Fusion is launching an initiative today with the hashtag #DearNextPresident, asking Americans—with a sharp focus on young, diverse groups—what issues they want President Barack Obama's successor to focus on. And contenders like Hillary Clinton, Donald Trump, Carly Fiorina and Bernie Sanders could probably learn from the media player's wide social strategy. The publisher will collect answers via Facebook, Twitter, Instagram and Snapchat until the presidential election in November 2016. To push the endeavor wide, spots featuring Salma Hayek, Kristen Bell, Rachel Bilson and other celebrities will run on Fusion TV, various digital platforms and over-the-top video channels. The effort will also entail offline activations to create buzz in cities like New York, Los Angeles, Miami and Boulder, Colo., where young people will be asked to complete the phrase "Dear Next President, I wish you would...." The project is the latest brainchild of Hillary Frey, Fusion executive editor, who has been cultivating a "news junkie" audience among Gen Y readers since she joined the company several months ago. Many people considered 2012 to be the first hashtag election, and Fusion's campaign underscores the new reality for politicians who want to connect with young voters. The difference in this election is candidates have to go through many more social channels than they did four years ago. Some contenders have been quick to bring their message to platforms ranging from Twitter to... Continue reading at 'AdWeek'
[ AdWeek | 2015-09-23 00:00:00 UTC ]
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Fusion is launching an initiative today with the hashtag #DearNextPresident, asking Americans—with a sharp focus on young, diverse groups—what issues they want President Barack Obama's successor to focus on. And contenders like Hillary Clinton, Donald Trump, Carly Fiorina and Bernie Sanders... Continue reading at AdWeek
[ AdWeek | 2015-09-23 00:00:00 UTC ]
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Continuing our series looking behind the headlines of 2021, we speak to the philosophy professor who resigned from Sussex University after protests over her views on gender and transgender rightsGaza bookseller Samir Mansour: ‘It was shocking to realise I was a target’When Kathleen Stock opens... Continue reading at The Guardian
[ The Guardian | 2021-12-05 10:00:51 UTC ]
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A doctored video showing the US House Speaker "slurring" her words doesn't violate Facebook standards. Continue reading at Stuff
[ Stuff | 2019-05-25 05:42:55 UTC ]
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Hours after House Speaker Nancy Pelosi addressed a conference Wednesday, a distorted video of the California Democrat’s conversation began spreading across the internet. The manipulated clip, slowed to make Pelosi sound as if she were slurring her words, racked up millions of views on... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-05-25 00:10:00 UTC ]
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Hours after House Speaker Nancy Pelosi addressed a conference Wednesday, a distorted video of the California Democrat’s conversation began spreading across the internet. The manipulated clip, slowed to make Pelosi sound as if she were slurring her words, racked up millions of views on... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-05-25 00:10:00 UTC ]
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Esquire, This Old House and Roast illustrate how they stay on brand and relevant in spite of constant change. The post How Publishers Are Keeping Their Social Strategies As Fresh As Their Feeds appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2018-05-23 00:00:00 UTC ]
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A new report that used eye tracking to understand user engagement with mobile video suggests certain types of video ads on publishers' websites perform better than those on social media. According to a study by Teads, a video technology platform that works with many of the world's top... Continue reading at AdWeek
[ AdWeek | 2016-06-16 00:00:00 UTC ]
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Four publishing CMOs discuss reader and advertising revenue opportunities. The post Folio: Show Coverage: CMO Keynote Panel Discusses Strategies in a Changing World appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-10-21 00:00:00 UTC ]
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Magazine publishers and editors are bombarded with social networking platforms and are constantly cultivating ideas as to how to take advantage of them to reach readers, monetize and refer traffic. Continue reading at Folio Magazine
[ Folio Magazine | 2011-11-05 00:00:00 UTC ]
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Welcome to the inaugural U.S. Book Show, a different kind of trade show. 'Publishers Weekly' editorial director Jim Milliot introduces the next big thing in publishing conferences. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-05-14 04:00:00 UTC ]
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At a time when nonbook items have become a significant part of many stores’ sales, BookExpo is upping its commitment to sidelines by setting up a separate exhibit hall for book-related sideline vendors under the UnBound umbrella. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-05-29 04:00:00 UTC ]
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A selection of some of the hundreds of children's book authors who will be at this season’s regional shows. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-09-04 00:00:00 UTC ]
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Here is a selection of some of the hundreds of authors who will be at this season’s regional shows. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-09-04 00:00:00 UTC ]
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Much like trends in magazine publishing, social media is becoming a niche-focused market. This means there are an increasing number of networks that serve very specific functions. For instance, the difference between Instagram and Twitter is similar to the difference between a photography... Continue reading at Folio Magazine
[ Folio Magazine | 2013-07-26 00:00:00 UTC ]
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Lindsay Cronk, Andrea Jamison, and Maria McCauley have been announced as the candidates for the 2026-27 presidency of the American Library Association. Ballot mailing for the ALA election will begin on March 10, 2025. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-11-15 05:00:00 UTC ]
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Southern Independent Booksellers Alliance executive director Linda-Marie Barrett announced at the organization's annual meeting that the New Voices New Rooms trade show, held in partnership with the New Atlantic Independent Booksellers Association, will head to Atlanta in 2025. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-11-15 05:00:00 UTC ]
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#annual meeting
Amazon has released a new trailer for Secret Level, the upcoming Prime Video show that tells stories set in the worlds of beloved, popular or even upcoming games (and also Concord). Given that it’s an anthology series, there’s unlikely to be an overarching plot, so there’s not much to grok here... Continue reading at Engadget
[ Engadget | 2024-11-13 16:30:09 UTC ]
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#dungeons dragons
#armored core
President-elect Donald Trump didn’t win New York City last week — he collected about 30% of the votes — but he made inroads in every borough and delivered the best presidential performance for a Republican in New York City since 1992. Polls show the economy and inflation were top of mind for... Continue reading at Crains New York
[ Crains New York | 2024-11-08 19:06:41 UTC ]
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#somos
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Former British prime minister kept bringing up his memoir despite being warned to ‘put it away’ and was later replaced on TV panelUS election 2024 – latest updatesUS election results 2024: live map and trackerBoris Johnson was “fired for banging on about his book” during a guest appearance on... Continue reading at The Guardian
[ The Guardian | 2024-11-06 01:15:40 UTC ]
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#memoir
#boris johnson