Facebook announced Monday that its Ad Breaks <span aria-describedby="tt" class="glossaryLink " data-cmtooltip=" Monetization Monetization is utilizing existing website traffic or app users to produce revenue, often via ads or affiliate links. Influencers monetize their social media profiles and followings, for example. ">monetization options for video publishers creators are now available in five new languages and... Continue reading at 'AdWeek'
[ AdWeek | 2018-09-24 00:00:00 UTC ]
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Facebook has begun implementing a new feature that can prevent fake news from making it on the social network. It has started killing non-publisher Pages' ability to edit the link previews that appear on the website when they post a story, including... Continue reading at Engadget
[ Engadget | 2017-07-19 00:00:00 UTC ]
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A paywall is coming to Facebook, much to the delight of publishers. Head of news partnerships Campbell Brown made the announcement at the Digital Publishing Innovation Summit in New York Tuesday, as reported by Leon Lazaroff of TheStreet. Her announcement comes just over one week after several... Continue reading at AdWeek
[ AdWeek | 2017-07-19 00:00:00 UTC ]
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Max Winter, author of the novel "Exes," shares 10 old and tired writing "rules" and why you should break them. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-07-14 00:00:00 UTC ]
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Podcast: Shira Brown, head of video partnerships for Billboard and the Hollywood Reporter on how publishers are handling the Facebook/Google duopoly, how established brands can navigate Snapchat, the power of premium video to drive engagement for two iconic trades. Sponsored content by... Continue reading at Digiday
[ Digiday | 2017-07-13 00:00:00 UTC ]
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Le Monde and Le Figaro have paired up to offer a scaled digital ad proposition, and 15 other publishers are pooling audience data to rival the duopoly. The post French publishers are joining forces to take on Google and Facebook appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-07-10 00:00:00 UTC ]
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As publishers continue to give Facebook and Google more ad dollars and control over distribution, a group of outlets including the Wall Street Journal, The New York Times, Washington Post, Tronc and smaller newspapers are banding together. The News Media Alliance--a trade organization that... Continue reading at AdWeek
[ AdWeek | 2017-07-10 00:00:00 UTC ]
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Alliance of 2,000 organizations says the two companies’ dominance in online advertising and traffic has created an unsustainable future for journalismNews outlets are seeking permission from the US Congress for the right to negotiate jointly with Google and Facebook, two companies that dominate... Continue reading at The Guardian
[ The Guardian | 2017-07-10 00:00:00 UTC ]
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For years, news organizations have had little recourse but to cede more distribution and advertising dollars to Facebook and Google, even agreeing to give away articles in the hopes the wider digital audience will pay off in the long run. But as profits continue to decline in journalism, news... Continue reading at Los Angeles Times
[ Los Angeles Times | 2017-07-10 00:00:00 UTC ]
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Apple is said to be making it easier for publishers to place ads in its News app and even solicit micropayments, raising concerns about user experience. Today Apple’s News app is relatively uncluttered by ads. Actually there are very few ads anywhere. Part of the reason for that is that... Continue reading at Fast Company
[ Fast Company | 2017-07-07 00:00:00 UTC ]
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Facebook's decision to bar publishers from altering headlines or descriptions of articles posted to its platform has upset audience development specialists. The post Facebook won’t let people change the headlines in links — and social media managers aren’t pleased appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-07-07 00:00:00 UTC ]
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With ad-blocker penetration approaching 25 percent in North American and 40 percent in Europe, restoring publisher rights and revenues has become a top of mind issue for most digital media and advertising executives. Join a panel of executives from leading publishers for an informative webinar.... Continue reading at Digiday
[ Digiday | 2017-07-07 00:00:00 UTC ]
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Can a guy singing "Satisfy Me" fit into the editorial purview of Cosmopolitan magazine, a publication that typically highlights the opposite end of the male-female sexual flow? In the case of the August 2017 edition, which the Hearst magazine is heralding as its "First-Ever Country Issue," the... Continue reading at AdWeek
[ AdWeek | 2017-07-06 00:00:00 UTC ]
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Peter Ackroyd’s latest non-fiction Queer City (Chatto and Windus), looking at London through the history and experiences of its gay population, has been optioned by Two Halves Pictures for television. Continue reading at The Bookseller
[ The Bookseller | 2017-07-01 00:00:00 UTC ]
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Facebook's ongoing battle against fake news continues, and the social network has a new weapon in its arsenal. To cut down on the amount of spam and fake news appearing in News Feeds, users who post a lot each day will have their visibility reduced. The thinking behind this is that there are... Continue reading at Betanews
[ Betanews | 2017-07-01 00:00:00 UTC ]
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On Wednesday, ProPublica published a report that outlines some pretty bizarre reasoning behind Facebook's approach to hate speech and censorship. Evidence shows that Facebook has a moderation policy that could favor "white men" over "black children,"... Continue reading at Engadget
[ Engadget | 2017-07-01 00:00:00 UTC ]
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“Their job is so much more difficult than it was two years ago," said one publishing executive. The post Inside the Facebook team that’s charged with keeping publishers happy appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-06-29 00:00:00 UTC ]
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Publishers said they buy traffic through Facebook to fill insertion orders, promote new products and make money through arbitrage. The post ‘There’s nothing to be ashamed about’: How publishers approach buying traffic through Facebook appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-06-28 00:00:00 UTC ]
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The news and culture site said after Facebook changed its algorithm a year ago, the publisher's traffic fell 23 percent. The post ‘Life is not fair’: How Salon regrouped after Facebook decimated its traffic appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-06-28 00:00:00 UTC ]
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Ad Age "Media Guy" columnist Simon Dumenco's media roundup for the morning of Wednesday, June 28:Today's accidental theme is ... print media. Seriously. Though faithful readers of this daily media scan know that it's not unusual for me to offer a glimpse of a newspaper front page or magazine... Continue reading at Advertising Age
[ Advertising Age | 2017-06-28 00:00:00 UTC ]
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They love Facebook's ability to turbo-charge their audience growth, but they hate perpetually being the last to know about changes. The post For small publishers, Facebook is often a force for good — and frustration appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-06-28 00:00:00 UTC ]
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