Hodder bags Borough Market cookbook in eight-way auction

Hodder is publishing The Borough Market Cookbook following a "competitive" eight-way auction. Continue reading at 'The Bookseller'

[ The Bookseller | 2017-11-10 00:00:00 UTC ]
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Was 'tatvertising' the nadir of book marketing campaigns?

Plans to hype David Lagercrantz’s Girl With the Dragon Tattoo sequel by tattooing a volunteer reader, now mercifully cancelled, took branding a little too literallyWith Go Set a Watchman finally out, it’s time to move on to thinking about the summer’s next most-anticipated/hyped novel, which has... Continue reading at The Guardian

[ The Guardian | 2015-07-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #david lagercrantz #lisbeth salander #dragon tattoo #harper lee #australian publisher #advertising purposes #hachette australia


“The Markets will be the UN for Publishing,” A Chat with Holger Volland

Last week, Publishing Perspectives hosted a Twitter chat with Holger Volland on the Frankfurt Book Fair's new event, The Markets: Global Publishing Summit The post “The Markets will be the UN for Publishing,” A Chat with Holger Volland appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-07-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #twitter chat #holger volland


My Job In 5: Emma O’Donovan, Head of marketing Flying Eye Books

Describe your role. Creating and managing marketing campaigns for new releases and ensuring that as many people as possible hear about and are completely enthused by the fantastic books Flying Eye are producing, through press reviews, events, advertising and online channels. What do you like... Continue reading at The Bookseller

[ The Bookseller | 2015-07-11 00:00:00 UTC ]
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‘Intimate portrait’ of McCartney to Hodder & Stoughton

Hodder & Stoughton has acquired an “intimate portrait” of musician Paul McCartney, written by journalist Paul Du Noyer. Non fiction publisher Hannah Black acquired world English rights to Conversations with McCartney in a deal with Ros Edwards at Edwards Fuglewicz Literary Agency. Continue reading at The Bookseller

[ The Bookseller | 2015-07-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #intimate portrait #hodder stoughton


Pear Cafe cookbook to HarperThorsons

HarperThorsons has bought a debut recipe book by Pear Café owner and 5:2 follower Elly Pear [pictured]. Editorial director Carolyn Thorne acquired UK and Commonwealth rights in Fast Days and Feast Days from Sheila Crowley at Curtis Brown. Continue reading at The Bookseller

[ The Bookseller | 2015-07-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sheila crowley #curtis brown


Peruvian Cooking Heats Up Fall Cookbooks

This fall, cookbook publishers are capitalizing on the new "it" cuisine’s rising popularity with titles from Peruvian chefs. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-07-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fall cookbooks #cookbook publishers #rising popularity


Pop-up restaurant “sensations” sign with Hodder & Stoughton

Hodder & Stoughton has acquired a debut cookbook by “pop-up restaurant sensations” Terry & George. Lifestyle editorial director Nicky Ross bought world English language rights in a two-book deal from Marianne Gunn O'Connor. The first book is Terry & George – Cooking for Friends by... Continue reading at The Bookseller

[ The Bookseller | 2015-07-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hodder stoughton #debut cookbook


Octopus reveals Cookbook Confidential programme

Octopus has revealed the full programme for its inaugural food and drink festival, Cookbook Confidential.  The event, announced in May, will take place at the Southbank Centre on Saturday 5th September in partnership with Foyles, which is the official bookseller for the festival.  Continue reading at The Bookseller

[ The Bookseller | 2015-07-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #drink festival #full programme #cookbook confidential #southbank centre #official bookseller


Graphic Novel, Comics Market Rises to $935 Million in 2014

Led by increases in the book trade, 2014 sales of graphic novels and periodical comics in North America rose in every sales channel except the newsstand, where sales of periodical comics declined. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-07-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sales channel #graphic novels #book trade #periodical comics


James ties down second consecutive number one, half-year market gains

E L James’ Grey had its second straight 300,000-plus weekly print sale—pushing the book's combined UK ebook and physical sales over the 1 million unit mark—while the overall British print books market has experienced its first half-year rise in seven years.    Continue reading at The Bookseller

[ The Bookseller | 2015-07-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #consecutive number #physical sales


Bestselling Novelist Turns to Kickstarter for First Cookbook

In the time she spent preparing for the release of her new novel with St. Martin's, Jane Green also had another project in the works—her first cookbook, which she is self-publishing with funding from Kickstarter. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-06-29 00:00:00 UTC ]
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German Ebook Sales Reaches 4.3% Of Overall Book Market

Statistics from the publishers association show that German ebook sales has stabilized, with prices dropping year over year, and print sales are up. The post German Ebook Sales Reaches 4.3% Of Overall Book Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-06-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book market #print sales


What Can Revitalize Brazil’s Book Market?

Ricardo Lay discusses how to revitalize the book market in Brazil, such as opening new sales and distribution channels and bolstering foreign rights sales. The post What Can Revitalize Brazil’s Book Market? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-06-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book market #distribution channels


AuthorBuzz Founder M.J. Rose’s Best Practices for Marketing

M.J. Rose, the founder of AuthorBuzz, shares her best practices book marketing, pitfalls to avoid, and other challenges of reaching readers. The post AuthorBuzz Founder M.J. Rose’s Best Practices for Marketing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-06-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing appeared #reaching readers


Should an Author Favor PR or Marketing?

The one questions author should ask themselves that they typically do not when it comes to book marketing is: Should I do PR or marketing? The post Should an Author Favor PR or Marketing? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-06-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book marketing


14 Interesting Digital Marketing Stats From the Past Week

The past week has been filled with great data points. Here are 14 of the more intriguing numbers we came across: 1. Airbnb is on track to make $900 million this year, The Wall Street Journal reported. That's more than triple what it made in 2013 ($250 million). Internally, the sharing-economy... Continue reading at AdWeek

[ AdWeek | 2015-06-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile phone #millennial parents


Fernandez and Wells cookbook to Hardie Grant

Hardie Grant has acquired a first cookbook from London cafe chain Fernandez and Wells. Publisher Kate Pollard signed world rights in the title from Jonathan Hayden of HD Creative. The book will be titled RUSTIC: Simple food & drink, from morning to night and will feature the cafes... Continue reading at The Bookseller

[ The Bookseller | 2015-06-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hardie grant


IPA urges protection for Greece's book market

The International Publishers Association (IPA) has urged Greek finance minister Yanis Varoufakis to protect the country’s reading and book culture during the ongoing financial crisis. In a letter, IPA secretary general Jens Bammel wrote of how the Greek publishing industry has “suffered... Continue reading at The Bookseller

[ The Bookseller | 2015-06-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book market #book culture #economic crisis


Cape wins auction for Spanish Flu study

Jonathan Cape has acquired at auction a “biography of the 1919 Spanish ‘flu pandemic’”. Alex Bowler, editorial director at Jonathan Cape, bought world rights after a three-way auction to Laura Spinney’s book from David Miller at Rogers, Coleridge & White. Bowler said: “Laura’s aim is a... Continue reading at The Bookseller

[ The Bookseller | 2015-06-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #alex bowler #jonathan cape #david miller #coleridge white


Google Launches Key Ad Tech Tools for Publishers and Marketers

Google is bringing a clearer picture of advertising to the mobile world with three tech advancements it announced at a company conference in the Florida Keys today. With Neal Mohan still at the helm of the display ad business, Google unveiled new services that help advertisers more effectively... Continue reading at AdWeek

[ AdWeek | 2015-06-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital properties #automated system #inventory programmatically #automated fashion