Harkable's Francis: 'authors must take up challenge of social media'

Authors must “take up the challenge” to excel at social media, building communities around their work, while publishers must build “meaningful digital experiences powered by social media, data and technology”, Harkable co-founder Will Francis has told The Bookseller’s Marketing and Publicity Conference in the first keynote speech of this morning (30th June). But Francis also said that he thought social media users were becoming more passive, and that while social media was not dead, it was “the end of the era of social media as we know, or knew, it”. Continue reading at 'The Bookseller'

[ The Bookseller | 2015-07-01 00:00:00 UTC ]

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Harkable's Francis: 'authors must take up challenge of social media'

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