Google and Facebook Are Our Frenemy. Beware.

Google, Facebook, Twitter and any other social platform you care to name would at one time have gone to the corporate stake to defend the idea that they are not publishers or actively engaged in acts of journalism.   Things are changing rapidly. .. Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2015-04-30 00:00:00 UTC ]
News tagged with: #social platform #changing rapidly

Other news stories related to: "Google and Facebook Are Our Frenemy. Beware."


How One Publisher Is Using Data to Make Insanely Viral Facebook Videos for Millennial Moms

This spring, Blossom posted a Facebook video that began with an image of women's underwear and featured seven tidy hacks for organizing your clothes. The post racked up a staggering 382 million views and nearly 12 million shares, making it the most viral video in Facebook history, according to... Continue reading at AdWeek

[ AdWeek | 2017-08-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #viral video #facebook video #millennial moms


Facebook, Airbnb show anti-Nazi stance with user clear out

When white supremacists plan rallies like the one a few days ago in Charlottesville, United States, they often organise their events on Facebook, pay for supplies with PayPal​, book their lodging with Airbnb​ and ride with Uber. Continue reading at Stuff

[ Stuff | 2017-08-18 00:00:00 UTC ]
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Mark Zuckerberg on Charlottesville: Facebook will remove violent threats

CEO says Facebook is ‘watching closely’ and will ‘take down threats of physical harm’, joining raft of tech companies purging white nationalists and neo-NazisMark Zuckerberg broke his silence on the white supremacist violence in Charlottesville last weekend, writing in a Facebook post Wednesday... Continue reading at The Guardian

[ The Guardian | 2017-08-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #white nationalist #physical harm #mark zuckerberg #watching closely


Facebook, Airbnb Go on Offense Against Nazis After Violence

When white supremacists plan rallies like the one a few days ago in Charlottesville, Virginia, they often organize their events on Facebook, pay for supplies with PayPal, book their lodging with Airbnb and ride with Uber. Tech companies, for their part, have been taking pains to distance... Continue reading at Advertising Age

[ Advertising Age | 2017-08-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #like-minded people


Nielsen ratings give credit for Facebook, YouTube and Hulu views

Media ratings giant Nielsen announced today that publishers will now get credit for digital video content aired on Facebook, Hulu and YouTube. "Through capturing this audience, Nielsen is providing publishers, agencies and advertisers with a better p... Continue reading at Engadget

[ Engadget | 2017-08-15 00:00:00 UTC ]
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Facebook takes on TV and YouTube with revamped video offering

The new feature, Watch, lets users discover videos from outside their feed more easily, and will also dabble in original contentFacebook has revamped its video offering, creating a new, TV-like rival to YouTube and dabbling in original content in a bid to get people to spend even more time on... Continue reading at The Guardian

[ The Guardian | 2017-08-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #original content


Facebook Reveals 'Watch,' Its YouTube Competitor and TV Clone

Facebook announced Wednesday that it has invented, well, television.The social network finally revealed the details behind a new video hub that it had been developing for months. It has been in talks with publishers and networks to deliver new shows and a revamped video section to host the... Continue reading at Advertising Age

[ Advertising Age | 2017-08-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #national geographic #business insider #mobile app #video hub #ae networks #facebook reveals


Here Are the Shows Coming Exclusively to Facebook Watch, Its New Original Video Hub

Late Wednesday night, Facebook announced the roll-out of its TV-like programming slate for its new vertical called Watch, which will feature original shows from dozens of publishers and companies. NASA, Mashable, MLB and more will produce episodic content for viewers to like, comment and keep up... Continue reading at AdWeek

[ AdWeek | 2017-08-10 00:00:00 UTC ]
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Google Is About to Offer Publishers a Feature Similar to Snapchat’s Discover Stories

First, Instagram and Facebook wanted to be more like Snapchat, and now Google evidently does, too. The Wall Street Journal reported today that Google is developing a content system, called Stamp, that's designed to look like information seen via Snapchat's publisher channel Discover. Citing... Continue reading at AdWeek

[ AdWeek | 2017-08-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #offer publishers


