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It’s no surprise that marketing budgets have been cut this year. With the upcoming months still being incredibly uncertain, many pubishers will be finding that their titles just aren’t getting the investment they wish they could. This time last year, countless titles were moved to the spring... Continue reading at 'The Bookseller'
[ The Bookseller | 2021-04-16 02:54:26 UTC ]
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In remarkable moments throughout history, news organizations have been there to inform the masses and accurately chronicle what’s happening for posterity’s sake. This is a responsibility TIME magazine has been devoted to for 97 years. The news magazine was a trusted source during The Great... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-04-02 15:20:28 UTC ]
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As megabestsellers command more of publishers’ marketing budgets and retailers’ shelf space, breaking out the next crop of hit makers has become a challenge. Continue reading at 'Publishers Weekly'
[ Publishers Weekly | 2019-11-01 04:00:00 UTC ]
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