Brain Food: McDonald's to Push Kids' Books in Happy Meals

McDonald's just might become the country's largest children's book publisher for the month of November.The chain, which typically offers toys in its kids meals, will package four original children's books carrying a nutritional message Nov. 1 through Nov. 14 with its Happy Meals, the beginning of a massive children's book push expected to last for several years. The chain said it expects to distribute 20 million books in that two-week promotion window.The books, self-published by McDonald's, will be based on company characters -- but not the Hamburglar or Ronald McDonald. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2013-10-09 00:00:00 UTC ]

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Malcolm Turnbull book publisher has list of 'legion' recipients of unauthorised copies

Publisher reaches settlement with Scott Morrison’s adviser Nico Louw. Asked whether senior political figures were among those sent the memoir, CEO says, ‘How senior do you want?’ Some of the biggest names in politics will be drawn into the controversy over pirating of Malcolm Turnbull’s... Continue reading at The Guardian

[ The Guardian | 2020-04-22 04:05:30 UTC ]
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Children’s Books in China 2020: More Original Children’s Titles

Chinese publishers, authors, and illustrators are united in their quest to deliver unique plots and creative ideas. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-04-17 04:00:00 UTC ]
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Iconic book publisher Simon & Schuster is on auction block

ViacomCBS puts Simon & Schuster up for sale. The publishing house is not a core asset, and the newly merged ViacomCBS is looking to shed properties. Continue reading at Los Angeles Times

[ Los Angeles Times | 2020-03-04 17:33:53 UTC ]
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Q&A: Reagan Arthur on taking the reins of book publisher Alfred A. Knopf

Reagan Arthur on becoming head of Alfred A. Knopf, publisher of Toni Morrison, Stieg Larsson and many others. Continue reading at Los Angeles Times

[ Los Angeles Times | 2020-01-29 21:12:26 UTC ]
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Russia’s Clever Media Group Eyes Asian Markets in the New Year

With ongoing operations in Europe and North America, the Russian children's book publisher will focus in 2020 on Japan, China, and Vietnam. The post Russia’s Clever Media Group Eyes Asian Markets in the New Year appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-01-08 06:30:30 UTC ]
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Scholastic's operating income rises 7% in 2020 second quarter

The Scholastic Corporation has revealed a 7% rise in operating income in the second quarter of the fiscal year, as c.e.o. Richard Robinson said the firm "continued to stand out as the world’s leading children’s book publisher and distributor". Continue reading at The Bookseller

[ The Bookseller | 2019-12-23 08:45:28 UTC ]
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Former book publisher creates educational courses for adults

In 2006, while visiting his daughter at Bard College, Steven Schragis didn't just attend the faculty's mini talks for parents; he came home with a plan for a company that would make continuing... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2019-10-17 11:30:00 UTC ]
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Obituary: Richard Jackson

Legendary children’s book publisher, editor, and author Richard “Dick” Jackson died on October 2 from complications of multiple myeloma at his home in Towson, Md. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-10-04 04:00:00 UTC ]
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Children's Conference 2019: Q&A with Scholastic UK's Catherine Bell

The woman at the helm of one of the UK’s largest children’s specialists discusses the challenges and opportunities in the modern-day global publishing market.   Continue reading at The Bookseller

[ The Bookseller | 2019-09-09 21:54:50 UTC ]
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Richard Charkin in France: Serendipity

'We should never underestimate the role of unanticipated good fortune' in publishing success, writes book publisher Richard Charkin. The post Richard Charkin in France: Serendipity appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-08-23 05:30:41 UTC ]
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John Sansom obituary

My friend John Sansom, who has died aged 82, was a prolific art book publisher who made a huge contribution to the post-1970s culture boom, during which modern British art went from being overlooked and somewhat provincial to having high international standing.His Bristol-based Redcliffe Press,... Continue reading at The Guardian

[ The Guardian | 2019-08-21 13:58:41 UTC ]
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Frank Zappa coloring book to be released by L.A. publisher this fall

Legendary oddball musician Frank Zappa, known for his jazz-rock fusion and bizarre sensibilities, will be the subject of a new coloring book. Los Angeles animation studio and book publisher Fantoons will release “The Frank Zappa Coloring Book” this fall, giving fans of Zappa a chance to add... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-06-27 22:40:00 UTC ]
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Former editor launches electronic music publisher Velocity Press

A newly formed electronic music book publisher, Velocity Press, has launched with a book promising to be “a radical reworking of British dance music’s origin story”. Continue reading at The Bookseller

[ The Bookseller | 2019-06-20 07:05:53 UTC ]
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HarperCollins UK profits double due to Tolkien TV deal with Amazon

Boost from rights sale for multi-series adaptation, as eBooks continue to declineThe publisher HarperCollins UK has more than doubled its profits thanks to a hugely lucrative deal with Amazon for the rights to make multiple TV series based on The Lord of the Rings for its global streaming... Continue reading at The Guardian

[ The Guardian | 2019-04-04 00:00:00 UTC ]
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Book Depot Buys Kidsbooks

Canadian bargain book wholesaler Book Depot has acquired the Chicago children’s book publisher Kidsbooks, its second purchase of a book publisher in two years. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-04-02 00:00:00 UTC ]
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Bologna 2019: Bart Moeyaert Wins Astrid Lindgren Memorial Award

Flemish author Bart Moeyaert is the winner of the 2019 Astrid Lindgren Memorial Award, the world’s largest children’s book prize. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-04-02 00:00:00 UTC ]
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Children’s Books in China 2019: Thinkingdom Children’s Books

For Thinkingdom Children’s Books, the main goal in creating its first series of original children’s picture books goes beyond “helping every kid to become a book lover,” which has been the company’s motto since 2003. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-03-15 00:00:00 UTC ]
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F+W Media Files Chapter 11, Will Sell Assets

A failed attempt to shift the magazine and book publisher's business to an e-commerce model has led F+W to sell both its books division, which has revenues of $22 million, and It's communities group, which had sales of almost $68 million. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-03-12 00:00:00 UTC ]
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Milo Yiannopoulos drops his lawsuit against Simon & Schuster

Right wing troll Milo Yiannopoulos has officially dropped his lawsuit against Simon & Schuster. Last July, he announced he was suing the book publisher for wrongfully terminating a contract for his book, Dangerous, after Yiannopoulos made comments that seemed to defend pedophilia. The suit... Continue reading at Fast Company

[ Fast Company | 2018-02-20 00:00:00 UTC ]
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This 11-Year-Old Reporter Would Love to Interview Elon Musk

For the latest episode of the podcast Scholastic Reads, the children's book publisher did something a little different. It shifted the focus onto some of the young folks who make up its dynamic News Kids reporting endeavor. Dialing in from various cities around the country to chat with the... Continue reading at AdWeek

[ AdWeek | 2017-05-13 00:00:00 UTC ]
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