‘In one fell swoop:’ 75 percent of advertisers say they’ve been endangered by risky content

Brand safety, once shorthand for making sure your banner ad isn’t served alongside vulgar content, has become one of digital media’s most pressing issues. Brands are more concerned than ever with how they are perceived online, while platforms struggle with how to police user-generated content and digital publishers balance news coverage and advertiser interests. This groundbreaking report details how every corner of the industry is dealing with The New Brand Safety Crisis. Sponsored by GumGum. The post ‘In one fell swoop:’ 75 percent of advertisers say they’ve been endangered by risky content appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2018-01-29 00:00:00 UTC ]
News tagged with: #fell swoop #brand safety #pressing issues

Other Publishing stories related to: '‘In one fell swoop:’ 75 percent of advertisers say they’ve been endangered by risky content'

You've got mail! The New York paper sending you artworks in the post

If lockdown has New Yorkers going postal, the independent journal Civilization has revived the tradition of mail art in order to make us all feel less isolatedIn New York in the early 1960s, the pop artist Ray Johnson pioneered mail art, posting drawings and notes to friends, which he invited... Continue reading at The Guardian

[ The Guardian | 2020-04-07 12:08:05 UTC ]
More news stories like this | News stories tagged with: #postal service #early 1960s #online store #ll find #print publication

Meet Nancy Wake, the Most Incredible Woman You’ve Never Heard Of

In the early winter of 1934, an intrepid young woman walked into the London headquarters of the Hearst Newspaper Group faced with two choices—return to Australia or get a job. She chose the latter and responded to an ad in the newspaper looking for freelance journalists. Having traveled much of... Continue reading at Literrary Hub

[ Literrary Hub | 2020-04-06 08:47:17 UTC ]
More news stories like this | News stories tagged with: #london headquarters #hearst

Print Units Fell 9% Last Week

Unit sales of print books fell 9.2% in the week ended March 28 compared to the previous week at outlets that report to NPD BookScan. Of the four major categories, only juvenile fiction saw an increase over the prior week. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-04-02 04:00:00 UTC ]
More news stories like this | News stories tagged with: #previous week #prior week #major categories #juvenile fiction

'You've bollixed up my book': letter reveals Hemingway's fury at being censored

The author threatened to ditch his British publisher, and likened him to a vicar, after his ‘Anglo-Saxon’ expressions were cleaned upThe hard-drinking, hot-tempered American writer Ernest Hemingway was furious when he discovered that the language for the English edition of his latest book had... Continue reading at The Guardian

[ The Guardian | 2020-03-29 07:05:47 UTC ]
More news stories like this | News stories tagged with: #british publisher #nonfiction book #jonathan cape

Challenger Brands Have More Options as Demand for Digital Content in the Tech Age Grows

The U.S. Chamber of Commerce, the leading cheerleader for American business owners large and small, remains hopeful that U.S. businesses will emerge from the coronavirus crisis battered and bruised, but not broken. "It's too early to determine the long-term impact on supply chains,... Continue reading at AdWeek

[ AdWeek | 2020-03-27 14:55:42 UTC ]
More news stories like this | News stories tagged with: #supply chains #digital content

Print Unit Sales Fell 5% in Mid-March

Unit sales of print books fell 5% in the week ended Mar. 21, 2020, compared to the similar week in 2019, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-03-27 04:00:00 UTC ]
More news stories like this |

Tom Perrotta’s ‘The Leftovers’ imagined 2 percent of the population disappearing. That could be our reality.

“Even years after the events,” Perrotta says of the characters he created, “they were trying to figure out how to process this grief.” Continue reading at The Washington Post

[ The Washington Post | 2020-03-25 15:16:52 UTC ]
More news stories like this | News stories tagged with: #tom perrotta

Hay Festival emergency fundraiser passes £75,000

The Hay Festival has soared past the halfway mark of its £150,000 crowdfunding campaign, launched after this year's event was cancelled. Continue reading at The Bookseller

[ The Bookseller | 2020-03-23 08:08:24 UTC ]
More news stories like this | News stories tagged with: #hay festival

Teresa Mlawer, Spanish-Language Publishing Pioneer, Dies at 75

Mlawer, one of the most recognized and respected people in the Hispanic publishing industry in the U.S., died on March 21; 'PW' Spanish-language editor Leyhla Aquile, who worked with Mlawer, offers a tribute. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-03-23 04:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing industry

Print Unit Sales Fell 10% Last Week

Unit sales of print books fell 10% for the week ended March 14 compared to the previous week, according to NPD BookScan. The juvenile nonfiction category was the only segment in which sales rose last week. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-03-19 04:00:00 UTC ]
More news stories like this | News stories tagged with: #previous week #sales rose

Bookshop.org to share 30 percent of each purchase with bookstores impacted by coronavirus shutdowns.

