IPG looks at 'reaching readers'

A consistent brand online is the key quality publishers need, according to speakers at the... Continue reading at 'The Bookseller'

[ The Bookseller | 2013-11-15 00:00:00 UTC ]
News tagged with: #reaching readers

Other Publishing stories related to: 'IPG looks at 'reaching readers''

“Books Find Their Way to Readers”: The Barcelona Literacy Agency Casanovas & Lynch

I SIT WITH María Lynch and Sandra Pareja in the sixth-story office of Casanovas & Lynch, a literary agency in the Gràcia neighborhood of Barcelona. Lynch is a partner at the agency, Pareja does foreign rights, and both of them are also literary agents. We talk about the many roles an agent... Continue reading at Los Angeles Review of Books

[ Los Angeles Review of Books | 2020-03-06 13:30:42 UTC ]
More news stories like this | News stories tagged with: #casanovas lynch #foreign rights #literary agents #literary agency

Guinness World Records reveals 2021 cover with reader competition

Guinness World Records has revealed the cover of its next edition and launched a competition for one lucky reader to appear on it. Continue reading at The Bookseller

[ The Bookseller | 2020-03-05 07:40:22 UTC ]
More news stories like this | News stories tagged with: #lucky reader

Marian Keyes' Grown Ups reaches number one in five countries

Marian Keyes' latest novel Grown Ups (Michael Joseph) has reached number one in the fiction charts in five countries this week – a first for the bestselling author. Continue reading at The Bookseller

[ The Bookseller | 2020-02-13 19:00:47 UTC ]
More news stories like this | News stories tagged with: #marian keyes #reached number #fiction charts #bestselling author

To Grow Revenue and Engage New Readers, Magazines Think of the Children

Kid-focused brand extensions are no new phenomenon in magazine publishing. Sports Illustrated Kids, Time for Kids and perhaps the longest-running of all, National Geographic Kids, have each endured for decades and remain among the most widely circulated titles geared toward young readers. But... Continue reading at Folio Magazine

[ Folio Magazine | 2020-02-11 20:35:39 UTC ]
More news stories like this | News stories tagged with: #experience producing #received interest

People Magazine’s Newest Engagement Play Is Texting Readers Directly

You up? It's People. Starting Sunday, People magazine says it will be offering free, exclusive Oscars red carpet and backstage content to users who text 212-479-1704 and sign up by providing their name and phone number. The project is part of a partnership with Community, a messaging platform... Continue reading at Folio Magazine

[ Folio Magazine | 2020-02-04 19:22:48 UTC ]
More news stories like this | News stories tagged with: #tentpole events #alexa skills #digital strategy #push notifications #editorial content #makes sense

English language bookshop Coven reaches crowdfunder goal

Coven, an English language bookshop and café in Paris, has fulfilled its crowdfunding goal of around £21,000 to open a store dedicated to "intersectional feminism, engaged literature and ethical hospitality". Continue reading at The Bookseller

[ The Bookseller | 2020-01-08 16:28:22 UTC ]
More news stories like this | News stories tagged with: #bookshop

PW Notables: Our Readers Pick Their Industry MVPs

This year, we asked our readers to tell us who they think are some of the industry’s most valuable players. Here’s what some of them wrote. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-12-23 05:00:00 UTC ]
More news stories like this | News stories tagged with: #pw notables

Elsevier and Dutch research institutions reach framework OA agreement

The Association of Universities in the Netherlands (VSNU), The Netherlands Federation of University Medical Centres (NFU), The Dutch Research Council (NWO), and the global information and analytics business Elsevier, have reached a framework Open Access agreement. Continue reading at The Bookseller

[ The Bookseller | 2019-12-22 21:27:14 UTC ]
More news stories like this |

'In 24 hours, people gave us £40,000': how readers rescued a small press

Galley Beggar Press was facing ruin after the collapse of The Book People, but the public has supplied Christmas magic of a kind I don’t usually buy intoIf a novelist had submitted a story to my publishing company about someone losing £40,000 one day and then regaining it the next, thanks to the... Continue reading at The Guardian

