No budget? No sweat

It’s no surprise that marketing budgets have been cut this year. With the upcoming months still being incredibly uncertain, many pubishers will be finding that their titles just aren’t getting the investment they wish they could. This time last year, countless titles were moved to the spring with the hope that we’d be in a better situation and the hit to sales would be less dramatic. Of course, an outcome of this is an extremely full publishing calendar but minimal funds to go around. Continue reading at 'The Bookseller'

[ The Bookseller | 2021-04-16 02:54:26 UTC ]
News tagged with: #marketing budgets #upcoming months

Other Publishing stories related to: 'No budget? No sweat'


No budget? No sweat

It’s no surprise that marketing budgets have been cut this year. With the upcoming months still being incredibly uncertain, many pubishers will be finding that their titles just aren’t getting the investment they wish they could. This time last year, countless titles were moved to the spring... Continue reading at The Bookseller

[ The Bookseller | 2021-04-16 02:54:26 UTC ]
More news stories like this | News stories tagged with: #marketing budgets #upcoming months


Publishers Turn to Livestreaming to Once Again Tap Video Budgets

As linear television viewership continues to decline, advertisers' appetite for reaching live audiences has only grown in proportion. To capitalize on this opportunity and tap into lucrative video budgets, publishers including Cond? Nast, Penske Media Corp. (PMC) and Overtime have all recently... Continue reading at AdWeek

[ AdWeek | 2023-07-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers turn #recently launched #publishers including


Adams, council reach $107B budget deal after tense talks

The deal reverses proposed cuts to libraries despite financial strains on the city Continue reading at Crains New York

[ Crains New York | 2023-06-29 16:45:41 UTC ]
More news stories like this | News stories tagged with: #libraries


With Budget Deadline Looming, Library Supporters Urge Congress to #FundLibraries

ALA officials are urging library advocates in every congressional district to ask their representatives to cosign letters in support of critical library programs. With an abbreviated process this year, the House deadline for signatures is March 20. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-03-17 04:00:00 UTC ]
More news stories like this | News stories tagged with: #ala officials


By Attracting National Budgets, Texas Monthly Grows Ad Revenue 31%

Publisher Texas Monthly, which marked its 50th anniversary last month, grew its overall revenue by 39% in 2022, an uptick the privately owned media company attributed to its expanded number of advertising channels and an ongoing effort to cultivate new sources of revenue. The publisher increased... Continue reading at AdWeek

[ AdWeek | 2023-03-13 10:21:33 UTC ]
More news stories like this | News stories tagged with: #expanded number #ongoing effort #privately owned


‘I broke out in a cold sweat’: could you stomach seeing your memories of bullying play out on TV?

Bad Behaviour author Rebecca Starford and the team behind a dramatisation of her memoir reflect on how they recreated her frightening account of her elite boarding schoolGet our weekend culture and lifestyle emailWhen Rebecca Starford was 14 she spent a year living in the bush as part of an... Continue reading at The Guardian

[ The Guardian | 2023-02-14 14:00:16 UTC ]
More news stories like this | News stories tagged with: #weekend culture #year living #bad behaviour #ripple effects #pop culture #memoir


Astra Magazine Had Creative Freedom and a Budget. It Wasn’t Enough.

The literary journal attracted great names. Its issues sold well. And then it was over — a fate that offers insight into the tenuous place of literary magazines in the American publishing landscape. Continue reading at The New York Times

[ The New York Times | 2022-12-03 14:55:20 UTC ]
More news stories like this | News stories tagged with: #astra magazine #creative freedom #literary magazines #american publishing


House Members Go to Bat for Library Construction Funds in FY2023 Budget

The House has yet to sign on to the Senate's $20 million proposal to fund library construction and renovation, which, if passed, would be the first federal funding for updating library facilities in some 26 years. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-10-28 04:00:00 UTC ]
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Monoprice 24-inch CrystalPro review: A budget monitor with accurate color

At a glanceExpert's Rating ProsMinimalist slim-bezel designGood color accuracyVery low pricingConsNo height adjustment on standOnly offers HDMI and VGAConfusing menu systemOur VerdictThe Monoprice 24-inch CrystalPro delivers attractive color on a budget, but it’s not flawless. However, despite... Continue reading at PC World

[ PC World | 2022-10-06 10:45:00 UTC ]
More news stories like this | News stories tagged with: #motion clarity #adaptive sync


