“We’d rather keep ad-free content that promotes Chefclub products at the end rather than inserting the content with a Facebook ad. That’s much healthier.” The post How France’s top Facebook publisher Chefclub is growing commerce appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2018-06-26 00:00:00 UTC ]
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#ad-free content
The world’s largest publisher did it again in 2019, with revenue of $5.64 billion. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-10-30 04:00:00 UTC ]
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#top publisher
#largest publisher
Self-censorship on sensitive issues like religion and sexuality is a growing threat to the freedom to publish, the International Publishers Assocation has said. Continue reading at The Bookseller
[ The Bookseller | 2020-10-16 07:59:13 UTC ]
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#publishing freedom
Children’s publishers grew readerships during lockdown across subject areas, extending to renewed interest in their backlists as well as in their online educational resources, delegates heard at The Bookseller’s Children’s Conference this week. Continue reading at The Bookseller
[ The Bookseller | 2020-09-29 06:08:42 UTC ]
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#subject areas
#renewed interest
Frances Lincoln Children’s Books will publish Thank You, a picture book inspired by the lockdown clapping for the NHS, by Joseph Coelho and illustrator Sam Usher. Continue reading at The Bookseller
[ The Bookseller | 2020-08-11 02:37:23 UTC ]
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#joseph coelho
#frances lincoln
#picture book
In less than one week, a campaign by a coalition of civil rights groups aimed at encouraging businesses to pause advertising on Facebook's platforms has already achieved some tangible results. Last Thursday, the digital ad agency 360i, a Dentsu Group subsidiary whose clients include Burberry,... Continue reading at Folio Magazine
[ Folio Magazine | 2020-06-23 18:20:35 UTC ]
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#marketing spend
#vox media
#ad dollars
#public interest
#entire industry
#digital content
#hearst
#digital media
An independent publisher has produced signage and distancing guides to help welcome customers of newly reopened French bookshops. The post Coronavirus Worklife: A Publisher Helps Prepare France’s Reopening Bookshops appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-05-06 11:46:44 UTC ]
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#coronavirus worklife
#independent publisher
Generally speaking, surges in online traffic during the pandemic have not translated to commensurate revenue growth for consumer-facing publishers, of whom an overwhelming majority anticipate a decline in digital advertising this year as marketers are forced to cancel, adjust or delay... Continue reading at Folio Magazine
[ Folio Magazine | 2020-05-04 19:08:35 UTC ]
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#paid content
#create content
#content strategy
#at-home fitness
#hearst
Ten years after his award-winning début burst onto the scene, Ross MacKenzie looks back on how his writing, and the Scottish children’s scene, has grown Continue reading at The Bookseller
[ The Bookseller | 2020-04-21 13:33:13 UTC ]
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#ten years
#scottish children
Mango Publishing tops the list for the second year in a row, while other presses are finding their own paths to move ahead. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-04-03 04:00:00 UTC ]
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#move ahead
Two top executives at newspaper publisher Tribune are stepping down as the company deals with its largest shareholder, a hedge Continue reading at Editor & Publisher
[ Editor & Publisher | 2020-02-19 18:55:53 UTC ]
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#top executives
#company deals
#largest shareholder
Two top executives at newspaper publisher Tribune are stepping down as the company deals with its largest shareholder, a hedge fund known for cutting newsroom jobs, and navigates the ongoing shift to online media Continue reading at ABC News
[ ABC News | 2020-02-03 23:48:57 UTC ]
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#top executives
#company deals
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#online media
Jeanine Cummins’s novel, acclaimed by Oprah Winfrey, Stephen King and others, also faces scathing criticism from Latinx writersJeanine Cummins’s British publisher, Headline, is standing shoulder to shoulder with the American press that published her divisive thriller, declaring that it is proud... Continue reading at The Guardian
[ The Guardian | 2020-01-24 14:53:36 UTC ]
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#british publisher
#backlash continues
#sparked debate
#american dirt
#seven-figure sum
#flatiron books
#don winslow
#film deal
#book club
Innovative paid content programs and direct-to-consumer strategies are reshaping sustainable revenue models. What can publishers learn from marketers of personalized dog food, Merino wool sneakers or vegan meal subscriptions? The lesson is clear: find niche passions, eliminate middlemen and get... Continue reading at Folio Magazine
[ Folio Magazine | 2019-12-10 21:05:05 UTC ]
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#product development
#natural extension
#physical retail
#hearst
Late last year, Facebook’s head of news partnerships, Campbell Brown, told any news publisher who would listen that publishers should Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-12-10 17:16:21 UTC ]
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#news partnerships
#campbell brown
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Late last year, Facebook’s head of news partnerships, Campbell Brown, told any news publisher who would listen that publishers should not rely on Facebook to play a major role in their business plans or strategies. Yet for most of this year, Facebook has acted as one of the most predictable... Continue reading at Digiday
[ Digiday | 2019-12-10 05:01:35 UTC ]
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#news partnerships
#campbell brown
#major role
#referral traffic
#news publisher
Nearly nine in 10 digital publishers consider non-advertising income 'high-priority' focus. Continue reading at Media Week
[ Media Week | 2019-11-20 11:19:56 UTC ]
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#digital publishers
August 29th. French cultural magazine Les Inrockuptibles is throwing its traditional end of summer party, also known as “le cocktail de rentrée littéraire.” On the intimate patio of the Musée Bourdelle, on the Left Bank, the big shots of France’s literary world exchange anecdotes about their... Continue reading at Literrary Hub
[ Literrary Hub | 2019-11-04 09:49:09 UTC ]
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#august 29th
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#summer holidays
#literary world
As megabestsellers command more of publishers’ marketing budgets and retailers’ shelf space, breaking out the next crop of hit makers has become a challenge. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-11-01 04:00:00 UTC ]
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#marketing budgets
Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. You can get an audio version of this briefing on your Alexa device; sign up... Continue reading at Advertising Age
[ Advertising Age | 2019-10-25 10:25:54 UTC ]
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#profits fell
#anthony crupi
#silicon valley
#final season
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Facebook opened a news hub today, where it pays publishers to host their headlines and drive visitors to their websites as a way to make amends with the industry that has been battered by the rise of the social network and other platforms. CEO Mark Zuckerberg is due to host media partners at an... Continue reading at Advertising Age
[ Advertising Age | 2019-10-25 10:00:00 UTC ]
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#extensively covered
#dark side
#measure audiences
#wide range
#driving forces
#machine learning
#hearst