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From Feb. 2 through Feb. 15, McDonald's will be replacing its usual Happy Meal prize with a children's book. Continue reading at 'The Christian Science Monitor'
[ The Christian Science Monitor | 2016-02-06 00:00:00 UTC ]
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McDonald's Happy Meal: Books will be served with one of four original titles in Happy Meals for two weeks in the month of November. Continue reading at 'The Christian Science Monitor'
[ The Christian Science Monitor | 2013-10-13 00:00:00 UTC ]
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McDonald's just might become the country's largest children's book publisher for the month of November.The chain, which typically offers toys in its kids meals, will package four original children's books carrying a nutritional message Nov. 1 through Nov. 14 with its Happy Meals, the beginning... Continue reading at 'Advertising Age'
[ Advertising Age | 2013-10-09 00:00:00 UTC ]
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McDonald’s in the UK are replacing the toys that come with Happy Meals with educational books to help boost literacy; they plan to distribute 15 million books by the end of 2014. Continue reading at 'Publishing Perspectives'
[ Publishing Perspectives | 2013-01-31 00:00:00 UTC ]
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#educational books