Bertelsmann unveils 'Content Alliance' between its German businesses

As of the start of February, Bertelsmann is to launch what it is calling a Content Alliance between all its content businesses in Germany, to develop and market collaborative formats across all its divisions. Continue reading at 'The Bookseller'

[ The Bookseller | 2019-01-30 00:00:00 UTC ]
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Nielsen Children's Book Summit: YouTube, Discoverability, All Ages Content, and Brands as Platforms

YouTube is the content king, discoverability remains kids' publishing's white whale, top brands are so ubiquitous that they are morphing into de facto platforms, and other takeaways from the 2016 Nielsen Children's Book Summit. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #top brands #nielsen children #book summit


Business Insider Challenges Digital Traffic Measurement, Says Its Audience Is Far Higher Than ComScore's Estimate

Business Insider has become the latest large web publisher to challenge an influential arbiter of digital traffic. It is arguing that it has a monthly audience of 328 million people, more than triple the 100 million suggested by ComScore's domestic estimate of 51 million and Google Analytics'... Continue reading at Advertising Age

[ Advertising Age | 2016-10-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital traffic #distributing content #internet giants #growing frustration


A&E to Air Hearst-Branded Content on Its Networks, Advertisers in Tow

The TV-publisher love-affair isn't over yet. A&E Networks and Hearst Magazines Digital Media are partnering to run Hearst-produced branded videos on A&E's cable networks and digital properties.As part of the deal, marketers will be able to work with the digital divisions of Hearst... Continue reading at Advertising Age

[ Advertising Age | 2016-10-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital properties #hearst magazines #commercial breaks


Hearst Previews New Content and Sponsorship Opportunities at MagFront

When it comes time to woo potential advertisers, TV networks have their upfronts, digital publishers have their NewFronts and, for the past several years, Hearst Magazines has hosted an annual MagFront. On Tuesday, the company hosted its fourth MagFront presentation at Hearst Tower, previewing... Continue reading at AdWeek

[ AdWeek | 2016-10-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #surprise appearance #oprah winfrey #lenny letter #great success #joanna coles


Making Content Marketing Work For You

POP's Joe McCambley on what publishers large and small are missing. The post Making Content Marketing Work For You appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-10-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers large


Bluemoose, Tilted Axis and Mayfly join Northern Fiction Alliance

Three new independent publishers are to join the Northern Fiction Alliance which intends to position the north of England as a "centre of publishing excellence". Continue reading at The Bookseller

[ The Bookseller | 2016-10-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tilted axis #independent publishers


FutureBook Awards shortlists unveiled

More than 40 companies, individuals and products have been shortlisted across eight different categories at this year's FutureBook Awards. Continue reading at The Bookseller

[ The Bookseller | 2016-10-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #futurebook awards


Bodo Kirchhoff Wins the German Book Prize 2016

The jury has decided: Bodo Kirchhoff wins the 2016 German Book Prize for his novel 'Encounter' ('Widerfahrnis') about two travelers in Italy. The post Bodo Kirchhoff Wins the German Book Prize 2016 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-10-18 00:00:00 UTC ]
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At Frankfurt Book Fair’s Business Club: Programming Notes

Created as a premium setting for facilitated meetings, Frankfurt Book Fair's Business Club now is also a hub of specialized programming. The post At Frankfurt Book Fair’s Business Club: Programming Notes appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-10-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business club


Thought Catalog CRO Alex Magnin on growing a profitable media business in 2016

Thought Catalog has seen its audience chopped in half thanks to the whims of the Facebook algorithm. But that's to a disciplined operating plan, the company has managed to remain profitable. The "new reality," according to Thought Catalog CRO Alex Magnin, is publishers need to operate far more... Continue reading at Digiday

[ Digiday | 2016-10-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #thought catalog #facebook algorithm


Dr. Oz The Good Life Is Good Business

With a rising rate base, the magazine will jump up to 925,000 at the start of 2017. The post Dr. Oz The Good Life Is Good Business appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-10-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post dr #good life #good business


Kensington Unveils Two New Digital-First Imprints

Caress, a contemporary romance line, and Liaison, a romance suspense line, are being added to the publisher's romance genre umbrella imprint, Lyrical Press. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-10-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lyrical press


Five unpublished biographies in contention for £2,000 prize

The Biographers' Club has revealed the shortlist for the 2016 Tony Lothian Prize, which awards £2,000 to the best proposal for an uncommissioned first biography. Continue reading at The Bookseller

[ The Bookseller | 2016-09-30 00:00:00 UTC ]
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Hachette Authors Mural unveiled at Carmelite House

Hachette UK has commemorated its first year housing all seven publishing divisions under one roof on London's Victoria Embankment by unveiling a large-scale mural at Carmelite House, described as a "river of authors" to celebrate its past, present and future. Continue reading at The Bookseller

[ The Bookseller | 2016-09-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #carmelite house #hachette uk


Why Verizon faces an uphill battle with its ambitious content plans

Verizon is trying to become a media company, but history isn't littered with examples of telecoms succeeding at content. It's hard to combine two radically different DNAs, build a publishing arm from scratch and change consumer habits. When you have different businesses, it can be difficult to... Continue reading at Digiday

[ Digiday | 2016-09-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uphill battle #media company #publishing arm #brian wieser


News Corp is testing a homegrown content recommendation tool

News Corp is testing a content-recirculation widget that lets several of its publications including The Wall Street Journal share their articles on each other’s sites. With the so-called Project Hamilton, the publisher is seeking to keep readers on its sites longer. Other publishers are turning... Continue reading at Digiday

[ Digiday | 2016-09-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #entice readers #publications including #boost engagement #selling point


Hearst's New Content Platform Is Part News Feed, Part Art Installation

As the owner of Cosmopolitan, Elle and Esquire, Hearst is known for its globally-recognized media brands. But for its latest content play, the company is keeping things close to home. On Sept. 27, the publisher is set to debut HearstLive, a new multimedia installation that will display curated... Continue reading at AdWeek

[ AdWeek | 2016-09-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #breaking news #major investment #single location #ll pay #online platforms


2016 German Book Prize Shortlist Highlights Six New Novels

Out of 156 original submissions, the seven-member jury led by Christoph Schröder chose six novels for the prestigious German Book Prize shortlist. The post 2016 German Book Prize Shortlist Highlights Six New Novels appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-09-21 00:00:00 UTC ]
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At The Week Live, Magazine Content Comes to Life

The news magazine launches a new event to boost its profile in cultural coverage. The post At The Week Live, Magazine Content Comes to Life appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-09-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine content


Sainsbury's to close its digital entertainment business

First it was Tesco, now it's Sainsbury's. The British supermarket will soon be closing its streaming and digital storefront services, called Entertainment on Demand collectively. These covered eBooks, music, movies and TV shows, and digital magazines... Continue reading at Engadget

[ Engadget | 2016-09-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tv shows #digital magazines