Field & Stream Cover Brings In a New Audience

  Like a lot of covers Field & Stream has put out over the last 119 years, the May issue of the magazine shows a camo-clad hunter, bow in hand, looking ready to prowl off into the wilderness. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2014-05-28 00:00:00 UTC ]

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Khorsandi withdrew from Jhalak Prize for fear of 'alienating' audience

Shappi Khorsandi has expanded on the reasons for her decision to withdraw Nina is Not OK (Ebury) from the Jhalak Prize longlist, saying she wants her writing to be "inclusive" to all her readers. Continue reading at The Bookseller

[ The Bookseller | 2017-01-10 00:00:00 UTC ]
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Cover design round-up: January 2017

The Bookseller's creative editor Danny Arter picks out some of the best in book-cover design to hit bookshop shelves this month. Continue reading at The Bookseller

[ The Bookseller | 2017-01-05 00:00:00 UTC ]
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Reading Up on the Holidays: Book Recommendations From the Field

Our international publishing colleagues tell us which books are on their holiday gift lists this year. We wish you happy holidays and a wonderful New Year. The post Reading Up on the Holidays: Book Recommendations From the Field appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-12-21 00:00:00 UTC ]
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Why BuzzFeed, Time Inc. are bringing the holiday gift guide to Facebook Messenger

Publishers’ first messenger bots primarily served to send out the day’s news, but some are branching out. BuzzFeed and Time Inc. have both launched holiday gift guide bots on Facebook Messenger. For Time Inc., it's a way to see if there's an appetite for its vast library of lifestyle content on... Continue reading at Digiday

[ Digiday | 2016-12-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook messenger #vast library #lifestyle content


Appealing to Diverse Audiences, Essence and Snapchat Launch Third Pop-Up Discover Channel

Snapchat could appeal to more diverse audiences with its latest media partners that are helping reach African-Americans and Hispanics.On Monday, Essence , a magazine celebrating black women, posted its third pop-up Discover channel. Essence was Time Inc.'s first publication on Discover, which is... Continue reading at Advertising Age

[ Advertising Age | 2016-12-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #discover channel #diverse audiences #major publishers #television networks


Noir Press: Bringing Lithuanian Fiction to English Readers

‘Does a Lithuanian author stand a chance in the ocean of books on British bookshop shelves?’ Noir Press’ Stephan Collishaw says he has a good answer. Laura Sintija Černiauskaitė is the Vilnius-born, 39-year-old author who won the 2009 European Union Prize for Literature for her ‘Kvėpavimas į... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-12-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #english readers


Dolly magazine: looking back at 46 years of covers – in pictures

The print edition of Dolly, Australia’s long-running magazine for teenage girls, is closing after more than four decades. Here’s a look back at the changing face of the title that launched the careers of some of the nation’s most famous models• Goodbye, Dolly: December issue will be magazine’s... Continue reading at The Guardian

[ The Guardian | 2016-12-01 00:00:00 UTC ]
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Cover Story: 'The Girl Who Knew Too Much'

When Jayne Ann Krentz decided to take her 19th century Amanda Quick mysteries into the 20th century, the look of the novels needed a thoroughly modern update. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-29 00:00:00 UTC ]
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4 Steps Toward Harnessing The Power of Your Audience Data

[Sponsored] The age of publishing atomization is upon us. In this era, anything and everything is niche. Audiences are smaller and more specific, content is more consumable, data is more meticulous The post 4 Steps Toward Harnessing The Power of Your Audience Data appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-11-18 00:00:00 UTC ]
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Denmark’s Bogforum: Bringing Readers, Authors and Publishers Together

At Denmark's largest book fair, Bogforum, director Andreas Nordkild Poulsen is working on engaging readers and giving publishers and authors a public forum. The post Denmark’s Bogforum: Bringing Readers, Authors and Publishers Together appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-11-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #giving publishers #post denmark #public forum


You can't judge a book by its cover – if you're a robot

An algorithm has been built to predict a book’s genre by its cover. Sadly for online booksellers, it doesn’t do a very good jobBack in September, a report suggested that robots will have eliminated 6% of jobs in the US by 2021. Fortunately for book designers, it doesn’t look as if androids are... Continue reading at The Guardian

[ The Guardian | 2016-11-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #cover design #book based #online booksellers #report suggested


Machine Learning: Can a Computer Judge a Book By Its Cover?

Could software someday design book covers that could be judged—correctly—by human readers? Research in Japan says...it depends. The post Machine Learning: Can a Computer Judge a Book By Its Cover? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-11-14 00:00:00 UTC ]
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How UK publishers are covering the US election

The U.S. election is nearly over. Publishers are using reader interest in politics to gain new audiences through live blogging, video and extra print editions, in addition to the standard social media efforts. Sky News is creating an immersive 360-degree video on the insides of election night.... Continue reading at Digiday

[ Digiday | 2016-11-08 00:00:00 UTC ]
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Facebook Is Bringing Its Ad Network to Apple TV and Roku

Facebook is bringing its ad network to Apple TV and beyond.The social network is feeling for new advertising ground in Apple TV and Roku by delivering ads to apps on those streaming video platforms, according to people familiar with the plans.The test represents an expansion of Facebook Audience... Continue reading at Advertising Age

[ Advertising Age | 2016-11-05 00:00:00 UTC ]
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UAE brings in National Law of Reading

The United Arab Emirates has brought in a National Law of Reading, putting legislative frameworks in place to support the development of reading across the UAE. Continue reading at The Bookseller

[ The Bookseller | 2016-11-03 00:00:00 UTC ]
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Business Insider Challenges Digital Traffic Measurement, Says Its Audience Is Far Higher Than ComScore's Estimate

Business Insider has become the latest large web publisher to challenge an influential arbiter of digital traffic. It is arguing that it has a monthly audience of 328 million people, more than triple the 100 million suggested by ComScore's domestic estimate of 51 million and Google Analytics'... Continue reading at Advertising Age

[ Advertising Age | 2016-10-31 00:00:00 UTC ]
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CNN will bring Anderson Cooper to the Amazon Echo

CNN has made a point of being everywhere its users are, pushing hard to be the first publisher on emerging platforms like Snapchat, Facebook Messenger. This month, it's bringing its TV broadcast to Amazon Echo, an emerging platform projected to grow substantially in the coming years. Instead of... Continue reading at Digiday

[ Digiday | 2016-10-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #emerging platforms #facebook messenger #tv broadcast #coming years #virtual assistant #real time


Think Creepy Clowns Are Scary? Check Out This Bloomberg Businessweek (Middle East) Cover

Think creepy clowns are scary? Check out the nightmare-inducing new cover of the Middle East edition of Bloomberg Businessweek, titled "President Whoever" and subtitled "For the Middle East, does the result of the US presidential election even matter?"The cover mashup of Donald Trump and Hillary... Continue reading at Advertising Age

[ Advertising Age | 2016-10-18 00:00:00 UTC ]
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NAIBA 2016: Younger Booksellers Bring Invigorating Presence

Attendance was up at the New Atlantic Independent Booksellers Association fall conference, held from October 15-17 in Baltimore, Md. The show, which grew by 40 booksellers and 20 exhibit tables, also saw an increased presence from younger booksellers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-10-18 00:00:00 UTC ]
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Hachette to bring in new royalty statement system in 2018

Hachette will be bringing in more regular, clearer and more detailed royalty statements for authors by the end of 2018, the company has said in a letter to its authors. Continue reading at The Bookseller

[ The Bookseller | 2016-10-15 00:00:00 UTC ]
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