Five Rodale Titles See Increase in June Ad Pages

Rodale titles Prevention, Women’s Health, Bicycling, Organic Gardening and Runner’s World all experienced increases in ad pages for their June issues in a year-over-year comparison, according to the Publisher’s Information Bureau. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2011-05-13 00:00:00 UTC ]
News tagged with: #womens health #ad pages

Other Publishing stories related to: 'Five Rodale Titles See Increase in June Ad Pages'


How The Sun’s fantasy football newsletter increased retention by 68%

"We are building a more franchise approach to content," said Edward Bearryman, head of content and communities at News UK. "As many brands in the digital space find, bringing in audiences with content is easy, but digital content brands can struggle with loyalty." The post How The Sun’s fantasy... Continue reading at Digiday

[ Digiday | 2019-08-29 04:00:39 UTC ]
More news stories like this | News stories tagged with: #news uk #digital content


AAP’s StatShot Report for January to June of 2019: $6 Billion in Revenue

Combined digital formats comprised 22.3 percent of reported US trade publishing revenue, in the first six months of this year, according to StatShot data. The post AAP’s StatShot Report for January to June of 2019: $6 Billion in Revenue appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-08-28 21:35:09 UTC ]
More news stories like this | News stories tagged with: #post aap #revenue appeared #statshot report #$6 billion #trade publishing


HQ lands Eleanor Wood's first non-fiction title

HQ will publish the first non-fiction title from YA author Eleanor Wood about her journey from “the depths of existential despair” following a traumatic break-up and psychotic episode. Continue reading at The Bookseller

[ The Bookseller | 2019-08-21 09:14:55 UTC ]
More news stories like this | News stories tagged with: #non-fiction title


School & Library Spotlight Fall 2019: Indies Support Title 1 Schools

Literacy efforts flourish in the partnership between independent bookstores and schools serving low-income students. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-08-16 04:00:00 UTC ]
More news stories like this | News stories tagged with: #independent bookstores


1 year in, Hearst Digital Media’s revamped global ad team doubled its revenue

The magazine company has run over 200 global campaign over the last year from its centralized team of 26 people, based in London. The post 1 year in, Hearst Digital Media’s revamped global ad team doubled its revenue appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-08-14 04:01:54 UTC ]
More news stories like this | News stories tagged with: #revenue appeared #magazine company #hearst


3 Publishers Share a Page From Their Experiential Marketing Playbooks

Home of the original Shake Shack and lined by food carts and the sprawling Eataly marketplace, it’s not difficult to find a good meal in Manhattan’s Madison Square Park. Nor is it easy to stand out. Taste of Home found a way, when, last December, it offered passersby a chance to win a dinner... Continue reading at Folio Magazine

[ Folio Magazine | 2019-08-13 15:42:27 UTC ]
More news stories like this | News stories tagged with: #target audience #b2b publications #bottom lines


6 Cozy Mystery Titles With Truly Magnificent Puns

Punny cozy mystery titles have always been among the most fun on bookstore and library shelves. Here are twelve new cozies with puns to make you laugh. Continue reading at Book Riot

[ Book Riot | 2019-08-07 10:38:11 UTC ]
More news stories like this | News stories tagged with: #library shelves #bookstore


Puffin snaps up previously unpublished Dr Seuss title

Puffin Books has snapped up the UK and Commonwealth rights to a previously unpublished Dr Suess book about art history. Continue reading at The Bookseller

[ The Bookseller | 2019-07-29 20:05:57 UTC ]
More news stories like this | News stories tagged with: #puffin snaps #art history #puffin


PRH Added £25 Million to Pearson's First Half Earnings

As Pearson continues to overhaul its education operations, the company said its stake in Penguin Random House contributed £25 million to its adjusted operating profit, up from £22 million in the first half of 2018. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-07-29 04:00:00 UTC ]
More news stories like this | News stories tagged with: #half earnings #penguin random house #pearson


Amazon opens way for apps on Fire TV to sell ads with The Trade Desk, Dataxu

Amazon has struck a deal with The Trade Desk and Dataxu, two sources of online advertising, to deliver commercials to Fire TV. On Friday, Amazon announced the new arrangement developed for media companies that stream video on Fire TV. The video publishers can now set up what are known as... Continue reading at Advertising Age

