Fall of the Banner Ad: The Monster That Swallowed the Web

Twenty years ago last month, a team of well-meaning designers, coders and magazine publishers inadvertently unleashed on an unsuspecting world one of the most misguided and destructive technologies of the Internet age: the web banner ad.   If th ... Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2014-11-06 00:00:00 UTC ]
News tagged with: #banner ad #internet age

Other Publishing stories related to: 'Fall of the Banner Ad: The Monster That Swallowed the Web'


Dan Peres Is the New Editor-in-Chief of Ad Age | People on the Move

[caption id="attachment_182909" align="alignright" width="150"] Dan Peres[/caption] Dan Peres is taking over Ad Age as its next editor-in-chief, succeeding Brian Braiker, who left in April after three years atop the masthead. Peres is best known as the former editor-in-chief of Details, a role... Continue reading at Folio Magazine

[ Folio Magazine | 2020-07-22 20:16:42 UTC ]
More news stories like this | News stories tagged with: #penske media #entertainment executives #yahoo finance #on-air reporter #associate producer #tina sfondeles #chicago sun-times #latest member #presidential campaign #haverstock arrives #private equity #harvard university #visiting fellows #previous editions #tech reporters #harpercollins


Dan Peres Is the New Editor-in-Chief of Ad Age | People on the Move

[caption id="attachment_182909" align="alignright" width="150"] Dan Peres[/caption] Dan Peres is taking over Ad Age as its next editor-in-chief, succeeding Brian Braiker, who left in April after three years atop the masthead. Peres is best known as the former editor-in-chief of Details, a role... Continue reading at Folio Magazine

[ Folio Magazine | 2020-07-22 20:16:42 UTC ]
More news stories like this | News stories tagged with: #penske media #entertainment executives #yahoo finance #on-air reporter #associate producer #tina sfondeles #chicago sun-times #latest member #presidential campaign #haverstock arrives #private equity #harvard university #visiting fellows #previous editions #tech reporters #harpercollins


US revenues fall 12.1% in May, AAP reveals

US publishing revenues fell 12.1% in May compared to the same month in 2019, according to the latest StatShot report by the Association of American Publishers. Continue reading at The Bookseller

[ The Bookseller | 2020-07-13 23:02:03 UTC ]
More news stories like this | News stories tagged with: #american publishers


TikTok Tells Brands Not to ‘Make Ads’ at First-Ever NewFronts

Ahead of TikTok's presentation at the 2020 Digital Content NewFronts, the company released a new umbrella brand called TikTok for Business for its advertiser offerings. TikTok, a newcomer to NewFronts, adapted its vertical-first format for a horizontal presentation. The main message to brands in... Continue reading at AdWeek

[ AdWeek | 2020-06-25 21:01:24 UTC ]
More news stories like this | News stories tagged with: #company released #running ads #digital content


NewFronts Now: Day 2 showcases new generations and shoppable ads

Welcome to Ad Age’s special-edition NewFronts Now newsletter. Check your inbox daily for a roundup of the biggest news, trends, insights and takeaways from IAB’s Digital Content NewFronts. If you're reading this online or in a forwarded email, here's the link to sign up for NewFronts Now.  And... Continue reading at Advertising Age

[ Advertising Age | 2020-06-23 20:11:12 UTC ]
More news stories like this | News stories tagged with: #takeawaysfrom iab #shoppable ads #inbox daily #biggest news #forwarded email #agency executives #digital content


Is the Facebook Ad Boycott an Opportunity for Publishers?

In less than one week, a campaign by a coalition of civil rights groups aimed at encouraging businesses to pause advertising on Facebook's platforms has already achieved some tangible results. Last Thursday, the digital ad agency 360i, a Dentsu Group subsidiary whose clients include Burberry,... Continue reading at Folio Magazine

[ Folio Magazine | 2020-06-23 18:20:35 UTC ]
More news stories like this | News stories tagged with: #marketing spend #vox media #ad dollars #public interest #entire industry #digital content #hearst #digital media


B2B Publishers Call to End Data Misuse in Online Ad Auctions

A group of B2B publishers and ad tech firms are banding together to curtail the harvesting of publisher-specific data from online ad auctions by third-parties, a practice they argue is an unauthorized breach which places their relationships with their audiences at risk. Referred to as data... Continue reading at Folio Magazine

[ Folio Magazine | 2020-06-17 21:29:40 UTC ]
More news stories like this | News stories tagged with: #ip addresses #article pages #ad revenue #demand-side platform #held accountable #bad actors #publishing industry


Boldwood and Ad Lib snare Tiger King book for new e-book venture

Boldwood Books has launched an e-book collaboration with John Blake's Ad Lib, starting with a book that reveals all about the stars of hit Netflix series “Tiger King”. Continue reading at The Bookseller

[ The Bookseller | 2020-06-15 19:13:40 UTC ]
More news stories like this | News stories tagged with: #boldwood books #john blake #ad lib #e-book


