M.J. Rose, the founder of AuthorBuzz, shares her best practices book marketing, pitfalls to avoid, and other challenges of reaching readers. The post AuthorBuzz Founder M.J. Rose’s Best Practices for Marketing appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'
[ Publishing Perspectives | 2015-06-23 00:00:00 UTC ]
With preorders and book-tour pledges, Sourcebooks authors are reaching readers while fundraising for the environment. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-04-20 04:00:00 UTC ]
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Publishers are building up their rights and digital business at Cairo International Book Fair this year, despite regional economic challenges. The post At Cairo Book Fair, Publishers Expand Rights Trade and Marketing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-02-02 17:35:34 UTC ]
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The value channel has been one of the fastest-growing sectors in retail over the past decade in general, if not for books. But opportunities exist—if publishers can make the economics work. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-07-16 04:00:00 UTC ]
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A new annual initiative celebrating the best of bookselling in the UK and Ireland sees 29 Bookshop Heroes hailed for their efforts in reaching readers with books—and beyond. Continue reading at The Bookseller
[ The Bookseller | 2020-11-05 23:21:06 UTC ]
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In her eleventh cookbook, 'How to Eat a Peach: Menus, Stories and Places,' British food writer Diana Henry explores how to craft a menu in every season. We chatted with the author about reaching readers in the States, the rules of menu-making, and what titles she’s looking to add to her vast... Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-04-17 00:00:00 UTC ]
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M.J. Rose, the founder of AuthorBuzz, shares her best practices book marketing, pitfalls to avoid, and other challenges of reaching readers. The post AuthorBuzz Founder M.J. Rose’s Best Practices for Marketing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-06-23 00:00:00 UTC ]
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A consistent brand online is the key quality publishers need, according to speakers at the... Continue reading at The Bookseller
[ The Bookseller | 2013-11-15 00:00:00 UTC ]
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Dr. Seuss, meet Harry Potter. Barbara Marcus, the former president of children's book publishing at Scholastic—the U.S. home of the Hogwarts wizard—has been named president and publisher of Random House Children's Books. The world's largest children's house publishes The Cat in the Hat and every... Continue reading at Crains New York
[ Crains New York | 2012-09-06 00:00:00 UTC ]
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