‘In one fell swoop:’ 75 percent of advertisers say they’ve been endangered by risky content

Brand safety, once shorthand for making sure your banner ad isn’t served alongside vulgar content, has become one of digital media’s most pressing issues. Brands are more concerned than ever with how they are perceived online, while platforms struggle with how to police user-generated content and digital publishers balance news coverage and advertiser interests. This groundbreaking report details how every corner of the industry is dealing with The New Brand Safety Crisis. Sponsored by GumGum. The post ‘In one fell swoop:’ 75 percent of advertisers say they’ve been endangered by risky content appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2018-01-29 00:00:00 UTC ]
News tagged with: #fell swoop #brand safety #pressing issues

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Frankfurt finale sees 200,000 access the virtual fair's professional content

Frankfurt Book Fair director Jürgen Boos has said he envisions a hybrid digital/physical model at the 2021 edition of the world's biggest trade fair. Continue reading at The Bookseller

[ The Bookseller | 2020-10-18 15:36:03 UTC ]
More news stories like this | News stories tagged with: #virtual fair #professional content #frankfurt book fair


I’ve Got to Talk to Someone About This! A History of Book Clubs

A deep dive into the history of book clubs, including Black and Queer book club spaces. Continue reading at Book Riot

[ Book Riot | 2020-10-16 10:34:00 UTC ]
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Publishing Perspectives Talks: Italian Book Market Narrows Losses to 7 Percent

The Italian Publishers Association joins us today at Frankfurter Buchmesse Special Edition talking about its 'New Books From Italy' program. The post Publishing Perspectives Talks: Italian Book Market Narrows Losses to 7 Percent appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-10-15 15:25:47 UTC ]
More news stories like this | News stories tagged with: #frankfurter buchmesse #publishers association #book market


#Merky Books makes Diversity in Advertising Award shortlist

PRH imprint #Merky Books is in the running to win £1m of Channel 4 airtime after making the six-strong shortlist for the broadcaster's Diversity in Advertising Award. Continue reading at The Bookseller

[ The Bookseller | 2020-10-14 20:10:57 UTC ]
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Celaya on the boom in audio content in Spanish-speaking markets

Javier Celaya is the founder and c.e.o. of Dosdoce.com, a member of the executive board of the Digital Economy Association of Spain, as well as head of institutional relations at the Spanish Digital Publishing Association (Aselid). He talks to Tom Tivnan. Continue reading at The Bookseller

[ The Bookseller | 2020-10-14 01:37:55 UTC ]
More news stories like this | News stories tagged with: #audio content #tom tivnan #digital publishing


‘Brazilian Publishers’ Brings Creativity and Content to Frankfurt

Book export organization Brazilian Publishers has a full lineup of online events during the Frankfurter Buchmesse week, as well as a catalogue of titles with rights available. (Sponsored) The post ‘Brazilian Publishers’ Brings Creativity and Content to Frankfurt appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-10-12 02:30:18 UTC ]
More news stories like this | News stories tagged with: #frankfurt appeared #brazilian publishers #online events #frankfurter buchmesse


Viking swoops in six-way battle for Hauser's Crane Wife

Viking has triumphed in a six-way auction for The Crane Wife by C J Hauser, an essay collection including her account of going on a scientific expedition to study the whooping crane 10 days after calling off her engagement. Continue reading at The Bookseller

[ The Bookseller | 2020-10-09 04:10:46 UTC ]
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Why advertisers are leaning into digital publishing strategies

Ashley Deibert, CMO, Piano The world of digital advertising is undergoing a paradigm shift. Even before Google pulls the final plug on third-party cookies in 2022, brands will be challenged to rethink their targeting and ad strategies. The demise of third-party cookies promises to accelerate the... Continue reading at Digiday

[ Digiday | 2020-10-08 01:00:00 UTC ]
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Weltempfang 2020: Issue-Driven Content Scheduled for Frankfurter Buchmesse

