In Shift, IAB to Grant Ad-Tech Companies Full Membership

The publisher-dominated Interactive Advertising Bureau has long relegated ad-tech companies to second tier, "associate" membership. But that era is now over. Today, the industry group announced a restructuring which will grant ad-tech companies full general membership, allowing them to vote on the IAB's policies and assume leadership positions for the first time."This reflects the changing and evolution of the industry," said Patrick Dolan, exec VP-chief operating officer of the IAB, in an interview with Ad Age. "It's much more representative of what reality is."The inclusion of ad-tech companies signals a major philosophical shift among digital publishers. Not long ago, these publishers engaged ad-tech companies with a sense of dread, fearing automation and the aggregation of audiences would drive down their ad prices. In a short period though, automation turned into an unavoidable fact of life in the digital advertising industry. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2014-09-29 00:00:00 UTC ]
News tagged with: #patrick dolan #digital publishers #long ago #ad prices #short period

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Fairfax federal health IT company to add nearly 300 jobs

Fairfax’s Kreative Technologies LLC, an information technology firm focused on the federal heath care market, is adding nearly 300 jobs as part of a $1.5 million expansion announced Tuesday by the governor’s office. According to the announcement, Kreative will grow its workforce from 67 to... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2021-02-02 23:33:02 UTC ]
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BookScan estimates 2020 full-year print market up 5.5%

Nielsen BookScan has estimated the full-year print market for 2020 at 202 million books sold for £1.76bn, a 5.2% rise in volume and a 5.5% increase in value compared to 2019. Continue reading at The Bookseller

[ The Bookseller | 2021-01-22 10:32:48 UTC ]
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‘Not just the Zoom happy hour’: Why publishers are adding benefits to lift employee peace of mind

Digital publishers have invested in providing employees with more virtual wellness services and career development programs in order to ease staffer stress levels. The post ‘Not just the Zoom happy hour’: Why publishers are adding benefits to lift employee peace of mind appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-01-22 05:01:00 UTC ]
More news stories like this | News stories tagged with: #mind appeared #digital publishers


ACE makes £152,000 grant for library e-books and audio

Arts Council England (ACE) is awarding £152,000 to help public libraries buy e-books and digital audio products after demand soared during the pandemic. Continue reading at The Bookseller

[ The Bookseller | 2021-01-21 11:35:36 UTC ]
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Regnery Signs Hawley's 'The Tyranny of Big Tech'

Regnery Publishing has acquired Missouri Senator Josh Hawley’s 'The Tyranny of Big Tech' after the book was dropped by Simon & Schuster shortly after the riot that took place at the nation's Capitol on January 6. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-01-18 05:00:00 UTC ]
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Oxford University Press Puts Its Full ‘World Classics’ List Online

'In the last year, we've really seen the importance of reliable digital products' amid the constraints of the pandemic, says David Clark. The post Oxford University Press Puts Its Full ‘World Classics’ List Online appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-01-15 21:53:45 UTC ]
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Should social media companies alone have the power to ban Donald Trump?

Should the public be represented if digital media has created a new public square? Continue reading at Media Week

[ Media Week | 2021-01-12 14:01:06 UTC ]
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Digital media company launches flagship site iPondr to 'foster a more connected society'

Digital media company Pondr Global launched its flagship site, called iPondr, on Monday. The site is focused on national stories that aren't quite breaking news. It launched with verticals including "Dimensions of Health," "Women at Work," and "The Great Rural" and stories on subjects like... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2021-01-12 12:00:09 UTC ]
More news stories like this | News stories tagged with: #breaking news #digital media


Hardie Grant serves up Max's Picnic Book

Hardie Grant is serving up Max’s Picnic Book: An Ode to the Art of Eating Outdoors by Max Halley and Benjamin Benton. Continue reading at The Bookseller

[ The Bookseller | 2021-01-10 16:55:47 UTC ]
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Comscore's new investors will leave once embattled company is 'essentially debt free'

