Kik has launched its own chatbot shop, further opening the floodgates to users who want to engage with messaging apps from brands and publishers arriving on the Canadian messaging platform. Starting today, Kik's Bot Shop will begin allowing users to download bots for entertainment, customer service and shopping. Developers will also be able to access the platform through Kik's open API, allowing third parties to build bots on behalf of brands that want to try out the emerging space that some say is the best thing since the invention of mobile apps. A total of 16 brands and publishers have launched bots on the platform ahead of the launch. For example, the Vine bot lets users text a word or phrase to the bot, which will then reply with a Vine clip related to the topic. Makeup company Sephora is using its bot to provide beauty advice and product tips, while H&M's provides fashion advice and a chance to directly purchase clothing through the bot. As for The Weather Channel? That one might be easy to guess. Others include GIF search platform Riffsy and comedy website Funny or Die. According to Mike Roberts, Kik's head of messenger services, bots are available in three categories—entertainment, lifestyle and games—with more categories possible after launch. Along with the users side, Kik has named several launch partners that will help create bots on the platform. However, because of the platform's open API, all developers are able to launch bots on Kik. "Messengers... Continue reading at 'AdWeek'
[ AdWeek | 2016-04-05 00:00:00 UTC ]
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HarperCollins has launched a new series of international author podcasts, expanding its direct-to-consumer marketing approach. The series, HarperCollins Presents, is being released weekly on several sites, including iTunes, SoundCloud and Stitcher, in both the UK and US, featuring authors such... Continue reading at The Bookseller
[ The Bookseller | 2014-10-29 00:00:00 UTC ]
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Rakuten has today (27th October) launched a new UK website selling physical and audiobooks via third party retailers. The Japanese e-commerce company said it plans to “focus on empowering more independent retailers to sell online in the UK.” Rakuten, which also owns Canada-based ebook retailer... Continue reading at The Bookseller
[ The Bookseller | 2014-10-28 00:00:00 UTC ]
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Adobe Systems said Thursday it is now encrypting data it collects about certain ebooks after facing criticism earlier this month for not protecting the data.The Digital Reader blog reported on Oct. 6 that Adobe’s Digital Editions 4 software, used for downloading and reading ebooks, sent detailed... Continue reading at PC World
[ PC World | 2014-10-24 00:00:00 UTC ]
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E-reading platform Blloon launched in the UK today (22nd October), with titles from publishers such as Allen & Unwin, Faber and Profile. The German company founded by Txtr boss Thomas Leliveld plans to target young people who “read up to 12 books a year”. Continue reading at The Bookseller
[ The Bookseller | 2014-10-23 00:00:00 UTC ]
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Liverpool University Press is launching a new series of poetry books that celebrate risk-taking, called Pavilion Poetry. Pavilion Poetry, which will be edited by poetry professor Deryn Rees-Jones, aims to seek out and publish all that is daring and relevant in contemporary poetry. Continue reading at The Bookseller
[ The Bookseller | 2014-10-23 00:00:00 UTC ]
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Harry Potter, The Gruffalo, and Horrid Henry are the top book brands for children, according to a report commissioned by the Licensing Industry Merchandisers’ Association (LIMA). The report—released at the Brand Licensing Europe (BLE) exhibition, held in London last week—found that books were... Continue reading at The Bookseller
[ The Bookseller | 2014-10-21 00:00:00 UTC ]
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In 2015 the Cairo International Book Fair will launch its first-ever professional program, which will run from January 29 through 31. The post Cairo Book Fair to Launch Professional Program appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-10-17 00:00:00 UTC ]
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At some point, you've probably come across a post from Upworthy, the publisher known for its emotional stories that make readers feel pumped up about the world. While this tactic has been shown to work for editorial articles—and has drawn guest curators like George Takei and Michelle Obama—the... Continue reading at AdWeek
[ AdWeek | 2014-10-14 00:00:00 UTC ]
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The Icelandic publishing company Edda Nordic Ltd., which has been licensing books, magazines, and book clubs from Disney for nearly three decades in its home territory, has opened a North American division. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-10 00:00:00 UTC ]
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The Icelandic publishing company Edda Nordic Ltd., which has been licensing books, magazines, and book clubs from Disney for nearly three decades in its home territory, has opened a North American division. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-10 00:00:00 UTC ]
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The portal will provide self-service, updated information for agents on authors, including confidential sales data, for all titles published by HBG. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-09 00:00:00 UTC ]
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If there's ever a case for the viral success of native video content, it's the partnership between Buzzfeed and Purina. The millennial-targeted publisher and the pet brand have worked together on several popular campaigns, including the Sad Cat Diary (17.4 million views), A Cat's Guide To... Continue reading at AdWeek
[ AdWeek | 2014-10-08 00:00:00 UTC ]
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Simon & Schuster is teaming with Milq, a new social media platform, to launch a Books category on the content curation venture. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-07 00:00:00 UTC ]
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Akashic Books is teaming with 'The Nation' sports writer David Zirin, to launch Edge of Sports Books, a new imprint devoted to sports titles with a progressive political slant. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-06 00:00:00 UTC ]
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As she kicks off her third year at the helm of Yahoo, Marissa Mayer is courting advertisers aggressively. She met with 500 advertising and agency executives, representing 350 brands, during the second quarter.And during Advertising Week on Thursday, the CEO worked to convince marketers that her... Continue reading at Advertising Age
[ Advertising Age | 2014-10-02 00:00:00 UTC ]
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By Dan Eldridge There's certainly nothing new, or even particularly unusual, about magazine publishers trading on the public recognition of their brands to create new lines of consumer products and services. Back... Continue reading at Publishing Executive
[ Publishing Executive | 2014-10-01 00:00:00 UTC ]
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Google was supposed to uproot digital advertising's foundation. But Facebook may beat the search giant to the punch.Confirming what has become advertising's latest worst-kept secret, Facebook said it will begin applying its user data to ads shown outside the social network through a retooled... Continue reading at Advertising Age
[ Advertising Age | 2014-09-29 00:00:00 UTC ]
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The Bookseller is to launch the first ever prize for Young Adult books in the UK and Ireland.... Continue reading at The Bookseller
[ The Bookseller | 2014-09-25 00:00:00 UTC ]
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Oahu Publications, Inc. (OPI), publisher of the Honolulu Star-Advertiser, is launching a new publication called Metro on Oct. 1. The edgy and visually stimulating free community newspaper will be distributed weekly to downtown Honolulu, Nu?uanu, Kaka ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-09-25 00:00:00 UTC ]
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US-based BookBub, the daily deal site for ebooks, has launched in the UK. Publishers and... Continue reading at The Bookseller
[ The Bookseller | 2014-09-24 00:00:00 UTC ]
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