Google Said to Offer Publishers A New YouTube Deal

YouTube, on an aggressive push to expand its footprint in online video, is said to be offering publishers more control over their own ad inventory in order to win their business.The site is offering major publishers who choose its backend video player the ability to control ad sales both on... Continue reading at Advertising Age

[ Advertising Age | 2017-08-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #people familiar #ad inventory #online video #aggressive push #offer publishers


Publishers on Facebook Audience Network Can Now Set CPM Targets

Publishers using Facebook Audience Network now have far more control over bidding on their ad placements. Product marketing manager, publisher solutions Amelia Zins introduced CPM Targets (cost per thousand impressions) in a blog post, saying that rather than using price floors to set the... Continue reading at AdWeek

[ AdWeek | 2017-08-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #thousand impressions #ad placements


Pages That Reshare Facebook Videos Are Losing Access to Some Metrics

Facebook announced a revamp of the insights it shares with video creators and publishers on reshares of their videos, as well as with the pages doing the resharing. The social network said in a blog post that the changes were made based on feedback from creators, which sought more information on... Continue reading at AdWeek

[ AdWeek | 2017-07-31 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #facebook announced #video creators


Here Are Some More Details on Facebook’s Upcoming Subscription-Based News Product

More details emerged Thursday on the subscription-based news product announced by Facebook head of news partnerships Campbell Brown earlier this month. Brown said at the Digital Publishing Innovation Summit in New York earlier this month that the social network would begin testing a... Continue reading at AdWeek

[ AdWeek | 2017-07-28 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #begin testing #facebook head


Beware the special sale

In an open letter, chief executive of the Society of Authors Nicola Solomon urges publishers to adhere to a seven-step plan to ensure that special sales do not damage authors’ earnings or lead to a cannibalisation of full-price editions. Continue reading at The Bookseller

[ The Bookseller | 2017-07-28 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #special sales #open letter


Why publishers are testing an old Facebook tool originally designed for brands

Publishers are dusting off Facebook Shop, a tool first rolled out to brands, as they look to develop their affiliate commerce revenues. The post Why publishers are testing an old Facebook tool originally designed for brands appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-07-25 00:00:00 UTC ]
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Publishers of Facebook Instant Articles Can Now Compare Them vs. Their Mobile Web Counterparts

Facebook Wednesday introduced a way for publishers to compare the performance of their Instant Articles with that of the mobile web versions of the same content. The social network debuted its interactive, feature-rich, fast-loading Instant Articles in May 2015. Product manager Mona Sarantakos... Continue reading at AdWeek

[ AdWeek | 2017-07-20 00:00:00 UTC ]
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What Has the Facebook Journalism Project Accomplished in Its First Six Months?

Facebook introduced its Facebook Journalism Project in January, and Thursday, head of news partnerships Campbell Brown and vice president of product Fidji Simo provided an update of its progress at the six-month mark. Brown and Simo said Facebook has met with 2,600 publishers globally since... Continue reading at AdWeek

[ AdWeek | 2017-07-20 00:00:00 UTC ]
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Facebook's Subscription Plan Gives Publishers Hope at Last

Credit: Illustration by Tam Nguyen/Ad AgeFacebook's plan to let publishers sell subscriptions on its platform is renewing some of its media partners' optimism about their future together.Campbell Brown, head of news partnerships at Facebook, confirmed at an industry event this week that the... Continue reading at Advertising Age

[ Advertising Age | 2017-07-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #industry event #news partnerships #campbell brown #media partners #publishers hope


Facebook Is Pursuing a Subscription Tool for News Outlets on Its Site

Facebook’s Instant Articles product allows publishers to post news articles that can be read within Facebook rather than on the publisher’s website. Continue reading at The New York Times

[ The New York Times | 2017-07-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #news outlets


Facebook is throwing publishers a bone in the form of more performance data on Instant Articles

The move could help quantify the monetary benefits of Facebook's fast-loading articles format, which publishers have been souring on. The post Facebook is throwing publishers a bone in the form of more performance data on Instant Articles appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-07-20 00:00:00 UTC ]
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