CEO Bill Livek alludes to bigger, but debt-laden, rival Nielsen with analogy to how Netflix overtook Blockbuster. Continue reading at Advertising Age

[ Advertising Age | 2021-01-08 00:41:20 UTC ]
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BA welcomes support grants for shops closed by lockdown

The Booksellers Association has welcomed an announcement that shops forced to close because of England's lockdown are eligible for one-off grants of up to £9,000. Continue reading at The Bookseller

[ The Bookseller | 2021-01-06 06:42:08 UTC ]
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The Cold Millions by Jess Walter, Read by a Full Cast

Every Monday through Friday, AudioFile’s editors recommend the best in audiobook listening. We keep our daily episodes short and sweet, with audiobook clips to give you a sample of our featured listens. Narrator Edoardo Ballerini anchors a full-cast performance of The Cold Millions, a story that... Continue reading at Literrary Hub

[ Literrary Hub | 2020-12-28 09:00:55 UTC ]
More news stories like this | News stories tagged with: #cold millions #jess walter #full cast #editors recommend #audiobook listening #audiobook clips #featured listens #takes place #early 1900s #audiobook


Baltimore-based lending software company to be acquired by Netherlands firm for $280 million

Baltimore tech company eOriginal is set to be acquired by Netherlands-based Wolters Kluwer for about $280 million, the information and software firm announced in a news release Thursday. Continue reading at Baltimore Sun

[ Baltimore Sun | 2020-12-10 22:23:55 UTC ]
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IAB Sets Virtual NewFronts 2021 Date, Extends Invitation to Linear TV

The Interactive Advertising Bureau (IAB) has set its upcoming 2021 NewFronts to take place virtually during the week of May 3, 2021. The trade organization extended invitations to linear television broadcasters in addition to the digital media publishers, streamers and platforms that have long... Continue reading at AdWeek

[ AdWeek | 2020-12-10 10:00:00 UTC ]
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SoA awards £185k in grants for works in progress

The Society of Authors has awarded grants to 48 writers, worth more than £185,000, to enable them to complete works in progress including queer auto-fiction, forgotten histories, and books about post-colonial Kenya and the natural world. Continue reading at The Bookseller

[ The Bookseller | 2020-12-08 04:36:42 UTC ]
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National TV Ad Sales Shrank 11% This Year, But Are Bouncing Back

In the U.S. and around the world, the third quarter of 2020 wasn't a pretty one for traditional advertising revenue. But digital media is looking up. According to Magna's latest quarterly advertising forecast, U.S. linear advertising revenues for 2020 (which include linear TV, linear radio,... Continue reading at AdWeek

[ AdWeek | 2020-12-07 02:00:00 UTC ]
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Generational shift in the Covid-challenged Bookseller 150

The Bookseller's 12th annual list of the industry's most influential people reveals a spate of pandemic heroes. Continue reading at The Bookseller

[ The Bookseller | 2020-12-03 23:15:34 UTC ]
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Open Road Integrated Media’s Data and Tech Marketing System Can Double Sales

Publishing partners pay no out-of-pocket fees for the company’s “white-glove” service. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-30 05:00:00 UTC ]
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2020 National Book Award Winners: Full List

The nonfiction prize went to Les Payne and Tamara Payne for “The Dead Are Arising: The Life of Malcolm X.” The crime novelist Walter Mosley received a lifetime achievement award. Continue reading at The New York Times

[ The New York Times | 2020-11-19 02:32:00 UTC ]
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Lockdown's online shift fuelling 'crazy' market for big name authors, Redmayne says

A “seismic shift” to online shopping during the pandemic has fuelled a “crazy” market for acquisitions of big names, HarperCollins UK c.e.o. Charlie Redmayne has said. Continue reading at The Bookseller

[ The Bookseller | 2020-11-17 23:24:16 UTC ]
More news stories like this | News stories tagged with: #big names #charlie redmayne #seismic shift #online shopping #harpercollins uk #harpercollins