#lead generation

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Anemic Ad Sales Impact Meredith’s Q3 Earnings

After a few days of delay, Meredith released its Q3 earnings, which closed on March 31. Starting with the bottom line, adjusted EBITDA totaled $151.8 million, a 5.5% decline versus the same period last year. The top line illustrates why. Overall, the company’s revenue fell 6.5% versus 2019.... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-05-14 15:44:55 UTC ]
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Life After Print: How 3 Magazines Are Navigating Their New Business Models

As consumers and advertisers continue to shift their attention to digital media platforms, traditional print publishers are increasingly coming to the difficult decision that their future doesn’t include a print publication at all—or at least not one with a regular frequency. In the last month... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2019-05-21 14:39:41 UTC ]
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Unlocking the Ad Analytics Ecosystem

[Partner Content] How a regional lifestyle magazine is using lead generation and data appending services to better serve its clients. The post Unlocking the Ad Analytics Ecosystem appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2018-03-27 00:00:00 UTC ]
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