Facebook Started Indexing News Pages to Determine Which Publishers Belong in Its Ad Archive

Facebook announced that it has begun the process of indexing news pages in order to determine which publishers should be included in the Ad Archive that it introduced in June. The Ad Archive, which is available globally, gives people the ability to search for ads related to politics or issues of national importance, such as... Continue reading at 'AdWeek'

[ AdWeek | 2018-09-19 00:00:00 UTC ]
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Publishers reap the rewards of content ad network bidding wars

Outbrain and Taboola are doing battle over the real estate at the bottom of article pages, and premium publishers are cashing in. The post Publishers reap the rewards of content ad network bidding wars appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-10-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #real estate #article pages #premium publishers


Google strips down its news service to pacify German publishers

Google has a tumultuous history with the German publishing industry, which has long taken issue with the search giant's indexing of news stories. Starting next week, Google Germany will no longer display summaries and image thumbnails for news... Continue reading at Engadget

[ Engadget | 2014-10-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news service #news stories #search giant


MPA Subs Audience Data for Ad Pages

Ad pages are gone and in their place, the MPA has released collection of audience data for magazine brands across the industry. The new initiative, Magazine Media 360, changes the narrative from one of consistent declines—ad pages were down in each of the last 4 years, according to t Continue reading at Folio Magazine

[ Folio Magazine | 2014-09-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad pages #audience data #magazine brands


Facebook Serves Up User Data to Measure Ads on Others' Sites, Apps

Google was supposed to uproot digital advertising's foundation. But Facebook may beat the search giant to the punch.Confirming what has become advertising's latest worst-kept secret, Facebook said it will begin applying its user data to ads shown outside the social network through a retooled... Continue reading at Advertising Age

[ Advertising Age | 2014-09-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad server #actual ads #demand-side platform #buy ads #real-time auctions #company plans


Magazine Metrics Expand Beyond Ad Pages to Digital

For decades, ad pages were one of the key metrics for gauging the overall health of a magazine. But as magazine brands have come to encompass more than just a printed product, publishing industry insiders have been looking for new data that better reflect those changes. This week MPA–The... Continue reading at AdWeek

[ AdWeek | 2014-09-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media buyers #brenda white #managing partner #big loss #total revenue


Adams Publishing Group Acquires The Athens News

The Athens (Ohio)  NEWS, a twice-weekly  newspaper launched in 1977 by Bruce Mitchell, is being sold to Adams Publishing Group (APG) Media of Ohio LLC, a family owned newspaper company with headquarters in Minnesota. Mitchell and ownership ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-09-25 00:00:00 UTC ]
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How Facebook is courting publishers

The social network has built a formidable group of former journalist and publishing execs to forge partnerships with media companies new and old. The post How Facebook is courting publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-09-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing execs #media companies


Short Takes: Religion Publishing News Briefs, September 24, 2014

Name change for Logos; new TV program features Kregel author; Chalice forges partnership with ministry organization. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-09-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #short takes


Brand Publishers Are Ditching Facebook in Favor of Microsites

Brand publishers are more aware that they’re really just renting social media space on Facebook and are moving resources away from the social network. One agency said its clients are pulling away from Facebook in “dramatic numbers”—reallocating their resources to microsites and alternate social... Continue reading at AdWeek

[ AdWeek | 2014-09-22 00:00:00 UTC ]
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Wearables Present a Huge Challenge to News Publishers, and That’s a Good Thing

In the early 90s people balked at the idea of reading the news on a computer, yet if you looked at online services of the day (Compuserve and AOL), user demand would say otherwise. News was consistently among the top activity. Eventually that same demand drove Web 1.0 and by the time Web 2.0... Continue reading at Wired

[ Wired | 2014-09-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news publishers #good thing #online services


Amarillo Globe-News Publisher Puts TV, Radio in Crosshairs

Local TV and radio broadcasters in Amarillo, Texas, consider yourselves on notice: the Amarillo Globe-News smells blood in the water and is coming after your business. That’s because Les Simpson, publisher of the Morris Communications-own ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-09-16 00:00:00 UTC ]
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Short Takes: Religion Publishing News Briefs, Sept. 10, 2014

American Academy of Religion recognizes excellence in scholarship; another big hit for Lysa TerKeurst. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-09-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #short takes #american academy #big hit #lysa terkeurst


Why publishers should cheer Facebook’s click-bait crusade

Reducing the click-bait clutter is just the latest in a series of alterations aimed at filtering the news feed for quality. It looks like long-form publishers have something to celebrate. Sponsor content by Parse.ly. The post Why publishers should cheer Facebook’s click-bait crusade appeared... Continue reading at Digiday

[ Digiday | 2014-08-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sponsor content


Short Takes: Religion Publishing News Briefs, August 27, 2014

Awards and honors for Catholic books and Christian fiction; conferences and trade shows in September and beyond. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #short takes #christian fiction #trade shows


Short Takes: Religion Publishing News Briefs, August 13, 2014

A signing with singing; astronomer/priest honored with Carl Sagan Medal; romance writers recognize winners; a book tour in Amish country; Christian fiction conference coming up. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #short takes #book tour


Authors take out full-page NYT ad to criticize Amazon

There's no sign that Amazon and Hachette are close to burying their ebook hatchet, which has prompted the authors caught in the middle to speak up. One of those affected, Douglas Preston, penned an open letter to Jeff Bezos, requesting that he... Continue reading at Engadget

[ Engadget | 2014-08-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #douglas preston #open letter #jeff bezos


Bestselling authors take out full-page New York Times ad against Amazon

Stephen King and Donna Tartt among those petitioning Amazon to 'stop harming the livelihood of the authors'Readers of the New York Times will have to steel themselves this weekend, as the unseemly brawl between Hachette and Amazon erupts on to the tranquil pages of the Grey Lady. Perhaps the... Continue reading at The Guardian

[ The Guardian | 2014-08-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latest salvo #james patterson #years ahead


Mobile ad success helps Facebook deliver stunning Q2 results

Facebook has smashed all estimates in its earnings and revenue report this week, largely thanks to its robust mobile ad business. The results slapped down any niggling doubts among critics about the social network's ability to transform itself from a simple communication website to a... Continue reading at Betanews

[ Betanews | 2014-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad revenue #mobile devices


Short Takes: Religion Publishing News Briefs, July 23, 2014

New partnership for a new house; book award nominations open; indie honors for two publishers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #short takes


Start Publishing Buys Whiskey Creek Press

A week after adding 795 titles in a deal with Mason Crest, Start Publishing has acquired Whiskey Creek Press and its main romance imprint, Torrid. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mason crest #start publishing