Hearst is partnering with Dreamworks' AwesomenessTV, a YouTube channel popular among teens, to create both a new channel and a multi-channel network around the Seventeen magazine brand. AwesomenessTV will handle the Seventeen channel's programming, Hearst said in a statement. Original shows and tutorials are in the works, per Hearst, with topics to include fashion, beauty and relationships. And according to The Wall Street Journal, AwesomenessTV has big content plans. "You might one day see a scripted version of a show like 'Gossip Girl' on the Seventeen channel," AwesomenessTV CEO Brian Robbins told the paper. On the MCN side, Hearst said users can create new channels under the Seventeen umbrella. "Our partnership with AwesomenessTV speaks to the growing importance of digital video content and Hearst’s commitment to being a key player in the creation and distribution of entertaining programming, wherever, whenever and however people want it," said Hearst Magazines president David Carey in a statement. "AwesomenessTV is a leader in this area and we are very excited to join with them to expand Seventeen across the fastest growing platform to build its ever-expanding fan base." Hearst announced the new YouTube effort on Tuesday at its "magazine Upfront," where the publisher also revealed plans for two live conferences centered around the Cosmopolitan brand. Continue reading at 'AdWeek'
[ AdWeek | 2013-10-16 00:00:00 UTC ]
Susan Wojcicki, best known as the head of YouTube but also a key player in convincing the book world to allow Google to scan books into its search engine, died of lung cancer on August 9. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-08-14 04:00:00 UTC ]
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More than 30 years ago Annika Pergament drove up the coast, starting in Florida, in search of her first journalism job after graduate school—her trunk filled with tapes of herself as a news anchor. She landed a gig in television news just several hundred miles later."I hit every news station on... Continue reading at Crains New York
[ Crains New York | 2024-04-23 20:44:42 UTC ]
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Media execs took stage at the Digiday Publishing Summit to discuss the growing importance of ROI in ad campaigns this year. Continue reading at Digiday
[ Digiday | 2023-09-22 04:01:00 UTC ]
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Barnes is a key player in the region's so-called entrepreneurial eco-system, working particularly to build startups through networking sessions and workshops. Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2019-10-30 22:08:00 UTC ]
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Fane has revealed plans for international expansion, with the production company to open a new office in Australia. Continue reading at The Bookseller
[ The Bookseller | 2019-10-22 14:39:35 UTC ]
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The BBC has revealed plans for a special 2D animated adaptation of Sir Michael Morpurgo’s children’s book Mimi and the Mountain Dragon. Continue reading at The Bookseller
[ The Bookseller | 2019-08-18 15:46:37 UTC ]
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W H Smith has revealed plans to refit its post office stores with a bigger emphasis on books. Continue reading at The Bookseller
[ The Bookseller | 2019-04-12 00:00:00 UTC ]
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The growing importance of book podcasts is to be recognised at the FutureBook Awards for the first time, with a specific category for podcasters. The awards, which take place at FutureBook Live, The Bookseller’s annual publishing conference, recognise innovation and excellence across the book... Continue reading at The Bookseller
[ The Bookseller | 2018-09-14 00:00:00 UTC ]
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At the Digiday Video Anywhere Summit, Digiday sat down with industry leaders to discuss the growing importance of over-the-top video. The post Digiday Research: Digital publishers flock to OTT appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-01-19 00:00:00 UTC ]
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In a year when publishers have been talking about the "pivot to video," Cond Nast has some hard-won lessons to impartfor example, success in video can have less to do with quick-hit food clips than TV and even movie-length fare. Today, Cond Nast Entertainment is garnering a billion monthly views... Continue reading at Advertising Age
[ Advertising Age | 2017-12-21 00:00:00 UTC ]
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Northamptonshire County Council has revealed plans to close up to 28 of the county’s libraries in a move that would be "completely unacceptable and completely monstrous" according to Alan Moore, Northampton resident and "Watchmen" creator. Continue reading at The Bookseller
[ The Bookseller | 2017-11-30 00:00:00 UTC ]
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A key player in the Danish publishing market has launched a new publishing house in Sweden: can doubling her market mean twice the success? The post Danish Publisher Politiken Launches Polaris Publishing in Sweden appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-11-22 00:00:00 UTC ]
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Walsall Council has revealed plans to cut the libraries in the borough from 16 to one in a bid to help make £86m worth of savings, the BBC has reported. Continue reading at The Bookseller
[ The Bookseller | 2016-10-22 00:00:00 UTC ]
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With economic shrinkage forecast to continue, Brazil's publishing industry battles educational and distribution challenges: 'We've had to reinvent ourselves,' says a key player in the book business. The post ‘Expand the Number of Readers’: Brazil’s Miriam Gabbai appeared first on Publishing... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-07-29 00:00:00 UTC ]
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Publishers have flooded Twitter with video clips this week as they cover police shootings of civilians in Louisiana and Minnesota, and a shooting in Dallas Thursday night that killed five police officers. To help viewers stay informed, Twitter's recently-launched Watch Mode seems to be getting... Continue reading at AdWeek
[ AdWeek | 2016-07-08 00:00:00 UTC ]
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Rachael Jolley, editor of global freedom of expression magazine, Index on Censorship, has spoken out about the growing importance of public libraries for freedom of expression saying "at the heart of any library is the idea of a freedom to think and discover”. Continue reading at The Bookseller
[ The Bookseller | 2016-03-04 00:00:00 UTC ]
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Barnes and Noble has revealed plans to launch a new "prototype" store later this year, a US conference has heard. Continue reading at The Bookseller
[ The Bookseller | 2016-02-26 00:00:00 UTC ]
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HarperCollins Children’s Books has acquired a young adult trilogy concept, set in New York in 2118, by Alloy Entertainment, the entertainment company behind TV hits "Gossip Girl" and "Pretty Little Liars". Continue reading at The Bookseller
[ The Bookseller | 2016-02-19 00:00:00 UTC ]
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The Bookseller's Futurebook conference in London last Friday focused on the growing importance of security, mobile readers and open access. The post Talk of Security, Mobile and “Open” Dominate UK’s Futurebook Confab appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-12-07 00:00:00 UTC ]
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