McDonald's just might become the country's largest children's book publisher for the month of November.The chain, which typically offers toys in its kids meals, will package four original children's books carrying a nutritional message Nov. 1 through Nov. 14 with its Happy Meals, the beginning of a massive children's book push expected to last for several years. The chain said it expects to distribute 20 million books in that two-week promotion window.The books, self-published by McDonald's, will be based on company characters -- but not the Hamburglar or Ronald McDonald. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2013-10-09 00:00:00 UTC ]
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McDonald's just might become the country's largest children's book publisher for the month of November.The chain, which typically offers toys in its kids meals, will package four original children's books carrying a nutritional message Nov. 1 through Nov. 14 with its Happy Meals, the beginning... Continue reading at Advertising Age
[ Advertising Age | 2013-10-09 00:00:00 UTC ]
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McDonalds is giving away 20m copies of four original children's books about nutrition, while a similar giveaway in the 1970s focused on classics—reflecting a change in cultural priorities. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-11-01 00:00:00 UTC ]
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From Feb. 2 through Feb. 15, McDonald's will be replacing its usual Happy Meal prize with a children's book. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2016-02-06 00:00:00 UTC ]
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McDonald's Happy Meal: Books will be served with one of four original titles in Happy Meals for two weeks in the month of November. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-10-13 00:00:00 UTC ]
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America’s Test Kitchen, the Boston-based publisher and multimedia company best known for its eponymous public television show, is partnering with Sourcebooks to launch a line of children's books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-10-19 00:00:00 UTC ]
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Calling books 'an important piece of building a better future,' McDonald's Canada partners with children's publisher Kids Can Press in a book promotion. The post Canadian-Specific Content Served in Kids Can Book Promotion with McDonald’s Canada appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-05-22 00:00:00 UTC ]
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Nobel laureate Jon Fosse's sense for 'what it’s like for a child to familiarize themselves with world,' says Giona Winje, infuses the books coming to Bologna. The post Children’s Book Rights: Jon Fosse’s Kids’ Books Go to Bologna appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2024-03-22 20:31:00 UTC ]
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We're bringing you the 20 best Kindle books for kids. All are either free for all or free with a Kindle Unlimited subscription. Continue reading at Book Riot
[ Book Riot | 2020-06-12 10:33:52 UTC ]
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Rakonto is teaching kids critical thinking skills by making them the authors of their own children’s books. A new children’s book has an unexpected author: a seventh-grader from rural India who, until earlier this year, hadn’t considered himself a storyteller. The book, now part of a project on... Continue reading at Fast Company
[ Fast Company | 2017-12-04 00:00:00 UTC ]
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Sales of adult trade books fell 13.1% in October compared to October 2015, while sales in the children’s/young adult segment rose 1.9%. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-03-22 00:00:00 UTC ]
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Readers, authors, and publishers gathered together in downtown Brooklyn on September 17 and 18 for the 11th annual Brooklyn Book Festival, featuring programs for both children and adults. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-09-22 00:00:00 UTC ]
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The growth of English-language book sales in continental Europe is on the rise, fueled by interest generated on TikTok and fed in large part by Amazon. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-04-16 04:00:00 UTC ]
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Many trade visitors packing for the Bologna Children's Book Fair will be at conference sessions in the 'International Kids Licensing Days' series. The post Children’s Book Rights: Bologna’s Fourth ‘Kids Licensing Days’ Conference appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2024-03-22 21:31:02 UTC ]
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The Dandelion's Tale by Margaret Anne Suggs is being published by Graffeg Books and helps children understand more about immigration. The post In Wales: Graffeg Buys World Rights to a Kids’ Book on Immigration appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2024-01-12 18:03:28 UTC ]
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In her farewell as a PW columnist, Sari Feldman reflects on the importance of reading instruction, inspired by her new full-time gig: grandmother. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-12-15 05:00:00 UTC ]
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Forthcoming titles from religion and spirituality publishers aim to get families talking about right-to-life messaging, sex trafficking, climate change, houselessness, gender roles, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-09-22 04:00:00 UTC ]
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Faith-based publishers are putting out books to support the whole family in a difficult time. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-09-22 04:00:00 UTC ]
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The Oscar-nominated actor’s new memoir is at once a Hollywood air kiss and a moving tribute to a happy marriage that ended too soon. Continue reading at The New York Times
[ The New York Times | 2023-08-01 09:01:10 UTC ]
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Patricia J. Murphy, author of the picture book ‘Mama, Look!’ and dozens of other titles, explores how spirituality can help with difficult emotions in a new children’s book, ‘God is Everywhere: Wise Words for Little Ones.’ Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-06-06 04:00:00 UTC ]
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