Facebook has a clear policy prohibiting brands from publishing advertising on their pages, but things get murkier when ads take the form of sponsor content. The post Facebook takes hands-off approach to sponsor posts appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2014-03-14 00:00:00 UTC ]
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The tech giant is targeting YouTube's clients with a new ad revenue sharing program for video publishers.Facebook has just made another change to its burgeoning video advertising business. Effective today, Facebook is testing out sharing video ad revenue with video partners. The move is similar... Continue reading at Fast Company
[ Fast Company | 2015-07-02 00:00:00 UTC ]
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Facebook's shiny logo isn't all that's new for the social network today: The outfit's also announced how it plans to split video ad revenue with publishers. Like YouTube, Facebook will give content creators 55 percent of ad revenue and keep the rest,... Continue reading at Engadget
[ Engadget | 2015-07-02 00:00:00 UTC ]
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Lots has changed since Rae Earl wrote her personal diary in the 1980s, which she later converted into the bestselling book My Mad Fat Diary, but the basic pains of transition from teenager to grownup remain the same – and books help us find the way through itWhen my nan used to tell me about... Continue reading at The Guardian
[ The Guardian | 2015-07-01 00:00:00 UTC ]
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Authors must “take up the challenge” to excel at social media, building communities around their work, while publishers must build “meaningful digital experiences powered by social media, data and technology”, Harkable co-founder Will Francis has told The Bookseller’s Marketing and Publicity... Continue reading at The Bookseller
[ The Bookseller | 2015-07-01 00:00:00 UTC ]
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Personal Creations show how long it takes kids to read classic books, from Clifford the Big Red Dog to Harry Potter and the Order of the Phoenix. The post How Long It Takes Kids to Read Popular Books appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-06-30 00:00:00 UTC ]
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After Facebook convinced publishers to go all-in on exclusive content with Instant Articles, it hopes advertisers will do the same. In a presentation at Cannes Lions this week, Facebook's chief product officer Chris Cox showed ad buyers mock-ups of a new mobile format that takes over a screen... Continue reading at AdWeek
[ AdWeek | 2015-06-26 00:00:00 UTC ]
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On January 2, Facebook founder and CEO Mark Zuckerberg announced he would be challenging himself to read a new book every other week in 2015. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-26 00:00:00 UTC ]
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Publishers are ready to ramp up content distribution on Facebook’s Instant Articles in the coming days, people familiar with the matter said, with some newsrooms preparing to post a few dozen stories a day. Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-06-25 00:00:00 UTC ]
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Moviepilot has doubled its traffic in the past year to become the sixth-biggest site for movie buffs. In the process, it’s become highly dependent on Facebook, which supplies 80 percent of its traffic. But well aware that Facebook can turn off the traffic spigot at any time, the site is... Continue reading at Digiday
[ Digiday | 2015-06-24 00:00:00 UTC ]
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#digital magazine
Nominations open for Christianity Today book awards; NirV Bible now available in Anglicized edition. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-24 00:00:00 UTC ]
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New Statesman columnist tweets displeasure after being kicked off social media site, saying she used alias to avoid being trolledFacebook has been accused of putting users at risk “of rape and death threats” by a journalist who was banned from the social networking site for using a... Continue reading at The Guardian
[ The Guardian | 2015-06-24 00:00:00 UTC ]
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Just a few days ago the Electronic Frontier Foundation published its annual Who Has Your Back report looking at how various technology companies treated customer privacy. The report makes for interesting reading, but it also raises some questions. One question that has cropped up several times... Continue reading at Betanews
[ Betanews | 2015-06-22 00:00:00 UTC ]
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Heinz is apologizing after a German man scanned a QR code on the back of one its ketchup bottles -- and it directed him to porn. The company blamed it on an expired domain and offered him a free bottle of ketchup. Heinz isn’t the first -- nor is it, we hope, the last -- brand or publisher to... Continue reading at Digiday
[ Digiday | 2015-06-19 00:00:00 UTC ]
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Ello's mobile app will hit the Apple App store Thursday, about eight months after the ad-free social network launched as an invite-only alternative to Facebook. Continue reading at Los Angeles Times
[ Los Angeles Times | 2015-06-18 00:00:00 UTC ]
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In Brazil this past April and May, 17.34% of all books sold were coloring books — a genre which has dominated the bestseller lists for months. The post The Coloring Book Phenomenon Takes Over Brazil appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-06-18 00:00:00 UTC ]
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As Facebook rolls out its “Instant Articles” initiative, in which news entities such as the New York Times and The Guardian are publishing directly to the social network, instead of just posting links to their own sites, media org ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-06-16 00:00:00 UTC ]
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The buy side has grown fond of blaming publishers for bad viewability rates. But publishers only serve the ads that advertisers design, and those ads are often poor. Now some brands are working directly with publishers to find customs solutions. Last December Burberry teamed with Yahoo to create... Continue reading at Digiday
[ Digiday | 2015-06-11 00:00:00 UTC ]
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When you’re not liking your friends’ photos on Facebook, you’re likely to soon have more opportunities to buy stuff.Facebook is expanding its partnership with Shopify, which helps businesses create online storefronts. Facebook has been testing buy buttons in the News Feed and on businesses’... Continue reading at PC World
[ PC World | 2015-06-11 00:00:00 UTC ]
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Pelican donates book proceeds to Food for the Poor; seven Selah Awards for Baker; nominations open for CSPA and Illumination Awards. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-10 00:00:00 UTC ]
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The rise of Instagram and Facebook, which mute video audio by default, is forcing publishers to rethink their video creation strategies. NowThis and Fusion, for example, are creating video that's "volume agnostic", meaning that they can viewers can watch them with the sound on or off and still... Continue reading at Digiday
[ Digiday | 2015-06-09 00:00:00 UTC ]
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