In Shift, IAB to Grant Ad-Tech Companies Full Membership

The publisher-dominated Interactive Advertising Bureau has long relegated ad-tech companies to second tier, "associate" membership. But that era is now over. Today, the industry group announced a restructuring which will grant ad-tech companies full general membership, allowing them to vote on the IAB's policies and assume leadership positions for the first time."This reflects the changing and evolution of the industry," said Patrick Dolan, exec VP-chief operating officer of the IAB, in an interview with Ad Age. "It's much more representative of what reality is."The inclusion of ad-tech companies signals a major philosophical shift among digital publishers. Not long ago, these publishers engaged ad-tech companies with a sense of dread, fearing automation and the aggregation of audiences would drive down their ad prices. In a short period though, automation turned into an unavoidable fact of life in the digital advertising industry. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2014-09-29 00:00:00 UTC ]
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NEA Opens Applications for $135 Million in Grants

The National Endowment for the Arts is now accepting applications for $135 million in grants tied to the American Rescue Program established by Congress in March. Grants start at $50,000 and the deadlines range between the end of July and late September. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-06-24 04:00:00 UTC ]
More news stories like this | News stories tagged with: #$135 million #national endowment #accepting applications #late september


Cookieless tech test gives Procter & Gamble hope—and TV networks worries

Chief Brand Officer Marc Pritchard announces cross-platform tech test, discusses minority media data sharing and concerns about Google, Facebook and Nielsen in wide-ranging ANA speech and interview. Continue reading at Advertising Age

[ Advertising Age | 2021-06-17 15:00:06 UTC ]
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LSC Book Division Now Lakeside Book Company

Six months after it acquired LSC Communications, Atlas Holdings has renamed the book division Lakeside Book Company. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-06-08 04:00:00 UTC ]
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Headline lands Azmat's 'insightful, perspective-shifting' Sex Bomb

Headline has landed Sex Bomb, a "hilarious, compelling and conversation-starting" memoir from stand-up comedian, podcast host and writer Sadia Azmat. Continue reading at The Bookseller

[ The Bookseller | 2021-05-24 11:30:11 UTC ]
More news stories like this | News stories tagged with: #podcast host #memoir


Abu Dhabi International Book Fair Expands Translation Grants for Exhibitors

Organizers have expanded the 'Spotlight on Rights' translation grants in 2021 in support for the book industry. The post Abu Dhabi International Book Fair Expands Translation Grants for Exhibitors appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-05-21 13:30:25 UTC ]
More news stories like this | News stories tagged with: #exhibitors appeared #translation grants #book industry


‘The Double Life of Bob Dylan’ is the definitive account of a shape-shifting genius’s early years

Even as a youngster, Dylan seemed to be aware of the importance of crafting his persona. Continue reading at The Washington Post

[ The Washington Post | 2021-05-20 10:00:00 UTC ]
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High court casts doubt on media companies’ claim of not being responsible for defamatory comments on social media posts

News Corp and Fairfax Media challenge ruling they are liable for defamatory comments on their Facebook postsThe high court has cast doubt on media companies’ claims that they are not responsible for defamatory comments on their social media posts. Fairfax Media and News Corp have taken the... Continue reading at The Guardian

[ The Guardian | 2021-05-18 07:19:27 UTC ]
More news stories like this | News stories tagged with: #media companies #fairfax media #high court #defamatory material #facebook comments #northern territory #royal commission #fairfax #news corp


Elliott buys US chain Paper Source with Daunt to oversee company

Waterstones and Barnes & Noble owner Elliott Investment Management is buying the assets and operations of US stationery and gift retailer Paper Source, with James Daunt overseeing the chain. Continue reading at The Bookseller

[ The Bookseller | 2021-05-11 23:30:36 UTC ]
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DK joins forces with learning company Mrs Wordsmith

DK has joined forces with Mrs Wordsmith, “the world's silliest learning company", on a range of curriculum-based publishing. Continue reading at The Bookseller

[ The Bookseller | 2021-05-11 07:16:14 UTC ]
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Ad Age Agency Report 2021: Rankings and analysis

