTC ]
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Federal authorities said Friday they had broken up an international network of money launderers who moved millions of dollars for the Sinaloa drug cartel and other criminal groups using an off-the-books system of remittance that bypassed traditional banks. Gurkaran Singh Isshpunani, 34, who... Continue reading at Los Angeles Times
[ Los Angeles Times | 2015-10-03 00:00:00 UTC ]
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Fusion is launching an initiative today with the hashtag #DearNextPresident, asking Americans—with a sharp focus on young, diverse groups—what issues they want President Barack Obama's successor to focus on. And contenders like Hillary Clinton, Donald Trump, Carly Fiorina and Bernie Sanders... Continue reading at AdWeek
[ AdWeek | 2015-09-23 00:00:00 UTC ]
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COLOGNE, Germany—Apple's support of ad-blocking in its iOS9 software has caused plenty of hand-wringing for U.S. publishers and ad-tech companies, and it appears they had good reason to worry. As of today, three of the Apple App Store's top paid apps in the U.S. are ad blockers, including the... Continue reading at AdWeek
[ AdWeek | 2015-09-18 00:00:00 UTC ]
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Writers David Nicholls, Rosamund Lupton, Marian Keyes and Francesca Simon and publisher Andersen Press are among the latest to join a fundraising effort to help Syrian refugees. Started by author Patrick Ness yesterday, who pledged to match £10,000 in donations to Save the Children via an... Continue reading at The Bookseller
[ The Bookseller | 2015-09-05 00:00:00 UTC ]
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Starting today, some 300 Fantagraphics titles will be available on Amazon’s Kindle Store, as the publisher has renewed and expanded its distribution deal with Comixology and Amazon. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-08-19 00:00:00 UTC ]
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