Page 1 of 1 pages
Podcast: Shira Brown, head of video partnerships for Billboard and the Hollywood Reporter on how publishers are handling the Facebook/Google duopoly, how established brands can navigate Snapchat, the power of premium video to drive engagement for two iconic trades. Sponsored content by... Continue reading at 'Digiday'
[ Digiday | 2017-07-13 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#premium video
#hollywood reporter
#established brands
#sponsored content
In an unprecedented show of solidarity, broadcasters and cable networks are taking steps to present a unified front in the advertising marketplace.Effective today (Monday, May 18), the 25-year-old Cabletelevision Advertising Bureau will for the first time add representatives from the broadcast... Continue reading at 'Advertising Age'
[ Advertising Age | 2015-05-19 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#taking steps
#advertising marketplace
#premium video