Ad Age Agency Report is an annual ranking and analysis of advertising and marketing-services agencies. The report includes rankings based on U.S. and worldwide revenue. We have published Ad Age Agency Report every year since 1945. We published Ad Age Agency Report 2021 on May 3, 2021. A... Continue reading at Advertising Age

[ Advertising Age | 2021-05-02 18:39:14 UTC ]
More news stories like this | News stories tagged with: #agency business #agency companies #public relations #top executives #agency websites #agency report #agency missed #ll add #biggest advertisers #agencyreport@adage #email customerservice@adage #print version


Sally Thorne’s ‘Second First Impressions’ is full of cracking attraction and cackling laughs

As soon as you turn the last page of this modern romance, you’ll be fighting the urge to flip back to page one. Continue reading at The Washington Post

[ The Washington Post | 2021-04-30 12:00:00 UTC ]
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‘Places of Mind: A Life of Edward Said’ explores the full spectrum of sources that shaped the scholar’s ideas

Nearly 20 years after Said’s death, Timothy Brennan revisits the professor’s life. Continue reading at The Washington Post

[ The Washington Post | 2021-04-28 13:00:00 UTC ]
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PRH to Be 'Remote-Friendly' Company

Penguin Random House US CEO Madeline McIntosh said the publisher hopes to begin bringing more people back to physical offices in September, but stressed that the company's guiding principle on the future of work is to be a "remote-friendly company." Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-04-28 04:00:00 UTC ]
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Publishers like The Guardian become conscientious FLoC objectors, as The New York Times and others open to testing the controversial tech

The drumbeat against Google's cookieless tracking and ad targeting method gets louder as publishers including The Guardian and The Markup block FLoC. The post Publishers like The Guardian become conscientious FLoC objectors, as The New York Times and others open to testing the controversial tech... Continue reading at Digiday

[ Digiday | 2021-04-26 04:01:00 UTC ]
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Kodansha, Your Favorite Company You’ve Never Heard Of, Now Has Its First Brand Identity

In Kodansha's century-plus of business, the publisher has introduced audiences to iconic titles like Attack on Titan, Akira, and Pretty Guardian Sailor Moon, not to mention kickstarting the careers of legendary storytellers like Haruki Murakami. But despite all its contributions to global pop... Continue reading at AdWeek

[ AdWeek | 2021-04-16 23:45:54 UTC ]
More news stories like this | News stories tagged with: #brand identity #iconic titles #haruki murakami #kodansha


Vancouver Aquarium sold to U.S. tourism company

The Vancouver Aquarium has been sold from Ocean Wise Conservation Association to Herschend Enterprises, a privately owned tourism company based in the United States. Continue reading at CBC

[ CBC | 2021-04-15 16:49:57 UTC ]
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Marr leaves Cornerstone owing to 'shifting focus' at division

Editor Sonny Marr is leaving Cornerstone this month owing to a “shifting focus” in the division’s commercial fiction publishing. Continue reading at The Bookseller

[ The Bookseller | 2021-04-14 07:17:08 UTC ]
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Jeff VanderMeer’s ‘Hummingbird Salamander’ is a gripping eco-thriller full of cinematic set pieces

The ever-shifting author of “Annihilation” experiments with a more naturalistic plot while still exploring the Earth’s destruction. Continue reading at The Washington Post

[ The Washington Post | 2021-04-06 12:00:00 UTC ]
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‘The Final Revival of Opal & Nev’ is a dazzling debut full of unforgettable characters

Dawnie Walton’s novel is framed as an oral history about two musicians who got their start as an interracial duo in the 1970s. Continue reading at The Washington Post

[ The Washington Post | 2021-03-31 15:48:32 UTC ]
More news stories like this | News stories tagged with: #final revival #dawnie walton #oral history


New Grant Program Will Aid Indie Bookstores

A new industry initiative to help independent booksellers and comic shops recover from the Covid-19 pandemic is being launched today, with a $500,000 contribution from Ingram Charities and Ingram Content Group as well as significant gifts from Bookshop.org and four major publishers. The Survive... Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-03-30 04:00:00 UTC ]
More news stories like this | News stories tagged with: #grant program #independent booksellers #covid-19 pandemic #launched today #major publishers #$2 million #ingram content group