Fall 2020 Announcements: Audio

The double-digit sales increases of digital audio reported by many publishers over the past several years continue, with no signs of slowing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-06-12 04:00:00 UTC ]
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Barrington Stoke acquires 'hilarious' tale of a royal family's fall from grace

Barrington Stoke will publish middle-grade story Queen of King Street, written and illustrated by Tom McLaughlin.  Continue reading at The Bookseller

[ The Bookseller | 2020-06-11 16:37:05 UTC ]
More news stories like this | News stories tagged with: #royal family #barrington stoke #king street


The Problem With All The Books Publishing This Fall: Critical Linking, June 10, 2020

A daily roundup of the most interesting and awesome bookish links from around the web! Continue reading at Book Riot

[ Book Riot | 2020-06-10 10:30:05 UTC ]
More news stories like this | News stories tagged with: #critical linking #daily roundup #books publishing


Fourth Estate falls for Day's Failosophy

Fourth Estate has landed Failosophy: A Handbook For When Things Go Wrong, the “essential” new book by Elizabeth Day. Continue reading at The Bookseller

[ The Bookseller | 2020-06-05 02:50:51 UTC ]
More news stories like this | News stories tagged with: #elizabeth day #fourth estate


Heartland Fall Forum's 2020 Show Is Postponed

Heartland Fall Forum, the joint trade show co-hosted by the Midwest Independent Booksellers and Great Lakes Independent Booksellers Associations has been postponed this fall, though there will be virtual events. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-05-28 04:00:00 UTC ]
More news stories like this | News stories tagged with: #virtual events


Two Indie Booksellers Associations Join Forces for Fall Conference

In lieu of in-person gatherings, the Southern Independent Booksellers Alliance and the New Atlantic Independent Booksellers Association will host a combined virtual conference from September 21-25. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-05-28 04:00:00 UTC ]
More news stories like this | News stories tagged with: #fall conference #in-person gatherings #booksellers association


‘A tale of two cities’: The coronavirus is creating a barbell effect for publishers’ ad sales

The coronavirus is causing many publishers to experience of bifurcation of their ad sales that’s led to an evaporation of the mid-sized deal. Many large digital publishers are finding the bulk of their deal flow is smaller deals. There are still the big fish to land with wide-ranging campaigns,... Continue reading at Digiday

[ Digiday | 2020-05-18 04:00:00 UTC ]
More news stories like this | News stories tagged with: #ad sales #big fish #digital publishers


Anemic Ad Sales Impact Meredith’s Q3 Earnings

After a few days of delay, Meredith released its Q3 earnings, which closed on March 31. Starting with the bottom line, adjusted EBITDA totaled $151.8 million, a 5.5% decline versus the same period last year. The top line illustrates why. Overall, the company’s revenue fell 6.5% versus 2019.... Continue reading at Folio Magazine

[ Folio Magazine | 2020-05-14 15:44:55 UTC ]
More news stories like this | News stories tagged with: #digital engagement #roughly half #apple news+ #lead generation #cash flow #high priority


Sally Rooney's Normal People tops UK book charts as readers fall for TV version

Costa award-winning love story of Connell and Marianne takes top slot from David Walliams’ bestselling children’s book SlimeSally Rooney’s Normal People has flown to the top of the UK’s book charts more than two years after it was published, thanks to the release of the TV adaptation starring... Continue reading at The Guardian

[ The Guardian | 2020-05-13 15:44:19 UTC ]
More news stories like this | News stories tagged with: #sally rooney #readers fall #tv version #david walliams #bestselling children #normal people #book charts #daisy edgar-jones #nielsen bookscan #irish author #nielsen #children’s book #uk book


How Publishers Can Monetize the Mobile Web

[caption id="attachment_180434" align="alignright" width="300"] Click image to download the Playbook[/caption] Long before Apple introduced Intelligent Tracking Protection in its Safari browsers—making traffic “anonymous” and untargetable in advertisers’ minds—publishers were struggling to... Continue reading at Folio Magazine

[ Folio Magazine | 2020-05-11 18:00:21 UTC ]
More news stories like this | News stories tagged with: #enable publishers #mobile web #caption id= #driving revenue #coordinated effort #user experience #digital publishing


International Spotlight: Ireland book sales’ value falls 29% in lockdown

Across the Irish Sea the books market has suffered as bookshops have been shuttered, falling by almost a third in value Continue reading at The Bookseller

[ The Bookseller | 2020-05-11 04:31:29 UTC ]
More news stories like this | News stories tagged with: #books market


AD AGE AGENCY REPORT 2020: RANKINGS AND ANALYSIS

Ad Age Agency Report is an annual ranking and analysis of advertising and marketing-services agencies. The report includes rankings based on U.S. and worldwide revenue. We have published Ad Age Agency Report every year since 1945. We published Ad Age Agency Report 2020 on May 11, 2020. A... Continue reading at Advertising Age

[ Advertising Age | 2020-05-10 19:50:00 UTC ]
More news stories like this | News stories tagged with: #agency companies #public relations #top executives #agency websites #agency report #agency missed #ll add #biggest advertisers #agencyreport@adage #email customerservice@adage #print version