Bookshop.org, an alternative to Amazon that shares proceeds from book sales with independent bookstores, will give more money to those stores in response to the coronavirus pandemic and its impact on small businesses. Bookshop announced today that it would increase bookstore partners’ affiliate... Continue reading at Literrary Hub

[ Literrary Hub | 2020-03-18 15:09:12 UTC ]
More news stories like this | News stories tagged with: #coronavirus shutdowns #book sales #independent bookstores #coronavirus pandemic #small businesses #bookstore #bookshop

January Bookstore Sales Fell 4.8%

Bookstore sales dropped from $1.14 billion in January 2019 to $1.02 billion in 2020, according to preliminary estimates from the U.S. Census Bureau. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-03-17 04:00:00 UTC ]
More news stories like this | News stories tagged with: #preliminary estimates #census bureau #bookstore sales

Coronavirus: International Publishers Make COVID-19 Research Content Freely Available

Research houses and scholarly publishers and associations are pooling their content for professional and public access free of charge. The post Coronavirus: International Publishers Make COVID-19 Research Content Freely Available appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-03-16 08:15:00 UTC ]
More news stories like this | News stories tagged with: #post coronavirus #scholarly publishers #publishers make

Print Unit Sales Fell 3.2% in Early March

Unit sales of print books fell 3.2% in the week ended Mar. 7, 2020, compared to the similar week in 2019, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-03-13 04:00:00 UTC ]
More news stories like this | News stories tagged with: #early march

Tessa Hadley | 'I’ve always been able to somehow make a line between my privacy and my public presence'

The acclaimed novelist, a recipient of the lucrative Windham Campbell Prize in 2016, reveals how the award affected her craft Continue reading at The Bookseller

[ The Bookseller | 2020-03-12 20:02:50 UTC ]
More news stories like this |

AT&T’s advertising unit chief resigns after joining company less than three years ago, report says

AT&T’s Brian Lesser, who heads up the company’s key advertising unit, Xandr, is leaving the company, according to a new report from Reuters. Lesser felt comfortable stepping down because Xandr is in a good position and its first quarter results are expected to show significant growth, the... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2020-03-11 18:26:08 UTC ]
More news stories like this | News stories tagged with: #brian lesser #good position #quarter results #source familiar #media arm #time warner

Sponsored Content Needs More Than Good Storytelling, It Needs a Good Story

Sponsored content doesn’t have to be an oxymoron. As publishers and marketers double down on their commitment to providing deeper branded experiences, instead of traditional advertising, the rules of the road are becoming clearer on both sides. And more so than just four or five years ago;... Continue reading at Folio Magazine

[ Folio Magazine | 2020-03-05 17:34:24 UTC ]
More news stories like this | News stories tagged with: #social distribution #key metric #user experience

How Content Consumption & Creation Is Changing (and How to Keep Up)

From Gutenberg’s printing press to Google’s AMP format, the publishing world has gone from zero to one million miles per hour, with revolutionary changes to the way we produce, distribute, and consume content. Here is a breakdown of some of the key changes in digital publishing, plus tips for... Continue reading at Publishing Executive

[ Publishing Executive | 2020-03-05 15:43:14 UTC ]
More news stories like this | News stories tagged with: #million miles #consume content #digital publishing #publishing world #printing press

3 Qualities Advertisers Seek in a Publishing Partner

An inside look at what advertisers look for when selecting print and digital publisher partners. By Kevin Rehberg, Vice President, Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-02-27 18:23:48 UTC ]
More news stories like this | News stories tagged with: #publishing partner #vice president #digital publisher

Lightning Source to Introduce 'Content Integrity' Guidelines

Lightning Source has sent a notice to all publishers who use Ingram’s print-on-demand service informing them that, as of April 27, it will remove print content from its catalog that falls within certain prohibited areas. The goal, Ingram said, is to uphold the quality of its content and to guard... Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-02-26 05:00:00 UTC ]
More news stories like this | News stories tagged with: #lightning source #copyright infringement