‘In one fell swoop:’ 75 percent of advertisers say they’ve been endangered by risky content

Brand safety, once shorthand for making sure your banner ad isn’t served alongside vulgar content, has become one of digital media’s most pressing issues. Brands are more concerned than ever with how they are perceived online, while platforms struggle with how to police user-generated content and digital publishers balance news coverage and advertiser interests. This groundbreaking report details how every corner of the industry is dealing with The New Brand Safety Crisis. Sponsored by GumGum. The post ‘In one fell swoop:’ 75 percent of advertisers say they’ve been endangered by risky content appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2018-01-29 00:00:00 UTC ]
News tagged with: #fell swoop #brand safety #pressing issues

Other Publishing stories related to: '‘In one fell swoop:’ 75 percent of advertisers say they’ve been endangered by risky content'

Quarto Sales Fell 17% in First Half of 2020

Revenue in the publisher's U.S. group fell 21.8% in the first half of 2020 from the comparable period in 2019, and the U.K.-based Quarto said it expects that the global pandemic will impact its results in the second half of this year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-30 04:00:00 UTC ]
More news stories like this | News stories tagged with: #global pandemic #quarto

Sales Soar for 'Too Much,' But Total Units Fell Last Week

Mary Trump's 'Too Much and Never Enough' sold nearly 406,000 print copies last week, but total unit sales fell 2.8% compared to the week ended July 18 at outlets that report to BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-30 04:00:00 UTC ]
More news stories like this | News stories tagged with: #sales soar #mary trump #8% compared

TikTok Names Sandie Hawkins as Its Head of U.S. Advertising

Sandie Hawkins, a former Adobe executive, joined TikTok as its new advertising chief in the United States. Hawkins, who was named gm of global business solutions for the social video app and parent company ByteDance, previously was vp and head of Americas for Adobe Advertising Cloud and CRO at... Continue reading at AdWeek

[ AdWeek | 2020-07-28 21:26:52 UTC ]
More news stories like this | News stories tagged with: #advertising chief #digital media

Spain’s Book Market: 40 Percent More Online Buying During Lockdown

A new study of the book market in Spain shows consumers are reading more during the pandemic lockdown, buying more books online, and still prefer print over digital. The post Spain’s Book Market: 40 Percent More Online Buying During Lockdown appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-07-21 14:30:43 UTC ]
More news stories like this | News stories tagged with: #post spain #pandemic lockdown #lockdown appeared #books online #prefer print #book market

US Book Market: NPD Sees Unit Sales Up 2.8 Percent in Q2

Politically related biography and memoir gained, and children's print gained 12 percent over the second quarter of 2019 in unit sales. The post US Book Market: NPD Sees Unit Sales Up 2.8 Percent in Q2 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-07-20 17:15:16 UTC ]
More news stories like this | News stories tagged with: #book market #memoir

May Publishing Sales Fell 12.1%

A steep decline in returns somewhat offset a drop in gross sales in May, leading a decline of 12.1% in net sales compared to May 2019. The month did see a jump in adult e-book sales, with sales rising 30.6%. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-13 04:00:00 UTC ]
More news stories like this | News stories tagged with: #steep decline #e-book

What we've learnt about lockdown reading

The past few months have restricted physical access to bookshops, interrupted supply chains and created a raft of logistical complexities for the publishing industry. Even with restrictions easing, traditional consumer marketing and PR are trickier to execute safely. However, our data at The... Continue reading at The Bookseller

[ The Bookseller | 2020-07-07 15:24:03 UTC ]
More news stories like this | News stories tagged with: #ve learnt #lockdown reading #publishing industry

Christopher Buckley’s ‘Make Russia Great Again’ is the Trump satire we’ve been waiting for

Many fiction writers have tried and failed to find comedy in the current administration. Finally, we have something to laugh about. Continue reading at The Washington Post

[ The Washington Post | 2020-07-06 10:12:47 UTC ]
More news stories like this | News stories tagged with: #christopher buckley #fiction writers #current administration

Sales fell 11% year-on-year in second quarter, Nielsen estimates

Book sales fell 11% by volume year-on-year in the second quarter of 2020, estimates by Nielsen suggest, although there have been gains on 2019 since bookshops reopened. Continue reading at The Bookseller

[ The Bookseller | 2020-07-05 21:42:39 UTC ]
More news stories like this | News stories tagged with: #bookshops reopened #nielsen

