Best of the week: Publishers weigh in on mid-roll Facebook ads and earlier start times

A roundup of some of our best stories this week: We spoke with publishers about reports that Facebook will start showing ads in the middle of videos. And we spoke with publishers who insist their reporters get an earlier start to their days. Publishers have also found a way to frack more traffic out of older content. And branded podcasting is having a moment -- and will likely mushroom in 2017. Meanwhile, on the other side of the media equation, an anonymous media agency vet tells us that pressure from holding companies and clients alike has lead media agencies in a “downward spiral” to prioritize cost above all else. The post Best of the week: Publishers weigh in on mid-roll Facebook ads and earlier start times appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2017-01-14 00:00:00 UTC ]
News tagged with: #publishers weigh #media equation #holding companies #downward spiral

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Now is the time for publishers to show their real value

As an industry, we are uniquely positioned to meet many of these needs and support the nation right now. After all we are in the business of informing, educating and entertaining people. And our industry has responded in many ways, with authors leading the charge. Continue reading at The Bookseller

[ The Bookseller | 2020-05-06 15:37:20 UTC ]
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Bologna Children’s Book Fair Online This Week Names 2020 Best Publishers

The virtual 2020 Bologna Children's Book Fair is running through Thursday, and includes the 2020 Children's Publishers of the Year announcement. The post Bologna Children’s Book Fair Online This Week Names 2020 Best Publishers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-05-05 14:13:20 UTC ]
More news stories like this | All news stories tagged with: #children’s book #children's book #bologna children’s book fair


Coronavirus Puts Abrupt End to Good Start for Lagardère Publishing

In the first two months of 2020, sales in Lagardère's worldwide publishing group were up 5.3% over the comparable period in 2019, but fell 19% in March. For April, Lagardère said it expects global publishing sales to be down 45% from April 2019. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-04-30 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #lagardère #good start #lagardre publishing


Coronavirus: In Spain, Publishers Weigh Crisis Management and Digital Capabilities

In Spain, trade book publishers have shown resistance to digitization. But education publishers have embraced digital technology in the coronavirus pandemic The post Coronavirus: In Spain, Publishers Weigh Crisis Management and Digital Capabilities appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-04-29 15:49:29 UTC ]
More news stories like this | All news stories tagged with: #trade book #education publishers #post coronavirus #coronavirus pandemic


How can skill swapping help self-employed publishing professionals and jobseekers in a time of Coronavirus?

Laura Summers, creator of BookMachine, explains how skill swapping can build connections for self-employed publishing people during the lockdown Continue reading at The Bookseller

[ The Bookseller | 2020-04-15 13:43:15 UTC ]
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Publishing's First Quarter in 2020: A Good Start, Then the Virus

Publishing sales got off to a decent start in 2020—but as the new coronavirus increased its grip on the country’s economy, sales have softened. The business outlook for the second quarter is, at best, uncertain. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-04-10 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #good start #publishing sales


Confronting COVID-19: ‘Publishers Weekly’ President Discusses Book Industry Impact, Shares Hope

Publishers Weekly has been providing news to book businesses since 1872, weathering many world crises since then. While the coronavirus pandemic brings new challenges to the magazine and the book industry it serves, current technologies are enabling the publisher to adapt. Continue reading at Publishing Executive

[ Publishing Executive | 2020-04-09 16:57:30 UTC ]
More news stories like this | All news stories tagged with: #book industry #publishers weekly #book businesses


Dialogue rolls out virtual book club to connect readers in 'uncertain times'

As part of a new virtual book club, publisher Sharmaine Lovegrove will be in conversation with a Dialogue author about their book on Instagram live every Thursday at 8 p.m. for the next 10 weeks. Continue reading at The Bookseller

[ The Bookseller | 2020-03-23 22:24:25 UTC ]
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Our New Spring Magazine Is Out: Publishing in Times of Crisis

Editorial: International publishing can focus on its own obstacles and setbacks. Or it can ask how to put its best creativity into the hands of a world that needs it. The post Our New Spring Magazine Is Out: Publishing in Times of Crisis appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-03-13 11:30:19 UTC ]
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Time for Publishers to Broaden Their View

A multicultural marketing expert says publishers need a better understanding of people of color’s interests. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-03-13 04:00:00 UTC ]
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We didn't start the fire: News Corp defends false arson claims that spread worldwide | Weekly Beast

‘We never overplayed the arson story,’ Campbell Reid protests. Plus: Virginia Trioli punches backCampbell Reid came armed with facts and figures to defend the Murdoch empire from accusations of climate denialism.News Corp’s corporate affairs executive was part of a Judith Neilson Institute... Continue reading at The Guardian

[ The Guardian | 2020-03-13 02:26:57 UTC ]
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Christian Publishers Find Added Value in Book Awards

Award-winning Christian titles can often break into the broader market, and publishers are taking notice. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-02-26 05:00:00 UTC ]
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Caroline Flack biography to be published by Ad Lib

A biography of Caroline Flack by Emily Herbert will be released by John Blake’s new firm Ad Lib Publishing in April, with a share of the profits donated to cyber bullying charities. Continue reading at The Bookseller

[ The Bookseller | 2020-02-16 13:10:53 UTC ]
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Tom Lutz fights for L.A. publishing, this time as a novelist

Los Angeles Review of Books editor Tom Lutz talks about "Born Slippy," his first novel, and why the city should have a more vibrant book publishing industry Continue reading at Los Angeles Times

[ Los Angeles Times | 2020-02-09 15:00:03 UTC ]
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Facebook's Ads Libraries isn't enough to keep NZ election clean

OPINION: Does seeing ad spend and number of advertisements really tell us that much? Continue reading at Stuff

[ Stuff | 2020-02-07 16:00:00 UTC ]
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Legend Times launches non-fiction publisher Hero

The Legend Times group has launched a new publisher called Hero, specialising in "inspirational and thought-provoking" non-fiction. Continue reading at The Bookseller

[ The Bookseller | 2020-01-08 20:47:54 UTC ]
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After Ups and Downs, Facebook Referral Traffic to Publishers Stabilizes

Late last year, Facebook’s head of news partnerships, Campbell Brown, told any news publisher who would listen that publishers should Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-12-10 17:16:21 UTC ]
More news stories like this | All news stories tagged with: #news publisher #campbell brown #news partnerships


After ups and downs, Facebook referral traffic to publishers stablizes

Late last year, Facebook’s head of news partnerships, Campbell Brown, told any news publisher who would listen that publishers should not rely on Facebook to play a major role in their business plans or strategies. Yet for most of this year, Facebook has acted as one of the most predictable... Continue reading at Digiday

[ Digiday | 2019-12-10 05:01:35 UTC ]
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Happy 25th anniversary, banner ads -- now it’s time to retire

While banner ads are past their prime, we wouldn’t be in this golden age of digital content marketing without them. Continue reading at Advertising Age

[ Advertising Age | 2019-11-25 15:00:00 UTC ]
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Fondazione LIA Rolls Out Accessible Publishing Program for Italy

With the cooperation of some 80 percent of Italy's publishing companies, the new Fondazione LIA program is establishing accessibility standards for books. The post Fondazione LIA Rolls Out Accessible Publishing Program for Italy appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-11-19 11:30:18 UTC ]
More news stories like this | All news stories tagged with: #publishing program #publishing companies #italy appeared