How Forbes got readers to double the time spent per post on mobile

For most news publishers, their audiences increasingly prefer visiting them on mobile devices. Forbes faced this problem acutely, with half its audience coming to it on mobile devices. So it created card-like formats to replace text-based stories. The financial news publisher said its new card-style storytelling format is outperforming text-based articles. But as Vox.com has found, mobile-based article formats have their limitations in a complex news environment. The post How Forbes got readers to double the time spent per post on mobile appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-09-15 00:00:00 UTC ]
News tagged with: #mobile devices #mobile appeared #time spent #news publishers

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All cheese, all the time: Business Insider’s ‘slightly niche’ approach to Facebook

Insider, Business Insider’s lifestyle site, has spun off a dozen Facebook pages, including home, art, dessert, beauty -- and even cheese. "People will follow this page because they love cheese," Insider editor in chief Nicholas Carlson said. "And they know exactly what they’re going to get from... Continue reading at Digiday

[ Digiday | 2017-01-11 00:00:00 UTC ]
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New York Times Gets Pulled From Apple's App Store in China

Ad Age "Media Guy" columnist Simon Dumenco's morning media roundup for Jan. 5:Donald Trump's spokesman says he checks the president-elect's Twitter account first thing in the morning because "it drives the news." (Oh, you don't say?!) Bernie Sanders drove the news -- or at least scored one of... Continue reading at Advertising Age

[ Advertising Age | 2017-01-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #app store #media guy #twitter account #year -- #trump tweet


Print market posts 7% increase for 2016 as Wicks tops chart

The print market sold 195 million books for £1.59bn in 2016, a 7% boost in volume over the last 12 months and a 4.5% jump in volume. Continue reading at The Bookseller

[ The Bookseller | 2017-01-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #7% boost


Ascential to sell Drapers and Nursing Times as it ditches 'heritage' brands

Publisher once known as Emap will have just one print asset, Retail Week, after it offloads 13 titles to focus on big brandsAscential, the events and publishing business once known as Emap, is to sell more than a dozen “heritage” titles including the fashion bible Drapers, Architects’ Journal... Continue reading at The Guardian

[ The Guardian | 2017-01-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nursing times #retail week #publishing business


Profits Rose by Double Digits at HBG

In a letter to employees, HBG CEO Michael Pietsch said that excluding Perseus, profits rose 25%. The increase was higher when Perseus is included. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-01-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #profits rose #double digits


Honest Few turns your social media posts into money for books

With ebook libraries, Amazon Prime Reading and the plethora of online services available putting free publications in your various devices, it's a wonder that people still pay any money for books anymore. But a new website called Honest Few is found... Continue reading at Engadget

[ Engadget | 2016-12-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #books anymore #online services


Why BuzzFeed, Time Inc. are bringing the holiday gift guide to Facebook Messenger

Publishers’ first messenger bots primarily served to send out the day’s news, but some are branching out. BuzzFeed and Time Inc. have both launched holiday gift guide bots on Facebook Messenger. For Time Inc., it's a way to see if there's an appetite for its vast library of lifestyle content on... Continue reading at Digiday

[ Digiday | 2016-12-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook messenger #vast library #lifestyle content


Hachette Livre acquires majority stake in mobile app company Brainbow

Hachette Livre has acquired a majority stake in a London-based mobile app company, Brainbow Ltd, the firm behind the brain-training app Peak. Continue reading at The Bookseller

[ The Bookseller | 2016-12-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hachette livre


The Boston Globe uses Facebook groups to create direct connections with readers

While many publishers are trying to forge direct connections with readers as a defense against Facebook, The Boston Globe is using the social giant itself to engage its readers. The Globe started a private Facebook group December 2 for subscribers to discuss the news. While other publishers are... Continue reading at Digiday

[ Digiday | 2016-12-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #readers back #readers appeared #facebook groups #boston globe #social giant


Radio Times likely to be bought by German media group

Hubert Burda needs consent from BBC Worldwide before it can acquire publisher of Top Gear magazine and other titlesThe Radio Times is poised to go into foreign ownership, as German publisher Hubert Burda finalises a deal to buy its parent company.Immediate Media, which struck a £121m deal with... Continue reading at The Guardian

[ The Guardian | 2016-12-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #radio times #hubert burda #bbc worldwide #bbc magazines


Lenovo Yoga Book review: Full of innovative ideas ahead of their time

For those upset after hearing Google senior vice president Hiroshi Lockheimer dispel the long-circulated rumors that the two operating systems would one day merge, there may be a sliver of hope that doesn't involve Google.Lenovo's Yoga Book is a 2-in-1 tablet/laptop hybrid that runs either... Continue reading at PC World

[ PC World | 2016-12-19 00:00:00 UTC ]
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Three James Patterson books released in digital for first time

James Patterson's first three Alex Cross detective novels are being released in e-format for the first time by Arrow. Continue reading at The Bookseller

[ The Bookseller | 2016-12-17 00:00:00 UTC ]
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That 'holiday gift exchange' Facebook post is technically an illegal scam

Sorry to be a grinch, but that viral Facebook post going around about a gift exchange is against the law. You've probably seen something like this in your newsfeed: Sometimes the message varies: You're sending a bottle of wine or a book or it includes the men on the holiday fun. But the gist is... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-12-15 00:00:00 UTC ]
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The Fidel Castro Reader: Biographies

A dip into the PW archives reveals a slew of books about Fidel Castro, the nation he ruled, and its impact on world events. Here, we round up books about the man himself, including his autobiography. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-12-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fidel castro


The Fidel Castro Reader: Castro's Cuba, and What Comes Next

A round-up of books about Fidel Castro's rise to power, life in Cuba during the Castro regime, and what comes next after Castro's death. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-12-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fidel castro


The Fidel Castro Reader: Castro, Kennedy, the Mob, and the CIA

Cuba may be an island, but the man who put it at the center of so much 20th century drama certainly wasn't. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-12-14 00:00:00 UTC ]
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‘Apps are the new magazines’: Why Bloomberg’s doubling down on apps

Bloomberg thinks apps are the key to its mobile future. The publisher has redesigned its mobile apps to feature day-parted content as well as quicker access to videos, market data and other relevant content. It’s the first in a series of apps Bloomberg’s 20-person apps team is working on,... Continue reading at Digiday

[ Digiday | 2016-12-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile apps #apps appeared #relevant content #live video


W&N pays tribute to A A Gill: 'one of the finest writers of our time'

Weidenfeld & Nicolson has paid tribute to journalist and critic A A Gill as "one of the finest writers of our time", following his death. Continue reading at The Bookseller

[ The Bookseller | 2016-12-13 00:00:00 UTC ]
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Time Faces Choice of Sale or Reinvention as Digital Power

Time is facing one of its most critical decisions since the magazine publisher was founded by Henry Luce and Briton Hadden in 1922.Should the company's board agree to a sale as its print advertising lifeblood continues to drain away? Or should it let new CEO Rich Battista implement his grand... Continue reading at Advertising Age

[ Advertising Age | 2016-12-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #grand vision #digital powerhouse #sports illustrated