[ The Guardian | 2019-12-19 17:31:08 UTC ]
More news stories like this | News stories tagged with: #small press #phone call #small publisher #book people

The Irishman reaches 26m streams in first week, says Netflix

Martin Scorsese’s mob movie was streamed by more than 26m accounts worldwide, securing 13.2m views in its first five days in the US aloneNetflix has announced that Martin Scorsese’s new mob movie The Irishman has been watched by over 26m accounts in its first seven days on the streaming... Continue reading at The Guardian

[ The Guardian | 2019-12-11 11:39:42 UTC ]
More news stories like this | News stories tagged with: #streaming service #martin scorsese #2m views #running time #nielsen

‘The Revisioners’ reminds us of slavery’s long reach, through the generations

Margaret Wilkerson Sexton’s new novel explores family ties and the complications of race. Continue reading at The Washington Post

[ The Washington Post | 2019-12-10 17:25:19 UTC ]
More news stories like this |

'Booker Prize is for readers first and publishers last', says Wood

Gaby Wood, literary director of the Booker Prize Foundation, has said prizes like the Booker are for readers first and foremost, and that they should be treated as an investigation rather than an act of judgement shaping the canon. Continue reading at The Bookseller

[ The Bookseller | 2019-11-25 12:59:25 UTC ]
More news stories like this | News stories tagged with: #gaby wood #booker prize #literary director

Serving Writers and Readers: African American Publishing

From student workshops and academic conferences to literary awards and book clubs, African American literary organizations work to support writers and readers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-11-22 05:00:00 UTC ]
More news stories like this | News stories tagged with: #literary awards #book clubs #support writers

YouTube Adds TV Data From Nielsen to Its Reach Planner

YouTube added television data from Nielsen to its Reach Planner, which it rolled out in April 2018 to aid brands planning their media campaigns on YouTube and other video platforms. Product manager for video ads Dacheng Zhao said in a blog post that advertisers can now see how different... Continue reading at AdWeek

[ AdWeek | 2019-11-20 18:20:54 UTC ]
More news stories like this | News stories tagged with: #video platforms #product manager #ad spend #nielsen

Two accounts of Watergate remind readers: No one knew how it would end

Journalists Tom Brokaw and James Reston Jr. capture the tumult and uncertainty of the scandal. Continue reading at The Washington Post

[ The Washington Post | 2019-11-15 14:22:49 UTC ]
More news stories like this |

Fact-Checking Help from Readers: A Conversation with Ann Patchett on “The Dutch House”

ANN PATCHETT IS an American writer and independent bookseller who has authored eight novels, three books of nonfiction, co-authored a children’s book, and edited two books of essays. Her latest novel is The Dutch House, which was released this September. Patchett has received numerous awards and... Continue reading at Los Angeles Review of Books

[ Los Angeles Review of Books | 2019-11-12 20:00:45 UTC ]
More news stories like this | News stories tagged with: #ann patchett #dutch house #american writer #orange prize #pen/faulkner award #independent bookseller

In Germany, Focusing on This Metric Let a Newspaper Increase Reader Loyalty (and Subscribers Too)

The German publisher DuMont didn’t always track loyalty among its readers. Instead, its editors did what many in the news Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-11-12 16:04:08 UTC ]
More news stories like this | News stories tagged with: #german publisher

The Woman Who Brought Dostoevsky and Chekhov to English Readers

My first publication was a translation, not something I wrote myself. It was an essay in Greek about the poet C.P. Cavafy for a literary anthology of that kind of thing. Before taking up Modern Greek I had spent thousands of hours of my youth translating Homer for my studies—probably too many... Continue reading at Literrary Hub

[ Literrary Hub | 2019-11-12 09:50:58 UTC ]
More news stories like this | News stories tagged with: #english readers #anthology