Asus ProArt PA279CV monitor review: The go-to for content creators on a budget

At a glanceExpert’s Rating ProsAccurate imageHigh maximum brightnessMenu settings allow calibrationHas USB-C with 65 watts Power DeliveryCompetitive priceConsUnimpressive designLuminance uniformity could be betterHDR is bright but otherwise falls shortOur VerdictThe Asus ProArt PA279CV targets... Continue reading at PC World

[ PC World | 2022-04-14 10:30:00 UTC ]
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Mixed Results for Libraries in Biden Administration’s 2023 Budget Proposal

A rite of spring, the White House budget proposal officially kicks off the congressional appropriations cycle each fiscal year. And this year, library advocates have their work cut out for them. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-04-01 04:00:00 UTC ]
More news stories like this | News stories tagged with: #fiscal year #mixed results #biden administration #library advocates #work cut #libraries


Astro’s new budget A10 headset is made for players who want to look cute on stream

In today’s world of Twitch and Zoom a good headset is becoming a must-have item for their comfort and audio quality. But there are two major stopping blocks toward them being an everyday item: their high cost and unfriendly designs. No one wants to look like an air traffic controller or call... Continue reading at Engadget

[ Engadget | 2022-03-22 14:30:19 UTC ]
More news stories like this | News stories tagged with: #review unit #clear winner #sister brand #rgb lighting #science fiction


Librarians ‘Disheartened’ by FY2022 Federal Budget, Preparing for Tough FY2023

The reconciled FY2022 budget signed by President Biden last week contained only flat funding for the Library Services and Technology Act—despite the House last summer approving a $9 million increase. “This disappointment is a wake-up call for library advocates," said ALA President Patty Wong. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-03-17 04:00:00 UTC ]
More news stories like this | News stories tagged with: #president biden #library services #library advocates


‘The big guys are winning’: Digital media budgets prioritize Walmart, Amazon despite a glut of retail media inventory

Despite ample inventory available on other retail media platforms, brands still mostly turn to Walmart and Amazon. The post ‘The big guys are winning’: Digital media budgets prioritize Walmart, Amazon despite a glut of retail media inventory appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-03-23 04:01:00 UTC ]
More news stories like this | News stories tagged with: #digital media


Sunak's budget announces restart grants, furlough and business rates holiday extension

Chancellor Rishi Sunak has laid out his budget, announcing £6,000 “restart” grants for shops alongside an extension of furlough and the business rates holiday. Continue reading at The Bookseller

[ The Bookseller | 2021-03-02 20:51:28 UTC ]
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IMLS, NEA, NEH Score Increases in 2021 Budget Bill

The 2021 budget marks the eighth straight year of increases for IMLS, the last four years of which included proposals by the Trump Administration to permanently eliminate the agency. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-12-22 05:00:00 UTC ]
More news stories like this | News stories tagged with: #trump administration


‘Help us solve goals that we can’t solve in person’: How Industry Dive soared revenue as B2B budgets migrated to digital

The B2B digital publisher generated $60 million in revenue in 2020, ahead of expectations going into the year. The post ‘Help us solve goals that we can’t solve in person’: How Industry Dive soared revenue as B2B budgets migrated to digital appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-11-10 05:01:23 UTC ]
More news stories like this | News stories tagged with: #digital publisher


Seven Dials to publish Cooper's 20-minute budget-friendly recipes

Seven Dials is publishing a new cookbook containing over 100 "budget-friendly" recipes that can be prepared in under 20 minutes, and cost readers less than £20 a week. Continue reading at The Bookseller

[ The Bookseller | 2020-10-09 11:42:02 UTC ]
More news stories like this | News stories tagged with: #cookbook


Only 9% of Ad Buyers Have a Clear Budget for Next Year

Seven months into the novel coronavirus pandemic in the U.S., ad buyers are still entering the market with uncertainty. Spending on traditional offline media is expected to be slashed by almost a third, although this could be offset by the continued rise in digital media investment by... Continue reading at AdWeek

[ AdWeek | 2020-09-02 14:20:11 UTC ]
More news stories like this | News stories tagged with: #ad buyers #coronavirus pandemic #continued rise #digital media


Budget set to grant temporary business rates relief for high street

Chancellor Rishi Sunak is expected to announce temporary relief from business rates for high-street shops at his first Budget today. Continue reading at The Bookseller

[ The Bookseller | 2020-03-11 06:20:53 UTC ]
More news stories like this | News stories tagged with: #high street #business rates