[ Advertising Age | 2019-07-27 00:05:42 UTC ]
More news stories like this | News stories tagged with: #living rooms #media partners #ad campaigns #share data #ad business #growing rapidly #e-commerce site #$3 billion


Investors Say Data Ambiguity Is Dampening Ad Tech’s Luster

As ad-tech outfits face a tighter and tighter squeeze from industry consolidation and impending regulations surrounding data privacy, investors are starting to take notice and funnel their dollars elsewhere. This was the sentiment heard across the stage at Adweek's NexTech Conference this week,... Continue reading at AdWeek

[ AdWeek | 2019-07-26 18:48:49 UTC ]
More news stories like this | News stories tagged with: #industry consolidation #time warner #digital media


Amazon Q2 Results: 20% Revenue Jump, Smaller Profit Increase

The tech giant had second quarter revenue of $63 billion, while net income rose to $2.6 billion from $2.5 billion in last year's second quarter. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-07-26 04:00:00 UTC ]
More news stories like this | News stories tagged with: #quarter revenue #tech giant


HarperCollins' new digital imprint nets first adult title from Reekles

HarperCollins’ new digital division, One More Chapter, has snapped up the debut adult fiction title from bestselling YA author of The Kissing Booth, Beth Reekles.    Continue reading at The Bookseller

[ The Bookseller | 2019-07-25 16:36:10 UTC ]
More news stories like this | News stories tagged with: #adult title #digital division


Philippa Gregory reimagines young fiction title for HarperCollins

HarperCollins Children’s Books will republish a young fiction novel by Philippa Gregory about a princess called Florizella, this November. Continue reading at The Bookseller

[ The Bookseller | 2019-07-24 14:49:10 UTC ]
More news stories like this | News stories tagged with: #harpercollins children #young fiction #philippa gregory #harpercollins


Movie ad seller National CineMedia launching high-end theater network LuxeNet

In a push to lure high-end brands to the cinema advertising circuit, National CineMedia announced today the launch of LuxeNet, a portfolio of 130 of its premium movie theaters in high-income areas of key U.S. cities. According to Nielsen data, NCM is the country’s most prominent cinema... Continue reading at Advertising Age

[ Advertising Age | 2019-07-24 14:06:00 UTC ]
More news stories like this | News stories tagged with: #great job #selling point #record-breaking year #late 1990s #nielsen


Why Active Interest Media Salvaged 14 Titles From the F+W Bankruptcy

After F+W Media filed for chapter 11 bankruptcy protection and auctioned off its portfolio of 50 magazines earlier this year, Active Interest Media’s Cruz Bay Publishing placed the winning bids for 14 total brands across the Woodworking, Writing, Horticulture and Collectibles Groups, in order... Continue reading at Folio Magazine

[ Folio Magazine | 2019-07-23 18:09:05 UTC ]
More news stories like this | News stories tagged with: #weekly editions #revenue source #ad sales #recently launched #include history #family tree #family history #business side #consumer revenue #early fall


What publishers need to know about ad refresh

Between dealing with ad blockers, ensuring GDPR compliance and keeping up with changing ad viewability standards, digital publishing is hard work. In the pursuit of more revenue, publishers usually focus on either increasing their ad inventory or optimizing the existing ad inventory. Ad refresh... Continue reading at Advertising Age

[ Advertising Age | 2019-07-22 14:00:00 UTC ]
More news stories like this | News stories tagged with: #good candidates #market share #search function #lower cost #ad products #digital publishing


Penguin Publishing to House Former F+W Titles

After placing the winning bid in the auction for the book assets of bankrupt F+W Media, Penguin Random House has completed the purchase of 2,000 titles and that announced the works will become part of the Penguin Publishing Group. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-07-22 04:00:00 UTC ]
More news stories like this | News stories tagged with: #winning bid #penguin random house


Pearson breaks from print with 'digital first' policy for US titles

Pearson will start releasing its updated US titles in digital form first as it breaks with traditional educational publishing and begins phasing out print textbooks. Continue reading at The Bookseller

[ The Bookseller | 2019-07-15 14:01:34 UTC ]
More news stories like this | News stories tagged with: #digital form #print textbooks #pearson