Five new things about online campaigning

In 2017, pro-Labour posts and memes were shared more widely on Facebook than Conservative messages. What has changed since then? Continue reading at 'BBC World'

[ BBC World | 2019-05-13 00:19:58 UTC ]

Other news stories related to: "Five new things about online campaigning"


Mastering MOOCS: Using Open Online Courses to Achieve Your Goals

In a new ebook, Knowledge@Wharton reports on how massive open online courses are helping professionals to meet their career goals. Continue reading at Knowledge@Wharton

[ Knowledge@Wharton | 2015-12-09 00:00:00 UTC ]
More news stories like this |


Could online apps help save indie bookshops?

With fewer than 1,000 stores in the UK, a number of online initiatives are aiming to help shoppers find their way back to local independent bookshopsThe rise of online retailers and ebooks have had a devastating impact on the UK’s independent bookshops. According to the Booksellers Association,... Continue reading at The Guardian

[ The Guardian | 2015-12-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #booksellers association #independent bookshops #devastating impact #online retailers #shoppers find #online apps #fighting back


Lost Neruda Poems Launched with Crowdfunded Publishing Campaign

Two works by Pablo Neruda will debut in English after nonprofit poetry press Copper Canyon raised over $50,000 on Kickstarter to fund the project. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-11-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #pablo neruda


Mashable Shop Is a Native Ad That's Also an Online Store

Digital publishers are looking for all kinds of alternatives to the traditional banner ad. They've typically looked at new ways of fusing editorial and advertising -- sponsored articles, branded videos, etc. -- but Mashable has come up with a way to add e-commerce to the mix.On Cyber Monday... Continue reading at Advertising Age

[ Advertising Age | 2015-11-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #making money #branded videos #digital publishers #online store


Waterstones’ Buy Books for Syria campaign surpasses half-way mark

Waterstones has hit the half-way point in its Buy Books for Syria campaign, having raised £500,000 through book sales to help those affected by the conflict in the Middle East. Continue reading at The Bookseller

[ The Bookseller | 2015-11-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #middle east #book sales #buy books


Campaigners must be 'realistic' about future of libraries

Libraries and campaigners have to be "realistic" about what future libraries can offer as funding cuts mean the Libraries Taskforce was "having to make some trade-offs I'm not thrilled about," its c.e.o Kathy Settle said. Continue reading at The Bookseller

[ The Bookseller | 2015-11-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #kathy settle #funding cuts #libraries taskforce #future libraries


Target's Holiday Campaign Brings a Magical Story to Life Across TV, Digital and Its Stores

Target's taking kids and grown-ups alike on a "holiday odyssey," one that brings shopping and storytelling together in digitally fueled new ways. The Minneapolis-based retailer's 2015 campaign from 72andSunny is rooted in a digital children's book narrated by actor Neil Patrick Harris. The... Continue reading at AdWeek

[ AdWeek | 2015-11-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #retail experience #early december #mary poppins #wonderful world


Vaizey praises library campaign groups in speech

In a speech given at the launch of the Society of Chief Librarians' (SCL) Universal Learning Offer, culture minister Ed Vaizey highlighted the "valuable" role libraries play and praised the commitment of the “remarkable” number of campaign groups fighting to keep them open. Continue reading at The Bookseller

[ The Bookseller | 2015-11-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #chief librarians


Louisiana Booksellers Challenge Online Age-Verification Law

Garden District Book Shop, Octavia Books, and the ABA are among the plaintiffs in a First Amendment suit leveled at a Louisiana law requiring websites to verify the age of Internet users, or face a $10,000 fine. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-11-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #internet users


BAMB sales up 30% in 'most successful' campaign yet

Sales were up by an average of 30% during this year’s Books Are My Bag celebration, making 2015 the “most successful” year for the campaign yet. Continue reading at The Bookseller

[ The Bookseller | 2015-10-28 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #successful year


Literary agencies host online 'Discovery Day'

Curtis Brown and Conville and Walsh are to host a Twitter based event dedicated to "de-mystifying" the publishing process for prospective authors, called Discovery Day Online. Following the literary agencies’ Discovery Days in 2012 and 2013, held at Foyles Charing Cross Road, Discovery Day... Continue reading at The Bookseller

[ The Bookseller | 2015-10-28 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #published author #giving advice #literary agent #literary agencies #curtis brown


Hearst to Target Online Shoppers with New Digital-Only Site

Hearst Magazines has been adapting its traditional magazines to match the speed of the Web, and now it’s starting to apply what it’s learned to new launches.   Hearst is about to unwrap the first of a few new d ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-26 00:00:00 UTC ]
More news stories like this |


2015’s Best Viral Marketing Campaigns in German Media

The fifth annual Virenschleuderpreis, organized by Leander Wattig and the Frankfurt Book Fair, honored five viral marketing campaigns in German media. The post 2015’s Best Viral Marketing Campaigns in German Media appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-10-24 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #german media


Surface Book vs. Surface Pro 4: Picking the best came down to just one thing

We love the Surface Book. We love the Surface Pro 4. But what we haven’t told you yet is the question many of you are asking: Which one is better? And the answer is: the other one. For the last week, we’ve tossed the question back and forth: which one do you like? Why? We both agree that the... Continue reading at PC World

[ PC World | 2015-10-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #spent time #battery life #surface book


The prevalence of online porn drives Playboy to ditch nudity

Sex sells, there's no denying it. This is one of the reasons that such a huge proportion of web traffic is accounted for by porn sites. Just as the internet has changed the face of music, television, movies, and radio, so it has changed the face of print media -- including porn mags. Magazine... Continue reading at Betanews

[ Betanews | 2015-10-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #web traffic


Marketers Look to Diversify Their Online Spending, Survey Finds

Facebook's video ad service is gaining some traction with marketers, who are looking in general to spread ad dollars among more platforms, according to a recent study published by RBC Capital Markets in partnership with Ad Age.Of the 1,000 advertising professionals surveyed, about 11% felt... Continue reading at Advertising Age

[ Advertising Age | 2015-10-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #video advertising #video ads #25% felt #investment perspective #survey finds #online spending


Mobile is still a Missing Piece for Local Indie Online News Publishers

The LION Summit for local independent online news publishers took place in Chicago on Friday and Saturday. In two days of panels, there was plenty of focus on ad-selling strategies and other revenue-generating ideas, but one thing was large ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #missing piece


Buy Books for Syria campaign a 'great success'

Waterstones has said its 'Buy Books For Syria' campaign has already been a “great success” after first few days. While the company could not yet give sales figures for how many titles customers had been bought under the appeal, Sandra Taylor, head of PR and events at Waterstones, said it... Continue reading at The Bookseller

[ The Bookseller | 2015-10-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #great success #buy books


Headley to launch online bookseller Bookman & Black

Goldsboro Books owner David Headley is to launch an international online bookseller next spring, funded by “significant investment” from Headley and his business partner Lee Wilson. Continue reading at The Bookseller

[ The Bookseller | 2015-10-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #significant investment


Big Publishers to Online Advertisers: Trust Us (and No One Else)

Big online publishers have a message for marketers: Stop putting so much faith in technology and realize that we're the only ones you can trust.This argument runs counter to one of the core principles of online advertising. For several years now, the advertising industry has been increasingly... Continue reading at Advertising Age

[ Advertising Age | 2015-10-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #study conducted #large part #smaller publishers