Print Unit Sales Fell 9.6% Last Week

After unit sales of print books hit a 2020 high in the week ended June 20, sales fell 9.6% last week at outlets that report to NPD BookScan. Though units fell compared to the previous week in 2020, sales jumped 18% over the comparable period in 2019. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-02 04:00:00 UTC ]
More news stories like this | News stories tagged with: #previous week

The Wall Street Journal, Barron’s Group Emphasize First-Party Data to Advertisers

In an especially challenging year for print media advertising, The Wall Street Journal and Barron's Group executives spent their NewFronts presentation (virtually) touting their first-party data on consumers, especially the new paying readers who signed up during the pandemic. "There's a lot... Continue reading at AdWeek

[ AdWeek | 2020-06-24 18:42:54 UTC ]
More news stories like this | News stories tagged with: #challenging year #first-party data #paying readers #print media

Barstool Sports CEO on Why Advertisers Shouldn’t Be Scared of the Edgy Platform

Dave Portnoy launched Barstool Sports in 2003 as a print publication about sports gambling and fantasy sports projections. In the later 2000s, it became a company known for raunchy blog posts and throwing paint parties for college students at bars. Fast-forward to 2020, and it's one of the most... Continue reading at AdWeek

[ AdWeek | 2020-06-23 22:10:32 UTC ]
More news stories like this | News stories tagged with: #college students #digital media #print publication

Condé Nast Pitches Diversity to Advertisers at NewFronts

Publishing giant Cond? Nast is committed to championing more diverse voices, executives told potential advertisers today at the company's virtual NewFronts presentation. The event comes two weeks after charges of racist and biased behavior toward former and current employees who were outspoken... Continue reading at AdWeek

[ AdWeek | 2020-06-23 19:36:48 UTC ]
More news stories like this | News stories tagged with: #diverse voices #publishing giant

Paid to Seduce Another Man’s Wife, He Fell Violently in Love With Her

“What’s Left of Me Is Yours,” a debut novel by Stephanie Scott, is inspired by the events surrounding an unlikely murder that occurred in Japan. Continue reading at The New York Times

[ The New York Times | 2020-06-23 09:00:07 UTC ]
More news stories like this | News stories tagged with: #debut novel

We've come a long way with LBGTQ+ literature

In 2012, the literary critic Suzi Feay lamented the lack of new lesbian voices in UK publishing. Describing what she saw as “a shortage of lesbian writers in Britain today”, she wondered who would follow in the footsteps of established authors like Ali Smith, Sarah Waters and Jeanette Winterson.... Continue reading at The Bookseller

[ The Bookseller | 2020-06-22 12:20:04 UTC ]
More news stories like this | News stories tagged with: #uk publishing #britain today #established authors #ali smith #sarah waters #jeanette winterson

We’ve Got Your Kids Covered: 20 of the Best Kindle Books for Kids

We're bringing you the 20 best Kindle books for kids. All are either free for all or free with a Kindle Unlimited subscription. Continue reading at Book Riot

[ Book Riot | 2020-06-12 10:33:52 UTC ]
More news stories like this | News stories tagged with: #kindle books #kindle

Schwartz joins Audible as chief content officer

Audible has appointed Brad Schwartz as chief content officer as it aims to expand audio production.  Continue reading at The Bookseller

[ The Bookseller | 2020-06-11 22:48:31 UTC ]
More news stories like this |

With a Plunge in Returns, Net Sales Fell 3.5% in April

Net sales declined only 3.5% in April for publishers who report to AAP's StatShot program. That small drop, however, was due to a significant decline in returns. Publishers are concerned that returns will be heavier than usual when stores reopen and start shipping back unsold titles. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-06-11 04:00:00 UTC ]
More news stories like this | News stories tagged with: #small drop #significant decline #stores reopen

Print Unit Sales Fell 5.5% Last Week

The 5.5% decline in print unit sales last week compared to the previous week was mainly due to a 25.5% sales drop in the young adult category, in which 'The Ballad of Songbirds and Snakes' sold more than 270,000 copies in the week ended May 23. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-06-04 04:00:00 UTC ]
More news stories like this | News stories tagged with: #week compared #previous week #week ended #5% decline

In an age of cancellations and quarantine, people are turning to Twitter for connections — and premium content

Each year around this time, digital publishers and tech platforms announce their content plans for the year ahead. These annual upfront and NewFronts pitches are a bid to partner with agencies and advertisers to reassemble audiences across the ever-changing video landscape. That process will... Continue reading at Digiday

[ Digiday | 2020-05-28 01:23:59 UTC ]
More news stories like this | News stories tagged with: #year ahead #premium content #digital publishers