A roundup of some of our best stories this week: We spoke with publishers about reports that Facebook will start showing ads in the middle of videos. And we spoke with publishers who insist their reporters get an earlier start to their days. Publishers have also found a way to frack more traffic out of older content. And branded podcasting is having a moment -- and will likely mushroom in 2017. Meanwhile, on the other side of the media equation, an anonymous media agency vet tells us that pressure from holding companies and clients alike has lead media agencies in a “downward spiral” to prioritize cost above all else. The post Best of the week: Publishers weigh in on mid-roll Facebook ads and earlier start times appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2017-01-14 00:00:00 UTC ]
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#media equation
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. You can get an audio version of this briefing on your Alexa device; sign up... Continue reading at Advertising Age
[ Advertising Age | 2019-10-25 10:25:54 UTC ]
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Facebook opened a news hub today, where it pays publishers to host their headlines and drive visitors to their websites as a way to make amends with the industry that has been battered by the rise of the social network and other platforms. CEO Mark Zuckerberg is due to host media partners at an... Continue reading at Advertising Age
[ Advertising Age | 2019-10-25 10:00:00 UTC ]
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#hearst
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News Corp has reached a deal to let Facebook Inc. feature headlines from The Wall Street Journal and other Dow Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-10-21 14:49:53 UTC ]
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Apple is making changes to its news service, including a deal with Verizon to sell ads and new guidelines for publishers, as it tries to make the platform more accessible to marketers and media. On Thursday, Verizon Media won the right to sell ads for Apple News and Apple Stocks in Canada,... Continue reading at Advertising Age
[ Advertising Age | 2019-10-17 21:42:28 UTC ]
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Of the 135 publishers surveyed by Digiday in a wide-ranging research survey this Fall, more than 50% of publishers reported that direct-sold advertising was a large or very large source of revenue for them. The post Digiday Research: Digital publishers still see growth in direct-sold display ads... Continue reading at Digiday
[ Digiday | 2019-10-16 04:01:21 UTC ]
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#digital publishers
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Facebook provided an update on an initiative it is testing, in which it partnered up digital publishers with creators and public figures with established communities on the social network to create exclusive video content for its Facebook Watch video destination. The test began in the U.S.... Continue reading at AdWeek
[ AdWeek | 2019-10-15 16:45:31 UTC ]
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#digital publishers
#public figures
Visiting Times Square at night can be a pretty overwhelming experience, in part because of the visual chaos of so many massive digital ads vying for your attention. But would it be even more overwhelming if all the ads came together to tell one immersive story? The producers of Broadway's Harry... Continue reading at AdWeek
[ AdWeek | 2019-10-10 20:54:51 UTC ]
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#harry potter
Libraries Week kicks off today with a focus on what the nation’s libraries are doing with digital technology. Continue reading at The Bookseller
[ The Bookseller | 2019-10-06 18:00:32 UTC ]
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#libraries
#digital technology
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Australian online retailer Booktopia is launching a publishing programme this autumn through imprint Booktopia Editions. Continue reading at The Bookseller
[ The Bookseller | 2019-10-03 23:47:02 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. The FBI’s... Continue reading at Advertising Age
[ Advertising Age | 2019-10-03 10:00:00 UTC ]
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Rupert Murdoch, the executive chairman of News Corp and co-chairman of Fox Corp., who built his fortune in the newspaper Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-10-01 07:00:50 UTC ]
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Facebook is running an experiment to hide "like" counts and other public-facing social scores in select markets. The social network confirmed Friday that it started hiding like, reaction and video view counts in a limited test across the social network as part of an effort to improve the... Continue reading at Advertising Age
[ Advertising Age | 2019-09-27 20:39:27 UTC ]
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#ways rose
#rival snapchat
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#ranking formula
#video-sharing app
#changetheireditorial decisions
#trial system
#algorithm relies
#lack thereof
#tech incubator
#senior director
#measure theirself-worth
Facebook is running an experiment to hide "like" counts and other public-facing social scores in select markets. The social network confirmed Friday that it started hiding like, reaction and video view counts in a limited test across the social network as part of an effort to improve the... Continue reading at Advertising Age
[ Advertising Age | 2019-09-27 20:39:27 UTC ]
More news stories like this | All news stories tagged with:
#recently begun
#featuring images
#ways rose
#rival snapchat
#viral videos
#emphasizing messages
#ranking formula
#video-sharing app
#changetheireditorial decisions
#trial system
#algorithm relies
#lack thereof
#tech incubator
#senior director
#measure theirself-worth
Revenue diversification, a programmatic talent crunch, and trouble for media's middle class: Here's what people are talking about down at DPS. The post ‘It’s like starting a net new business’: Overheard at the Digiday Publishing Summit appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-09-24 11:58:06 UTC ]
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Tom Harty sounds like a guy who thought he’d bought a shiny new car, only to find out the engine had been removed right before he wrote the check. And who then failed to report the theft to his insurance company in a timely manner. Earlier this month, the Meredith CEO made some revealing... Continue reading at Publishing Executive
[ Publishing Executive | 2019-09-16 13:41:06 UTC ]
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#magazine publisher
#timely manner
Board games are booming, but comics publishers are wary about entering the market. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-08-16 04:00:00 UTC ]
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#board games
The NBA is kicking the tires on a new scheduling initiative designed to give East Coast hoops fans a reprieve from having to stay up until the wee hours of the morning to keep tabs on the league’s Western Conference superstars. Beginning this season, the NBA is slashing the number of nationally... Continue reading at Advertising Age
[ Advertising Age | 2019-08-13 10:00:00 UTC ]
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Penguin Books UK is publishing all four of J D Salinger’s works as e-books for the first time, as part of celebrations marking the centenary of his birth. Continue reading at The Bookseller
[ The Bookseller | 2019-08-12 05:42:10 UTC ]
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Adam Kay's This is Going to Hurt (Picador) is now dizzingly close to a Weekly E-Book Ranking chart record no-one could have predicted, as it claims its 18th weekly number one. Continue reading at The Bookseller
[ The Bookseller | 2019-08-02 05:52:23 UTC ]
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#e-book ranking
#hurt picador
#adam kay
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A major release from Patricia Cornwell, new writings from Mindy Kaling, Andy Weir, Blake Crouch, NK Jemisin and more in the wake of APub's Dean Koontz deal. The post The Week’s Big Story: Amazon Publishing on Wooing Dean Koontz appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-07-26 06:30:49 UTC ]
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#andy weir
#mindy kaling
#patricia cornwell
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