Programming for this year's Weltempfang in the digital Frankfurt has Europe and its connections as the main focus. The post Weltempfang 2020: Issue-Driven Content Scheduled for Frankfurter Buchmesse appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-10-02 17:47:39 UTC ]
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Print Unit Sales Fell 5.5% Last Week

With no new big book hitting shelves last week, unit sales of print books fell 5.5% compared to the week ended September 19 at outlets that report to NPD BookScan, but were up 10.3% over the week ended September 28, 2019. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-10-02 04:00:00 UTC ]
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IDW Names Brustrom to Head New Family Content Division

IDW Media Holdings announced plans to launch a kids, family, and young adult division as part of its IDW Entertainment and IDW Publishing units. The division will operate under the direction of Jeff Brustrom, who has been named its v-p, and will focus primarily on animation. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-09-22 04:00:00 UTC ]
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Nine and News Corp donate advertising space to back Qantas push for open borders

The Age and Sydney Morning Herald get behind corporate campaign to ease Covid-related travel lockdowns Follow our Australian coronavirus live blogFull Australian Covid stats; Covid restrictions state by stateNSW cases map; Vic cases mapNSW hotspots list; Qld hotspots listSign up for Guardian... Continue reading at The Guardian

[ The Guardian | 2020-09-17 02:14:42 UTC ]
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Shobna Gulati: 'I've played the Queen, Thatcher and the Virgin Mary – on radio'

As she publishes a moving memoir, the Corrie, Dinnerladies and West End star talks about her three-decade battle with typecasting – and almost dying of Covid-19 Shobna Gulati is speaking about this past horrendous year in surprisingly serene tones. Her mother died last autumn, and a few months... Continue reading at The Guardian

[ The Guardian | 2020-09-16 05:00:14 UTC ]
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Bookstore Sales Fell 24.6% in July

Bookstore sales dropped 24.6% in July compared to a year ago, according to estimates released by the U.S. Census Bureau. The July results were an improvement over steeper sales drops in recent months, but sales through the first seven months of 2020 were down 31.6%. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-09-16 04:00:00 UTC ]
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July Sales Jumped in Trade, Fell in Education

Sales of adult books rose 20.9% in the month over July 2019, and sales in the children/young adult category increased 14.5%, according to AAP's StatShot program. Sales in the K-12 instructional materials category fell 24.9% compared to last July, while sales in the higher educational course... Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-09-10 04:00:00 UTC ]
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Unit Sales Fell 5.6% Last Week

Unit sales of print books fell 5.6% last week at outlets that report to NPD BookScan. Difficult comparisons to the prior week, when 'Midnight Sun' and 'Live Free or Die' had huge first sales, were a key factor in the drop. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-08-20 04:00:00 UTC ]
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June Bookstore Sales Fell 35%

June bookstore sales were $384 million, a decline of 35.3% from June 2019, according to results from the U.S. Census Bureau. As severe as the June decline was, it represented an improvement of nearly 30% over May sales. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-08-14 04:00:00 UTC ]
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US Book Industry: NPD Sees More Gains in July, 16 Percent Over 2019

The book trade continues a run of some 15 weeks of upward lift in the US market, says NPD's Kristen McLean, especially good 'for the dog days of summer.' The post US Book Industry: NPD Sees More Gains in July, 16 Percent Over 2019 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-08-13 13:15:23 UTC ]
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Evening Standard to cut 115 jobs as Covid-19 hits advertising

Print edition of London paper will remain but focus will shift to digital and mobile platformsCoronavirus – latest updatesSee all our coronavirus coverageThe Evening Standard is to cut 115 jobs, a third of its staff, as the London freesheet seeks a dramatic reduction in costs to survive the... Continue reading at The Guardian

[ The Guardian | 2020-08-07 10:58:35 UTC ]
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J.K. Rowling and the political poster: Edinburgh advertisement removed

A poster supporting the Harry Potter author, paid for by an anti-trans activist, was removed from an Edinburgh train station for being too political. Continue reading at Los Angeles Times

[ Los Angeles Times | 2020-07-31 17:57:33 UTC ]
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