A 20-person team at Hearst Magazines has brought four different consumer products to market since last October. It sees a mandate to serve the needs of its existing audience. The post Hearst’s latest digital subs foray is $100 per year exercise videos appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2019-07-11 04:01:02 UTC ]
News tagged with:
#hearst magazines
#post hearst
#consumer products
#existing audience
#hearst
Joe Ripp, the newly installed CEO at Time Inc., has spent the first eight weeks on the job firing up his troops for the company's spinoff from Time Warner next year. On Wednesday, he seemed intent on rallying the magazine industry as a whole."We're not really competing with each other," Mr. Ripp... Continue reading at Advertising Age
[ Advertising Age | 2013-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#magazine industry
#joe ripp
#magazine business
#united front
Warren Buffett, perhaps surprisingly, has seen Breaking Bad and says the character he most identifies with is Saul. Read into that what you will. -- Bloomberg video above Chicago is a time zone away from the ocean, so it's no surprise there is an overflow of excellent steak houses. The good... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2013-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#duly noted
#warren buffett
#breaking bad
When Vice first appeared on Ad Age's Magazine A-List in 2010, it raised more than few eyebrows among industry stalwarts. For one thing, it was the first free-distribution magazine Ad Age had ever honored. And another thing—OK, the main thing—Vice is a cheerfully irreverent, quasi-rude... Continue reading at Crains New York
[ Crains New York | 2013-10-22 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#distribution channels
#$175 million
#$1 billion
#heavy metal
#million copies
When Vice first appeared on Ad Age's Magazine A-List in 2010, it raised more than few eyebrows among industry stalwarts. For one thing, it was the first free-distribution magazine Ad Age had ever honored. And another thing -- OK, the main thing -- Vice is a cheerfully irreverent, quasi-rude... Continue reading at Advertising Age
[ Advertising Age | 2013-10-21 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#cheerfully irreverent
#hbo --
#news magazine
#ad pages
#global distribution
David Beckham will hold a "groundbreaking" global digital book signing event on 30th... Continue reading at The Bookseller
[ The Bookseller | 2013-10-21 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#david beckham
When Conde Nast closed Gourmet in 2009, the company staked much of its epicurean business on Bon Appetit, a staid magazine with a big circulation but little traction outside the food category. But soon enough Conde Nast took another risk, assigning the title's reinvigoration to a pair of leaders... Continue reading at Advertising Age
[ Advertising Age | 2013-10-21 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#magazine a-list
#bon appetit
#conde nast
Robert Kasher, a consultant with Firstsource and digi-EXPress, argues that automating publishing rights and permission should be a priority for the digital age. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-10-21 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital strategies
#digital age
Hearst is partnering with Dreamworks' AwesomenessTV, a YouTube channel popular among teens, to create both a new channel and a multi-channel network around the Seventeen magazine brand. AwesomenessTV will handle the Seventeen channel's programming, Hearst said in a statement. Original shows and... Continue reading at AdWeek
[ AdWeek | 2013-10-16 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#gossip girl
#growing importance
#key player
#revealed plans
#cosmopolitan brand
It was just more than a year ago that Ev Williams and Biz Stone created the publishing platform Medium. The Internet officially met the site in August 2012, and since then, Medium’s popularity has grown enough for even the most ske ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-10-15 00:00:00 UTC ]
More news stories like this |
Hearst Magazine is moving Country Living's editorial operations to Birmingham, Ala., from its current location in New York, the company said Monday. Current edit staffers, who learned of the news Monday afternoon, will not make the move.Country Living's full-time edit staff in New York is "a... Continue reading at Crains New York
[ Crains New York | 2013-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#ann arbor
#newport beach
#southern living
#cooking light
#staff members
#dennis publishing
Are digital sellers undermining the move to automated buying? For a long time, online publishers have worried that the shift to programmatic would undercut their premium business. Some have even created their own private exchanges and are c ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital publishers
#long time
#online publishers
#private exchanges
Responding to growing Washington attacks on data brokers, the Direct Marketing Association is mounting its biggest defense by unveiling a new study Monday during its annual conference in Chicago. The study quantifies how much of the economy is driven by companies that use consumer-level data to... Continue reading at AdWeek
[ AdWeek | 2013-10-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#19th century
#political organizations
The 25th anniversary of We’re Going on a Bear Hunt by Michael Rosen and Helen Oxenbury in... Continue reading at The Bookseller
[ The Bookseller | 2013-10-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#bear hunt
#25th anniversary
#michael rosen
#helen oxenbury
As digital publishing slowly but surely comes to eclipse traditional, printed media a big question arises: what happens to the publishing schedule when there are no fixed dealines? This is a problem being tackled head on by the Financial Time ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-10-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital publishing
#printed media
#publishing schedule
What good is native advertising if it doesn't talk like a native?To help advertisers, media companies are building teams, often called studios, that create sponsored content for advertisers. Here's a look at four publishers, and how their sponsored-content teams shape up.BuzzFeed Continue... Continue reading at Advertising Age
[ Advertising Age | 2013-10-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#native advertising
#sponsored content
#media companies
Hearst Magazine is moving Country Living's editorial operations to Birmingham, Ala., from its current location in New York, the company said Monday. Current edit staffers, who learned of the news Monday afternoon, will not make the move.Country Living's full-time edit staff in New York is "a... Continue reading at Advertising Age
[ Advertising Age | 2013-10-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#editorial operations
#current location
#country living
#business side
McDonald's Happy Meal: Books will be served with one of four original titles in Happy Meals for two weeks in the month of November. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-10-13 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#books included
#original titles
#happy meals
Author Val McDermid tells the BBC's Nick Higham about her latest book Cross and Burn, the eighth novel in The Wire in the Blood series. Continue reading at BBC World
[ BBC World | 2013-10-11 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#val mcdermid
#nick higham
Otis Chandler, Richard Nash, Dominique Raccah, Charlie Redmayne, John Sargent are the five personalities in the running for FutureBooks' Most Inspiring Digital Person. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-10-11 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#futurebook shortlists
#richard nash
#dominique raccah
#charlie redmayne
#john sargent
It's 2050. Somehow we haven't joined the dinosaurs in extinction, succumbed to the Secret Society of Super Villains, or been raptured up to the clouds. And the robots are friendly, not evil. Futurologist and environmentalist Sir Jonathan Porritt's The World We Made: Alex McKay's Story from 2050,... Continue reading at Fast Company
[ Fast Company | 2013-10-11 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#space odyssey
#parting gift
#science fiction
#spent years